By Becca Butler
 Booth space for the 2015 SEMA Show will be allocated during the Priority Booth Space Selection process, taking place May 4–22, 2015. | |
Companies interested in exhibiting at the 2015 SEMA Show can select and confirm their exhibit space by following the Four A’s to securing SEMA Show Booth Space. This four-step process gives exhibitors everything they need to know, from buying their booth to locking in their location in the Las Vegas Convention Center.
The Four A’s are:
- Application – The first step is to submit an application. Upon completion, an email will be sent confirming it was received.
- Assigned Date and Time – This step only applies to those who submit their application and deposit prior to Monday, April 6, 2015. (So, if you don’t get your application in by this date, then you know you will not ace the process!) Companies that submit their applications before the deadline will receive an email the week of April 27, indicating what their assigned date and time is during the Priority Booth Space Selection. (Learn about the Priority Booth Space Selection process.)
- Allocation – Booth space will be allocated during the Priority Booth Space Selection process, taking place May 4–22, 2015. Companies that submit applications after April 6 will be allocated space after the Priority Booth Space Selection process in the order that applications were received.
- Action – After exhibitors select their booths, they will know their location and booth number and can jump into action. Start promoting your involvement and let your current customers know where you will be. Make sure new buyers can find you by reviewing your directory listing, entering the New Products Showcase and submitting press releases to the SEMA Show Online Media Center. Connect with your account rep to ensure you know and understand logistics, such as freight delivery, staff registration, branding opportunities and more.