Product

New Wheel and Tire Products From the 2010 SEMA Show

SEMA News—February 2011

Tire Industry Showcase

More than 190 exhibitors registered for a booth in the 2010 SEMA Show’s new Global Tire Expo—Powered by Tire Industry Association (TIA). This section of the Convention Center was dedicated to the tire industry, serving as a focal point for buyers searching for the hottest tire-related trends and products. During registration, 16,390 buyers designated their intention to explore this category, noting an interest in tires and accessories, including both passenger and light-truck applications. To satisfy that desire, Global Tire Expo exhibitors unveiled the following products both on the Show floor and in the New Products Showcase.

 

SEMA News-February 2011-New Products From Global Tire Expo—Powered By TIA Exhibitors   SEMA News-February 2011-New Products From Global Tire Expo—Powered By TIA Exhibitors

Continental Tire
General Grabber
704/583-3900
www.continentaltire.com

PN: Grabber

Born from competition, the Grabber, an ultimate full-traction tire, was developed by skilled engineers and tested by off-road racers.

 

Cooper Tire & Rubber Co.
Cooper Discoverer S/T Maxx
419/423-1321
www.coopertire.com

PN: Discoverer S/T MAXX

The Cooper Discoverer S/T Maxx features Cooper’s proven and reliable three-ply Armor-Tek3 carcass construction
combined with a new cut- and chip-resistant tread compound.

     
SEMA News-February 2011-New Products From Global Tire Expo—Powered By TIA Exhibitors   SEMA News-February 2011-New Products From Global Tire Expo—Powered By TIA Exhibitors

ATEQ Corp.
Total Solution for Your TPMS Needs
734/838-3100
www.atequsa.com

PN: VT-55

Diagnostic TPMS tools for all models and makes
of domestic and import cars.

  31 Inc.
Xtra Seal Smart Sensor
800/438-3302
www.31inc.com

PN: 17-41001

The Xtra Seal Smart Sensor is a universal programable (OE) replacement TPMS sensor that is easy to learn/use and can be programmed in seconds.

     
SEMA News-February 2011-New Products From Global Tire Expo—Powered By TIA Exhibitors   SEMA News-February 2011-New Products From Global Tire Expo—Powered By TIA Exhibitors

Continental Corp.
VDO REDI-Sensor–TPMS Sensor
610/289-0488
www.redisensor.com

PN: SE10001

Big news from Continental Corp. VDO REDI-Sensor, the first true, multi-application TPMS sensor. A real game changer that simplifies TPMS.

 

Continental Tire
ProContact With EcoPlus Technology
704/583-3900
www.continentaltire.com

PN: ProContact

Phenomenal wet-braking capacity and year-round traction combined with fuel efficiency and reduced CO2 emissions make the ProContact with EcoPlus Technology a confident choice.

SEMA News-February 2011-New Products From Global Tire Expo—Powered By TIA Exhibitors
  SEMA News-February 2011-New Products From Global Tire Expo—Powered By TIA Exhibitors

Dill Air Controls Products
Certified 8500 Gauge Check Station
919/692-2354
www.dillvalves.com

PN: 8500

Ensures the use of accurate air gauges when checking tire pressure. This item is especially useful for shops that need to comply with Section 95550 of California Title 17. Made in the United States.

 

Haltec Corp.
Sens.It
330/222-1501
www.haltec.com

PN: 590900

The Sens.It system is a programmable TPMS solution for the replacement of OE TPMS sensors. Haltec offers this system in a unique starter kit, allowing tire shops to service greater than 95% of all foreign and domestic vehicles with only two sensors.

     
SEMA News-February 2011-New Products From Global Tire Expo—Powered By TIA Exhibitors   SEMA News-February 2011-New Products From Global Tire Expo—Powered By TIA Exhibitors

Josn Electronic Co. Ltd.
Three-in-One TPMS, Navigation and Reverse Camera +886-2-29993820
www.josn.com.tw

PN: TD5300

Three-in-one sleek 5-in. touchscreen tire-
pressure monitoring system (TPMS), GPS
navigation and back-up camera.

 

Josn Electronic Co. Ltd.
Wireless Color TFT TPMS
+886-2-29993820
www.josn.com.tw

PN: TD1400

Five-tire TPMS; 100% wireless; three-minute instant installation; improve fuel saving up to 10%; extend tire life up to 13%.

