People Places & Racing News

Movers & Shakers: LSI Promotes Mindy Groves

By SEMA Editors

Lubrication Specialties (LSI), the Mt. Gilead, Ohio-based manufacturer of HotLSI Shot's Secret, has announced the immediate promotion of Mindy Groves to operations manager for the "Steve Sommers Overnight Drive."

The "Steve Sommers Overnight Drive" is a late-night radio show and podcast that Talk Media Network recently syndicated for AM and FM stations. Sommers is well known among late-night listeners and airs the show weekly from midnight to 5:00 a.m. EDT Monday through Friday. The five-hour overnight call-in talk show streams live and can be heard on the official overnightdriveradio.com app, Facebook, Rumble, Apple Podcasts, Google Podcasts, Amazon, TuneIn, Spotify, iHeart Radio Podcasts and at overnightdriveradio.com.

Formerly LSI's director of sales, Groves started with LSI in 2015 as an account clerk and, in 2021, became the director of sales, where she was responsible for exponentially growing performance dealer sales.

"Mindy is an incredible asset who connects with people easily, is well organized, has a passion for Hot Shot's Secret, and loves a challenge. When we adopted this show to be a conduit to share Hot Shot's Secret message to the late-night audience, many said it couldn't be done and the show would fail. As a long-time advertiser for the show when Steve was on iHeart Radio, we believed that having someone who was talking directly to drivers and long-haulers was important as our first product was developed for this audience. Mindy's expertise and product knowledge matched with her people skills will help us keep this show viable for the future," said Brett Tennar, LSI president.