The SEMA Show includes a series of business education sessions and niche-specific seminars designed to provide tactics and insight to help businesses sell more products and be more productive. Presented by industry experts, topics range from customer service and marketing, to cash flow and industry trends, to online marketing and social media. Most sessions are available free of charge to those with SEMA Show credentials.
To make it easy and convenient for Showgoers to attend the seminars, sessions begin the day before the official opening of the Show and continue at various times throughout the event.