     
SEMA News-February 2011-New Products From Global Tire Expo—Powered By TIA Exhibitors   SEMA News-February 2011-New Products From Global Tire Expo—Powered By TIA Exhibitors

Orange Electronic Co. Ltd.
TPMS+GPS Integration
888/407-8767
www.orangetpmsusa.com

PN: P412A

Safety device combines both a GPS and TPMS systeminto one unit. Tire-pressure warning detection
with both visual and audible alarm while operating GPS.

  Orange Electronic Co. Ltd.
Orange Programmable Sensor System Generation 2
888/407-8767
www.orangetpmsusa.com

PN: OEC30

Patent-pending TPMS scan/ID write tool combines OE scan with one-touch ID write of OE ID number onto the Orange sensor. Allows technician to bypass the auto relearn process.

SEMA News-February 2011-New Products From Global Tire Expo—Powered By TIA Exhibitors   SEMA News-February 2011-New Products From Global Tire Expo—Powered By TIA Exhibitors

Mickey Thompson Performance Tires & Wheels
Baja Claw TTC Radial
330/928-9092
www.mickeythompsontires.com

PN: 5876

The Baja Claw TTC Radial construction is state-of-the-art with directional sidebiters, mud scoops, PowerPly three-ply sidewalls and is built with
lean oil.

 

Tire Profiles Inc.
A3P System
312/337-4100
www.tireprofile.com

PN: A3P System

The A3P System is an accurate, automotive, air-pressure system designed to meet the requirements of the new California CARB tire-inflation program.

     
SEMA News-February 2011-New Products From Global Tire Expo—Powered By TIA Exhibitors   SEMA News-February 2011-New Products From Global Tire Expo—Powered By TIA Exhibitors

Orange Electronic Co. Ltd.
2–10 Wheel TPMS for Truck, Trailer, Bus, RV
888/407-8767
www.orangetpmsusa.com

PN: P602B/C

This multifunction TPMS system has the flexibility to retrofit onto any 2–10 wheel vehicle. Customize the display to any wheel configuration. Wireless range more than 60 ft.

 

Orange Electronic Co. Ltd.
OEC Simple Sensor
888/407-8767
www.orangetpmsusa.com

PN: Simple Sensor

Eliminate 155 unique OE TPMS replacement parts to six simple sensors. Patent-pending
ID write technology allows the technician
to bypass the auto relearning process.

     
SEMA News-February 2011-New Products From Global Tire Expo—Powered By TIA Exhibitors   SEMA News-February 2011-New Products From Global Tire Expo—Powered By TIA Exhibitors

Orange Electronic Co. Ltd.
Motorcycle TPMS
888/407-8767
www.orangetpmsusa.com

PN: M205

An early-warning detection system for tire-pressure and temperature monitoring (TPMS). An easy-to-install in-tire system with a waterproof ULED display that can be seen in any light.

 

Pro Chem Inc.
Tire Release
800/241-8180
www.procheminc.com

PN: 201707

Non-flammable, low VOC, retread-safe mounting and demounting lubricant also found to be an excellent hub piloted wheel assembly lubricant.

SEMA News-February 2011-New Products From Global Tire Expo—Powered By TIA Exhibitors   SEMA News-February 2011-New Products From Global Tire Expo—Powered By TIA Exhibitors

RightPSI
RightPSI
406/219-3290
www.rightpsi.com

PN: 1001

RightPSI is a patented tire cap that turns orange if your tire is low, black if it is not and yellow if overfilled. Visible from 15 feet away. You fill through our product. RightPSI is the only product of its kind that can be used as a tire-pressure gauge, tire-pressure fill point and over-fill indicator simultaneously.

  Tomkins-Schrader, Plews Edelmann, Ideal Clamp Products
Amflo Air Hose Reel
800/770-4639
www.plews-edelmann.com

PN: 545HR-RET

Amflo 545HR-RET air hose reel includes 75-ft. x 3/8-in. 300-psi polyurethane air hose with field-repairable fittings. All-steel construction.

     
SEMA News-February 2011-New Products From Global Tire Expo—Powered By TIA Exhibitors   SEMA News-February 2011-New Products From Global Tire Expo—Powered By TIA Exhibitors

Vee Rubber Corp. Ltd.
Winter Season IV
909/287-3424
www.veerubber.co.th

PN: 33801

Passenger snow tire. Studdable for superior ice
traction. Five circumferential grooves for wet traction. Multiple cross grooves and sipes for outstanding snow traction. Square/scalloped shoulder for deep snow traction.

