People Places & Racing News

SEMA Heritage—Bullet Grilles

Not to be confused with the billet grilles that took off in the ’80s, bullet grille treatments were a hot modification trend in the late ’50s. So hot, in fact, that Car Craft magazine put a custom ’55 Chevy with a close-up of its sparkling bullet grille on the cover of its December 1959 issue.

The how-to story inside demonstrated how easy the pieces were to install, thanks to several bullet grille kits that had hit the market. California Custom Accessories in Los Angeles offered three different kits, with 24, 36 or 42 bullets, at prices ranging from $30 to $55. (The 36-piece kit was used for the Chevy featured in the story.)