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Movers & Shakers: ProMedia Hires Steve Baur; Reopens Fargo Office

Compiled by SEMA Editors

Steve Baur

ProMedia LLC Hires Steve Baur as New Editor of Fastest Street Car Magazine

ProMedia LLC
has announced the addition of Steve Baur as the new editor of Fastest Street Car (FSC) magazine. He is replacing Evan Perkins, who is leaving the FSC editor position to pursue an opportunity as the editor of a new online road-racing magazine.

With more than 13 years of experience as an associate and technical editor at TEN: The Enthusiast Network (formerly known as Source Interlink Media), Baur brings a wealth of experience in producing quality content for automotive enthusiast publications. He's provided articles and photography for titles such as Muscle Mustang & Fast Fords, Mustang Illustrated, High-Performance Pontiac, GM High Tech Performance, and Modified Mustangs & Fords, where he served as editor for four years. Baur's work has also appeared in Truckin', Super Chevy, Car Craft, Modified, Race Pages, FSC, and Summit Racing's blog, "On All Cylinders."

"I grew up around drag racing, as my dad campaigned a ’69 Camaro in F/Gas and a ’77 Vega in the Mid-America Pro Gas class around northeastern Ohio," said Baur when asked about his passion for drag racing. "We both made our first passes down Thompson Drag Raceway in Thompson, Ohio, and we've both been drag racing ever since. I've been covering ProMedia races for more than a decade now, and I am looking forward to working with the talented people who put on such exciting events."

The Florida-based writer/photographer will oversee all of the editorial components related to NMCA's official publication, FSC magazine. Baur will also attend NMCA events to coordinate the live reporting for each race.

Pulstar's updated website provides consumers with explanations about the technology employed in its line of sparkplugs.

Pulstar Launches New Website

Enerpulse Technologies, makers of Pulstar with PlasmaCore sparkplugs, has announced the release of a new and improved website at Pulstar’s updated website provides consumers with explanations about the technology employed in its Pulstar sparkplug. The technology section describes how pulsed power is used to create energy-dense plasma that excites the fuel mixture to improve engine performance.

The updated website also gives access to independent evidence backing the brand's performance enhancing claims. Consumers are introduced to peer-reviewed technical papers from the American Society of Mechanical Engineers (ASME) and Society of Automotive Engineers (SAE), which discuss the benefits of Pulstar sparkplug technology in automotive engines. A test results page showcases independent third-party testing, examining Pulstar’s ability to ignite fuel mixtures under difficult conditions and demonstrating its faster more complete burn. Also available is a video from AVL testing laboratories that captures the Pulstar plasma-forming pulse and efficient burn. Celebrates Official Reopening of Fargo Office

On Friday, August 15, celebrated the official reopening of its Fargo, North Dakota, office location with a ribbon-cutting ceremony hosted by the Fargo Moorhead West Fargo (FMWF) Chamber of Commerce. A truck-accessory retailer based out of Jamestown, North Dakota, the e-commerce company has responded to a need for more space to support it's ever-growing employee base.

The company was founded in November 1998 in a basement in Spokane, Washington. Shortly after RealTruck's establishment, CEO Scott Bintz moved the business to his home state of North Dakota, relocating to Jamestown in May 2000. In October 2010, RealTruck opened an office in Fargo as the company was growing rapidly and there was a need to create more specialized positions.

"We wanted to remain competitive when it came to the workforce," said Bintz. "Fargo offers such a wealth of talent and we had to take advantage of that. Between Jamestown and Fargo, we have been able to source a number of talented, hard-working, and innovative individuals."

The first Fargo office was 2,800 sq.-ft. By early 2014, there were 18 employees and a need to create even more positions. The new office boasts 7,700 sq.-ft. of floor space and can accommodate RealTruck's rapid growth.

Torklift International Raises Employee Wages to $15

Full-time employees at Torklift International were provided a pay raise to a minimum of $15 per hour effective the first week of September. “It adds hundreds of thousands of dollars to the bottom line,” said Torklift International General Manager Jay Taylor during a company meeting.

In light of two major issues affecting Washington state, Torklift International made the wage increase decision. Following suit of the $15 minimum wage increase initiative set forth in Seattle for fast-food workers, Torklift decided to review its wage program. Additionally with the legalization of marijuana going into affect in Washington state, far fewer potential job candidates are able to pass a drug test during their interview screening. Torklift International has a drug-free policy and employees are subject to random drug tests. If a job candidate is unable to pass a drug test, they are not eligible for hire. During the past several months as more and more marijuana store fronts are opening, the fail rate of prospective new employees is 70 percent. The new hiring wage increase is critical to be competitive in the job market, according to the company.

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