  Bartec
Total TPMS Tool Kit
866/407-TPMS

www.bartecusa.com

PN: WRT400TK

Get started servicing TPMS. The Total TPMS Tool Kit features the market-leading Tech400+ TPMS programming tool, mechanical tool kit, and a two-DVD training program. This is the only TPMS kit that has EZ-Sensor functionality and the System Rest Clicker.

     
SEMA News-February 2011-New Products From Global Tire Expo—Powered By TIA Exhibitors   SEMA News-February 2011-New Products From Global Tire Expo—Powered By TIA Exhibitors

Josn Electronic Co. Ltd.
Waterproof Handle Bar Wireless TPMS
+886-2-29993820
www.josn.com.tw

PN: TD 5400 AX 02

Easy read-out display; 100% waterproof; 100% wireless.

 

Tomkins-Schrader, Plews Edelmann, Ideal Clamp Products
UltraLube Lubricant and Penetrant
800/770-4639
www.plews-edelmann.com

PN: 10444

UltraLube biobased lubricants are formulated from renewable,
biodegradable USA-grown crops. Meets or exceeds performance
of petroleum-based products. Offering four times lubricity of
petroleum-based products.

SEMA News - February 2010

Exhibitors Embrace New Show Section

Changing the look and feel of a vehicle instantly, wheels and wheel accessories remain extremely popular with buyers and enthusiasts. In fact, for the 2010 SEMA Show a total of 17,839 buyers noted a specific interest in wheels, hubcaps and related accessories on their registration questionnaire. More than 140 exhibitors were on hand to satisfy their curiosity, exhibiting in a new Show section dedicated exclusively to wheels and related accessories.

The following pages spotlight the latest innovations from those companies, as seen in the 2010 SEMA Show New Products Showcase.

SEMA News-February 2011-New Products-Wheels and Accessories SEMA News-February 2011-New Products-Wheels and Accessories

Air-Zenith
200-PSI OB2 Compressor
702/270-7988
www.air-zenith.com

PN: AZOB2K

World’s fastest 12-volt air compressor designed for air-ride suspensions and off-road vehicles. Backed by a two-year manufacturer warranty; 200 psi; 3.8 cfm; and 100% duty.

American Force Wheels
19.5x6.75 Forged Direct Bolt-On Classic Dually Wheels
800/620-6259
www.americanforcewheels.com

PN: AF195

Available in a direct bolt-on fitment and a mirror finish, the 19.5x6.75 custom forged-aluminum wheels fit Chevy, GMC, Dodge and Ford dually trucks.

SEMA News-February 2011-New Products-Wheels and Accessories   SEMA News-February 2011-New Products-Wheels and Accessories

Alexrims Corp.
Forged Magnesium Wheel
626/638-3431
www.alexglobal.com

PN: Forged Wheel

High-performance forged-magnesium alloy wheels for enthusiasts. Lower unsprung weight, shortening braking distances. Offers better acceleration and traction.

 

American Force Wheels
22x12 Forged Super Single Rebel Wheels
786/345-6301
www.americanforcewheels.com

PN: AFT2212

American Force direct bolt-on Super Single wheels feature a forged-aluminum construction and mirror finish for 3/4-ton single-rear-wheel trucks. Available in 20x10, 20x12, 22x10, 22x12 and 24x12 in.

     
SEMA News-February 2011-New Products-Wheels and Accessories   SEMA News-February 2011-New Products-Wheels and Accessories

American Eagle Wheel Corp.
Boss Modular 62
909/590-8828
www.americaneaglewheel.com

PN: 6262-0553

American Eagle Wheel introduces the new Boss Modular Series 62 multipiece wheel in 22x10.5; available in a multitude of finishes.

  American Force Wheels
24x12 Forged Super Single Evo Wheel–Black
786/345-6301
www.americanforcewheels.com

PN: AFT2412

American Force direct bolt-on Super Single wheels feature a forged-aluminum construction and mirror finish with the option of black for 3/4-ton single-rear-wheel trucks. Available in 20x10, 20x12, 22x10, 22x12 and 24x12 in.

