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Retailers: Exclusive SEMA Ignited Discounts for Your Customers

By Becca Butler

Registered SEMA Showgoers get free access into SEMA Ignited with their Show badge. The general public can purchase tickets online.

While the SEMA Show is a trade-only event open only to the industry, SEMA Ignited is a rare opportunity for consumers to join in the excitement and see top vehicles from all over the country in a single location. The general public is able to purchase tickets online. Retail shops, however, may obtain a SEMA Ignited Retail Promotion Kit, which includes discounts and a limited number of free tickets that can be shared with their customers. For details about the program or to obtain a kit, contact

SEMA Ignited takes place Friday, November 6, from 3:00 p.m.–10:00 p.m. in the Gold Lot, directly across the street from the Las Vegas Convention Center. Registered SEMA Showgoers get free access into the event with their Show badge. For more information, visit