Business Tools

SEMA Researchers Share Forecasts for Light Truck Market in Live Webinar

By Ashley Reyes

TORANearly 15 years ago, passenger cars and light trucks each represented about half of all new light vehicles sold in the United States. Today, the share of light trucks—pickups, SUVs, CUVs and vans—is roughly 76%.

As automakers prioritize light truck models, these segments are expected to continue to dominate both the market for new vehicles and the specialty aftermarket. Find out how light trucks are expected to shape the market by joining SEMA Market Research in a live webinar on May 11, at 11:00 a.m. (PDT).  

Webinar participants will learn about the growing diversity of the light truck market and receive new information that will help them make more informed, strategic business decisions.

SEMA Live webinars allow participants to hear from and engage with presenters in real-time during the event.

Register here for “The Growing Diversity of the Light Truck Market, Powered by TORA.”