 

SEMA News-February 2011-New Products-Wheels and Accessories   SEMA News-February 2011-New Products-Wheels and Accessories
AmericanForce Wheels
24x8.25 Direct Bolt-On ChaseDually Wheel
786/345-6301
www.americanforcewheels.com

PN: AF324

American Force direct bolt-on Chase wheels feature a forged-aluminum construction and mirror finish for dually trucks. Available in 22, 22.5, 24 and 26 in.

 

American Force Wheels
Big-Rig Adaptors
800/620-6259
www.americanforcewheels.com

PN: AFZ1

American Force Big-Rig adaptors convert 8- or 10-lug 3/4- and 1-ton trucks to the big-rig semi 10-lug bolt pattern. Chevy, GMC, Dodge and Ford.

     
SEMA News-February 2011-New Products-Wheels and Accessories   SEMA News-February 2011-New Products-Wheels and Accessories

Delta Wheel Co.
DZ 103 Black and Machine
330/824-9433
www.deltawheelcompany.com

PN: DZ 103

24-in. black and machine.

  Delta Wheel Co.
SIK 004 Chrome With a Black Insert
330/824-9433
www.deltawheelcompany.com

PN:SIK 004

24-in. chrome with a black insert. Unique design; wide fitment range; paintable inserts.

     
SEMA News-February 2011-New Products-Wheels and Accessories   SEMA News-February 2011-New Products-Wheels and Accessories

American Force Wheels
26x8.25 Forged Aluminum Titan Dually Wheel
800/620-6259
www.americanforcewheels.ocm

PN: AFM26

Available in multiple designs, the American Force 26x8.25 Titan wheel is the industry’s first 26-in. wheel for dually trucks. Custom forged-aluminum and a mirror finish.

 

Enkei Wheels
ENKEI92
800/875-3100
www.enkei.com

PN: 465-580-4838GG

The ENKEI92 Classic Series wheel is made in Japan and will be available in 15x7 and 15x8 in 38 and 25 offsets. Designed with deep lips and aggressive offsets.

     
SEMA News-February 2011-New Products-Wheels and Accessories   SEMA News-February 2011-New Products-Wheels and Accessories

Borrani Americas
X-Ray
920/725-1266
www.borraniamericas.com

PN: XR1007

Borrani X-Ray wire wheels use a patented tubeless spoke-wire system. The rim design comes in 18-, 19- and 20-in. size widths from 7.5 to 10.5 in. wide.

 

American Force Wheels
Aftermarket Dually Cap and Lug Nut Kits
800/620-6259
www.americanforcewheels.com

PN: AFX305

American Force is now making aftermarket center caps for dually trucks. Available in 1-, 2- and 4-in. heights, these caps come in chrome and black.

 

SEMA News-February 2011-New Products-Wheels and Accessories   SEMA News-February 2011-New Products-Wheels and Accessories

The Ultimate Wheel & Tire Plus Sizing Guide
Bolt Pattern Pro
310/357-7293
www.plussizingguide.com

PN: BPP

The Bolt Pattern Pro. The newest and easiest way
to measure wheel and vehicle bolt patterns. Measures vehicle’s bolt pattern even when the wheel is bolted on the vehicle.

 

The Ultimate Wheel & Tire Plus Sizing Guide
Reverse Tire & Wheel Lookup (Best New Wheel and Related Product Winner)

310/357-7293
www.plussizingguide.com

PN: PSGD

Tire & Wheel Reverse Look Up Tool. Find what and how many vehicles a specific tire size and/or wheel bolt pattern will fit on.

     
SEMA News-February 2011-New Products-Wheels and Accessories   SEMA News-February 2011-New Products-Wheels and Accessories
GWG Wheels Inc.
Savanti
718/297-9600
www.gwgwheels.com

PN: G19

Multi-spoke micro-chrome wheel with custom-painted inserts.

 

Tenzo RacingSports/DeModa Concepts
Mesh
661/250-3000
www.tenzoracinsports.com

PN: TAWNU

New for 2011. Available in 17 through 19 in. in black, bronze and charcoal finishes.

     
SEMA News-February 2011-New Products-Wheels and Accessories   SEMA News-February 2011-New Products-Wheels and Accessories

HRE Performance Wheels
CL40
760/598-1960
www.hrewheels.com

PN: CL-40

Single-piece forged wheel for Porsche 997.2 pin drive centerlock; 6061 T6 forged aluminum; and TPMS compatible.

