Business Tools

New Video: Leading Across Generations, Presented by Dale Carnegie

By Ashley Reyes

For years, individuals and organizations have turned to Dale Carnegie’s books and seminars to help them reach new levels of success. Showgoers at the recent SEMA Show in Las Vegas, were treated to a live presentation by Dale Carnegie experts, who shared Carnegie’s methods and principles on how to become a more effective leader.

SEMA Show Education

Showgoers at the recent SEMA Show in Las Vegas, were treated to a live presentation by Dale Carnegie experts, who shared Carnegie’s methods and principles on how to become a more effective leader.

A free recording of the SEMA Show session is available now on the new SEMA Education website at www.semashow.com/education. The website includes a collection of educational webinars and resources available to anyone in the industry. Many of the offerings are available at no cost, including recordings of the 2021 SEMA Show seminars that took place live in Las Vegas.

“Leading Across Generations, Presented by Dale Carnegie,” features Steve VerBurg, managing partner at Dale Carnegie. Online users will learn how leading a team of diverse generations can be an incredibly rich and productive experience when leaders have the skills in place to capitalize on the strengths of each generation.

“The more we can understand who they are, the more we can empathize, the more we can motivate them,” says VerBurg. “When we talk about successfully leading across generations, we have to be interested, first of all, in what goes on in those generations. […] Sometimes we have these negative feelings or these assumptions based on the age of that generation, whether they are older or younger than us, that ‘oh I know the way they are going to think’ just because someone else did. We need to have positive feelings towards those generations and focus our intention on thinking feeling and behaving in a way that is conducive of a leader.”

VerBurg shares insights and tools in the video that will help turn the attitudes and skills each generation brings to the table into powerful performance drivers. Viewers will also learn the approaches that will most often help them lead members of each generation, resulting in an engaging and productive work environment for everyone.

New seminars are added weekly at www.semashow.com/education. Other recently added seminars include:

  • ChangeMasters: How to Make the Changes You Need Now in Your Business and For the Rest of Your Life (Track: Small-Business Strategy)
  • MAP and Resale Price Policies: Everything You Wanted to Know, but Didn't Know Who to Ask (Small-Business Strategy)
  • Future-Proofing Classic and Collector Cars (State of Electric Vehicles)
  • Seamless Visual Integration of Modern Electronics in Vehicles (Track: Automotive Electronics)

Users of the SEMA Education website will need to create a personal profile upon their first visit, which will then provide access to all recordings in the library.