By SEMA Editors
The following important exhibitor deadlines and key dates have been set in preparation for the in-person 2021 SEMA Show. Last week, SEMA Show management announced the launch of the 2021 Exhibitor Space Rental Agreement, which is due May 7. Companies that reserve space by the deadline are eligible for the year's Early Space Selection, where exhibitors select their booth location at the Show.
With dates set, exhibitors can make preparations to invest in the SEMA Show with confidence and reconnect with the industry in November.
Here are essential deadlines for the 2021 SEMA Show:
- Exhibit Space Reservation Application Deadline: Friday, May 7
- Early Space Selection: Monday, June 7–Wednesday, June 23
- Full Refund Cancellation Deadline: Wednesday, September 1
- Show Dates: Tuesday, November 2–Friday, November 5
For additional information about exhibiting at the SEMA Show, visit www.SEMAShow.com/exhibitor.