 

HRE Performance Wheels
P40S
760/598-1960
www.hrewheels.com

PN: P40-S

Single-piece forged 6061 T6 aluminum wheel; custom applications; tested to TÜV; TPMS direct bolt-in.

     
   
SEMA News-February 2011-New Products-Wheels and Accessories SEMA News-February 2011-New Products-Wheels and Accessories

Golden Apple Corp.
ADR Wheel ADR48
510/780-9800

www.1goldenapple.com

PN: ADR48

ADR48 Sickle. Available in 19x8, 19x10, 20x8 and 20x10 offsets and bolt patterns for most Japanese, European and domestic vehicles. Utilizes LRF paint technology.

 

HD Wheels
Switch
888/707-9880
www.hdwheelsusa.com

PN: SW

All-new original Switch wheel. By starting and stopping the standard machining process, up to 32 different designs can be ordered from this one mold. The Switch is available in sizes 17, 18 and 19.

     
SEMA News-February 2011-New Products-Wheels and Accessories   SEMA News-February 2011-New Products-Wheels and Accessories

IForgedPerformanceAlloys/ForgestarWheels
CF5
714/826-8249
www.forgestar.com

PN: CF5

Carbon-fiber finish; deep concave profile; custom offsets; wheels are made to order; flow-formed design; technology allows the wheels to look 1-in. larger in diameter; high-quality flow-form production.

 

GWG Wheels Inc.
Kenzi
718/297-9600
www.gwgwheels.com

PN: G34

Split five-spokes with micro-finish paint, featuring a bold look and aggressive performance.

 

SEMA News-February 2011-New Products-Wheels and Accessories   SEMA News-February 2011-New Products-Wheels and Accessories

HRE Performance Wheels
593RS
760/598-1960
www.hrewheels.com

PN: 593-RS

Custom forged three-piece wheel. Multi-spoke design; 18- to 20-in. diameters; 7.5- to 14-in. widths.

 

IForged Performance Alloys/Forgestar Wheels
F15 (Best New Wheel and Related Product Runner-Up 714/826-8249
www.forgestar.com

PN: 22F15

Custom offsets; wheels are made to order; flow-formed design; technology allows the wheels to look 1-in. larger in diameter; high-quality flow-form production; and modular construction.

     
SEMA News-February 2011-New Products-Wheels and Accessories   SEMA News-February 2011-New Products-Wheels and Accessories

IForged
PerformanceAlloys/Forgestar Wheels / 22-in. F14 Wheel
714/826-8249
www.forgestar.com

PN: 22F14

Deep concave profile; custom offsets; wheels are made to order; flow-formed design; technology allows the wheels to look 1-in. larger in diameter; high-quality flow-form production.

 

The Ultimate Wheel & Tire Plus Sizing Guide
The Ultimate Wheel & Tire Plus Sizing Guide
310/357-7293
www.plussizingguide.com

PN: PSG2011

The fast and easy way to determine original
equipment and plus-size tire and wheel applications for cars, trucks, crossovers and SUVs.

     
SEMA News-February 2011-New Products-Wheels and Accessories   SEMA News-February 2011-New Products-Wheels and Accessories

Merceli Wheels & Mystique Wheels
Mystikol Wheels
(Best New Wheel and Related Product Runner-Up)
800/332-0018
www.mystikolwheels.com

PN: Mystikol Wheel

A one-piece wheel line that prioritizes fashion and functionality. Each Mystikol wheel is available in many custom finishes.

  IForgedPerformance Alloys/Forgestar Wheels
Concave Series Legacy
714/484-1070
www.iforged.com

PN: IFORGEDCONCAVE

Deep concave profile; custom offsets; wheels are made to order; forged design; modular construction.

     
SEMA News-February 2011-New Products-Wheels and Accessories   SEMA News-February 2011-New Products-Wheels and Accessories

Player Wheel Group
CABO 118
330/799-9274
www.playerwheelgroup.com

Custom alloy wheel.

 

Player Wheel Group
Limited 506 (Chrome With Black Inserts)
330/799-9274
www.playerwheelgroup.com

Custom alloy wheel.

