By Linda Spencer
 The 2019 Middle East program includes hotel, meals, networking events, briefings, a tour of specialty-equipment shops and exhibiting at the Custom Show Emirates in a turnkey booth. |
 The 2019 Australia program fees include hotel, meals, networking events, briefings, a tour of specialty-equipment shops and exhibiting at the MotorEx show in a turnkey booth. |
A conference call will be held Wednesday, December 12, at 11:00 a.m. (PST) for SEMA members who are interested in attending SEMA Business Development Programs in both the United Arab Emirates and Australia. To participate in the call, email Kristin Atwan, SEMA senior international market specialist, at kristina@sema.org.
Participants can learn the potential for their products in the customizing-crazy UAE and surrounding region, where consumers are eager to get the latest U.S. products for classic-car restoration, off-roading, racing, street performance and aesthetics. High disposable income coupled with a passion for personalization makes this an attractive region.
The 2019 program includes hotel, meals, networking events, briefings, a tour of specialty-equipment shops and exhibiting at the Custom Show Emirates in a turnkey booth. Prices start at $3,850 per company.
SEMA Australia Business Development Conference, Melbourne, Australia, May 9–13, 2019
Participants can explore this market of true gearheads and the opportunities for manufacturers of sought-after products for SUVs/pickups, street performance and racing. Sales of the new Ford Mustang are red-hot, and rumor has it that they have more hot rodders per capita in Australia than anywhere else in the world.
The 2019 program fees include hotel, meals, networking events, briefings, a tour of specialty-equipment shops and exhibiting at the MotorEx show in a turnkey booth. Prices start at $3,850 per company.
U.S. government support is available for qualified companies. Register now; slots are limited. For more information or to schedule a conference call to discuss the SEMA Business Development Program, contact Linda Spencer, SEMA senior director of international and government affairs, at lindas@sema.org.