By SEMA Editors
SEMA Show exhibiting companies should be on the lookout for an email announcing the start of the SEMA Award voting process. As industry experts, SEMA Show exhibitors are encouraged to vote for the vehicles that best showcase their products.
In addition, a new category has been added to the 2021 SEMA Award Program. To recognize a fast-growing segment of the light-truck market, SEMA is adding “Mid-Size Truck of The Year” to the category list, which includes:
- Car of The Year
- Full-Size Truck of the Year
- Mid-Size Truck of The Year
- 4x4/SUV of The Year
- Sport Compact of The Year
Through the SEMA Award, SEMA exhibitors that make the products and accessories for today’s popular models identify the vehicle platforms they believe are best for accessorizing.
The program creates awareness for aftermarket products, and is an example of the ongoing collaboration SEMA has with automakers and aftermarket manufacturers to bring quality products to market. SEMA also helps aftermarket manufacturers with product development through the SEMA Garage, measuring sessions and technology transfer.
SEMA Show Exhibitors will receive an email link to cast their votes on September 3.