     
SEMA News-February 2011-New Products-Wheels and Accessories   SEMA News-February 2011-New Products-Wheels and Accessories

Player Wheel Group
Shooz 011 (Chrome With Black Inserts)
330/799-9274
www.playerwheelgroup.com

PN: Shooz 011

Custom alloy wheel.

 

Kyowa Designs/Concept One
Executive RS-55
626/968-8913
www.conceptonewheels.net

PN: RS-55 2010 38 55 CMBKF

RS-55 matte-black machine stainless chrome lip; 20x8.5; 20x10; 22x9; 22x10.5.

     
SEMA News-February 2011-New Products-Wheels and Accessories SEMA News-February 2011-New Products-Wheels and Accessories

Topline Products
Black Ice Alloys |VB9–Sigma
877/948-9500
www.blackicealloys.net

PN: VB9

Utilizing exclusive black + chrome finish technology, this spectacular five-spoke design features chiseled chrome spokes contrasted against black center detailing. The VB9 Sigma will be available in 17x7.5, 18x7.5, and 20x7.5 sizes for passenger applications.

 

ToplineProducts
V-Rock OffroadWheels | VR6–Drone
877/648-9500
www.v-rockoffroadwheels.com

PN: VR6

With lifted and stock fitments for five-, six- and eight-lug applications, the VR6–Drone showcases
a 10-spoke configuration perfect for harsh road
conditions. The notched spokes and rugged flange accentuate its heavy-duty appearance in 17-, 18- and 20-in. sizes.

     
SEMA News-February 2011-New Products-Wheels and Accessories   SEMA News-February 2011-New Products-Wheels and Accessories

Topline Products
Verde Custom Wheels | V32–Skylon
877/648-9500
www.verdecustomwheels.com

PN: V32

The Style V32–Skylon from Verde Custom Wheels is a modern update to the classic five-spoke design. With its futuristic look and one offset spoke, the V32 is available in 22x8.5, 20x8.5 and 18x8 sizes to fit most passenger applications.

 

Topline Products
Envy Style | VE01–Pelle
877/648-9500
www.tradeunion.com

PN: VE01

The VE01–Pelle wheel is available in 22x8.5 and
20x8.5 and features a unique three-spoke configuration with optional vented inserts that can be color-matched. The vented inserts can also be removed to create a completely different wheel appearance.

     
SEMA News-February 2011-New Products-Wheels and Accessories   SEMA News-February 2011-New Products-Wheels and Accessories

Topline Products
Verde Custom Wheels | V35—Mantis
877/648-9500
www.verdecustomwheels.com

PN: V35

The V35–Mantis features a split five-spoke design highlighted by spiked pieces that accentuate the split spokes and is available in 18x8 and 20x8.5 sizes for passenger applications.

 

Wheelware Software
Wheelware Software
504/737-1558
www.wheelwaresoftware.com

PN: Wheel Software

Interactive vehicle design software that displays, markets and sells aftermarket wheels, tires and accessories.

     
SEMA News-February 2011-New Products-Wheels and Accessories   SEMA News-February 2011-New Products-Wheels and Accessories

Topline Products
Envy Style–VE03–Monolyth
877/648-9500
www.tradeunion.com

PN: VE03

Envy Style presents the bold yet seemingly timeless VE03–Monolyth with its revolutionary two-spoke pattern. Featuring clean lines and a subtle bezel, the Monolyth is available in 20x8.5 and 22x8.5 sizes.

 

Topline Products
Verde Custom Wheels | V33–Thorax
877/648-9500
www.verdecustomwheels.com

PN: V33

The Thorax features a machined face with intricate detailing along the spokes flowing into a smooth black lip. Available in 22x9.5 and 20x8.5 sizes,
the V33–Thorax is the perfect complement for aggressive-looking cars, trucks and SUVs alike.

     
SEMA News-February 2011-New Products-Wheels and Accessories   SEMA News-February 2011-New Products-Wheels and Accessories

Velocity Wheels
U2-55
323/267-0683
www.velocitywheel.com

PN: U2-55

U52-55 is made from 20-in. FWD and RWD to 28-in. finish chrome and black with a machined face and machined line.

  Wobblin Wheel
Wobblin Wheel
931/538-2778
www.wobblinwheel.com

PN: 1007

The Wobblin Wheel is a revolutionary new wheel design that goes against everything that is “the norm” in the wheel industry. The wheel actually wobbles in perfect balance!