New Event Provides Journalists With Exclusive Preview

By Della Domingo

The first-ever SEMA Show Media Preview will take place Monday, November 3, from 1:00 p.m.–5:00 pm.

Editors and reporters will have exclusive, dedicated access to nearly two-dozen exhibitors during the first-ever SEMA Show Media Preview, taking place Monday, November 3, from 1:00 p.m.–5:00 pm. Sponsored by the Truck and Off-Road Alliance (TORA), this event is designed specifically to provide journalists with early access to exhibitors.

Exhibitors at the Media Preview are committed to helping reporters develop stories by being available to meet for interviews, giving those on a deadline the opportunity to file stories before the Show even opens. Members of the media will get an exclusive preview of the newest products and innovations that will be on display from these companies throughout the week. Having access to these exhibitors before the Show is open to the industry gives participating journalists the advantage of an early start on their stories. In addition, they will have more time to develop their stories and the chance to visit more exhibitors during the week, allowing further Show coverage.

The preview includes 19 companies that will showcase products in the Media Center, Room N110 of the Las Vegas Convention Center.

Participating companies are:

Media can RSVP for the event when applying for credentials at, or e-mail

For more information, visit