Video: Ford Global Technologist John Ellis Visits SEMA Central

Ford Global Technologist John Ellis visits SEMA Central to discuss the future of vehicle technology integration, including SEMA’s new Vehicle Electronics Program.

The SEMA Show is the premier automotive specialty products trade event in the world, annually drawing the industry’s brightest minds, newest innovations and hottest products to the Las Vegas Convention Center. As part of the AAIW, the SEMA Show attracts more than 100,000 industry leaders from more than 100 countries for unlimited profit opportunities in the automotive, truck and SUV, powersports, and RV markets. The 2014 SEMA Show drew more than 60,000 domestic and international buyers. The 2015 SEMA Show takes place November 3–6, Las Vegas.