Nearly every company’s marketing arm produces or purchases photographs and video to advertise its products or services. While obtaining photos and video has become relatively easy in today’s digitized world, making sure you have the rights to use and publish this media is crucial. This article runs through some important considerations for your company’s use of photographs and video. For simplicity’s sake, the text mentions only “photos” and “photographers,” but the information is also applicable to video and videographers.
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June 30, 2022 | Vol. 25, No. 26View Article