By Ashley Reyes
The SEMA Truck and Off-Road Alliance (TORA) is recognizing Bob Walker of Connexions Sports and Entertainment Inc. as this week’s TORA Volunteer Spotlight Member.
Walker is an active volunteer for the TORA Regional Event Task Force and CEO and founder Connexions Sports, where he thrives as a motorsports marketing agent. His unique knowledge of off-road racing events and experience managing racers, such as motocross legend and racer Brian Deegan, make him a valuable contributor to the council and industry.
Get to know what inspires Walker about the industry in his Q&A with SEMA and the Truck and Off-Road Alliance:
SEMA: What inspired you to pursue a career in the truck and off-road industry?
Bob Walker: My love and passion for off-road motorsports. I grew up racing motocross as a kid and dreamed of racing in Baja, whether it was on two or four wheels. I have always had a passion for off-road motorsports, and to make a living in this industry is a dream come true.
SEMA: Why did you decide to volunteer for TORA? How has it or will it impact you?
BW: I wanted to become more involved in the industry and inquired with other members on the SEMA staff on how I could get more involved. I feel it’s important to be involved with volunteer work in your industry. It’s good to give back and it’s also an opportunity to network more and to help grow our industry.
SEMA: What advice do you have for someone pursuing a career in the automotive aftermarket?
BW: Follow your passion early in your career and stay focused on your goals. If you take a job outside of the industry it will be hard to come back and get involved.
SEMA: What is your dream truck or off-road vehicle? Where would we find you in it on any weekend?
BW: Raptor complete Baja pre-runner ready. You’d find me in the hills or the desert riding.