SEMA Show Promotional Opportunities for Your New Products

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Hundreds of press releases and announcements from 2012 SEMA Show exhibitors are available through the Exhibitor Press Releases section of

There are several programs in place for exhibitors to generate buzz for their company and products prior to the opening of the 2012 SEMA Show. For more information on the 2012 SEMA Show, visit

New Products Showcase

The SEMA Show New Products Showcase provides exhibitors with an ideal opportunity to draw attention to their newest products and its latest innovations. The first product category entered into the New Product Showcase is free. All additional entries for the showcase are $75 per product category if received by October 5, 2012.

After October 5, each additional entry is $150, and entries submitted on site are accepted based on space availability.

To get started, access the New Products Showcase application in the 2012 SEMA Show Exhibitor Manual

SEMA Show Exhibitor Press Releases

The SEMA Show Exhibitor Press Releases section of features hundreds of press releases submitted by Show. The releases are a great way for exhibitors to provide attendees with a sneak-peek at the what they are currently working on, as well as what companies are planning for the Show.

The press releases available can be viewed in chronological order (based on submission date) or by SEMA Show section. The SEMA Show is divided into 12 sections: Collision Repair & Refinish; Global Tire Expo, Powered by TIA; Restoration Marketplace; Business Services; Mobile Electronics & Technology; Powersports & Utility Vehicles; Trucks, SUVs & Off-Road; Hot Rod Alley; Wheels & Accessories; Tools & Equipment; Racing & Performance; and Restyling & Car Care Accessories.