Breaking News

Attendee Registration for 2021 PRI Trade Show Now Open

By Juan Torres

Attendee registration for the 2021 PRI Trade Show, the world’s
premier business event for the auto racing industry, is now open at

Attendee registration for the 2021 PRI Trade Show, scheduled for December 9–11, at the Indiana Convention Center in downtown Indianapolis, is now open at

Attendees will find nearly 1,000 exhibiting companies at the world’s premier business event for the auto-racing industry. Featuring the newest products and technology for all forms of motorsports, the 2021 PRI Trade Show is shaping up to be the best PRI Trade Show yet. New displays and opportunities to network face-to-face with the entire racing industry are just part of what make the PRI Trade Show so special every year.

“The 2021 PRI Trade Show will be instrumental in satisfying the racing industry's pent-up demand to conduct business and network face-to-face,” said Karin Davidson, PRI Trade Show director. “This year’s event will be the first opportunity for the entire motorsports community to come together under one roof in more than a year, making the 2021 PRI Trade Show a can't-miss event.”

The 2021 PRI Trade Show caters to professional race teams, retail shops, warehouse distributors, e-commerce sites, engine builders, fabricators, dealers, installers, jobbers, motorsports students and media who are seeking to learn about the hottest parts, equipment and services for motorsports and conduct business. Nearly two years’ worth of innovation and technology for all types of auto racing will be on display at this year’s Show.

Attendees will have unprecedented access to live demonstrations of equipment, including CNC machining centers, fabrication and welding equipment, parts cleaning systems, dynamometers and more, as well as many opportunities to network with industry leaders. Numerous conferences and seminars that are unique to the PRI Trade Show will offer unlimited business opportunities and provide invaluable insight on the latest technologies and how to apply them throughout the racing world.

Special features like Machinery Row and the Featured Products Showcase—with more event features to be announced in the near future—make PRI an essential event for anyone who wants to prepare for a successful 2022.

New for this year, PRI Trade Show registrants will have the opportunity to join the exclusive PRI Member community during the online application process. All registrants will be able to select their level of commitment and join the groundbreaking movement to protect and grow the racing industry.

“The PRI Membership Program unites the entire motorsports community to create a loud and collective voice for the racing industry,” said PRI President Dr. Jamie Meyer. “By coming together, we ensure the industry continues to thrive and that we have the resources available to advocate on its behalf.”

PRI Membership is available to all racers, enthusiasts, builders, track operators, sanctioning bodies, businesses and enthusiasts who want to be part of the racing industry’s first-of-its-kind membership program. To learn more, visit

By securing PRI Trade Show credentials early, attendees will ensure they receive their credentials before the Show—beginning in October—allowing them to bypass lines at the registration desk and save time on site.

To register for the 2021 PRI Trade Show, secure hotel reservations, and sign up for free business seminars, visit