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Media Alert—Click Here for the Official 2010 SEMA Show Press Schedule

  GM press conference
  Fifty-one press conferences are scheduled for the 2010 SEMA Show, including General Motors LLC on Tuesday, November 2 at 11:00 a.m.
In addition to debuting new products, many SEMA Show exhibitors will be making newsworthy announcements during the annual event taking place Tuesday–Friday, November 2–5, 2010, in Las Vegas. The official 2010 SEMA Show Press Conference Schedule is now available to help editors and reporters see and hear some of the big announcements being made. With 51 press conferences included, this year’s schedule is one of the busiest in recent years.

The Official 2010 SEMA Show Press Conference Schedule is as follows:

Tuesday, November 2, 2010

9:00 a.m.–American Honda Motor Co. Inc.: 2011 Honda CR-Z Sport Hybrid Coupe Accessory Announcements (Booth #24887)
9:30 a.m.–Hyundai Motor America: Hyundai SEMA News Conference (Booth #24387)
10:00 a.m.–Kia Motors America: Kia Motors America SEMA Show Vehicle Unveiling and Press Briefing (Booth #10803)
10:30 a.m.–Ford Motor Co: Ford Motor Co. Press Conference (Booth #22200)
11:00 a.m.–General Motors LLC: Performance Parts, Technology (Booth #23743)
11:30 a.m.–Toyota: New Toyota Project-Vehicles Press Conference (Booth #36127)
12:00 p.m.–SEMA Media Lunch: The SEMA Award Lunch (Booth #30239)
1:00 p.m.–SEMA: Green Performance Press Conference (Booth #36203)
1:15 p.m.–Clemson University International Center for Automotive Research (CU-ICAR): Discover the Deep Orange Prototype Vehicle, Where Refreshing New Vehicle Technology Ideas Meet Excellent Partnerships (Booth #36203)
1:35 p.m.–Superchips: Superchips Brings Google’s Android-OS to the Aftermarket With New In-Cabin Device (Continental Tires Media Center)
2:00 p.m.–Mission Motor Co.: Mission Motors Unveils High-Performance EV Powertrain Drivetrain Division, Announces Major OEM Customer (Continental Tires Media Center)
2:25 p.m.–Hankook Tire America: Hankook Unveils Latest Ultra-High Performance Passenger Tire (Booth #43071)
2:50 p.m.–Topline Products: The Most Popular 2011 Wheel Styles—Results of On-Line Vote (Booth #43061)
3:15 p.m.–ARP Inc: Bryan Fuller Unveils the Impaler (Booth #23427)
3:40 p.m.–Audi: Autonomous Audi TTS Pikes Peak—A Research Study in Motion (Booth #11245)
4:10 p.m.–Local Motors: Local Motors Rally Fighter: First Open-Source Production Car (Booth #24501)
4:40 p.m.–Mopar: Mopar Makes It (Booth #43129)

Wednesday, November 3, 2010

8:00 a.m.–Liquid Wrench Breakfast: Liquid Wrench Announces New Product Extension (Continental Tires Media Center)
9:00 a.m.–Snow Performance: Turbos, Boost and Water-Methanol Injection (Booth #20849)
9:30 a.m.–Lawson Industries: Lawson Industries Introduces New Generation Qwikcat Catalytic Converter (Booth #21732)
10:00 a.m.–Garmat: Intelle-Air: The Intelligent Way to Increase Productivity and Decrease Costs: Intelle-Air Mobile Prep Station. (Continental Tires Media Center)
10:30 a.m.–Tire Industry Association (TIA): Tire Industry Association Annual Press Conference (Continental Tires Media Center)
11:00 a.m.–E-Solution Professionals: Ezytire Retail Tire Dealer eCommerce Websites (Continental Tires Media Center)
11:30 a.m.–RTM Productions Inc: Exciting New Programming Announcement From RTM Productions and The Powerblock (Grand Lobby)
1:00 p.m.–SEMA: Connected Vehicle Technologies Press Conference (Booth #36203)
1:25 p.m.–Egge Machine Co.: Egge's SpeedShopMall.com (Continental Tires Media Center)
1:50 p.m.–Kelderman Air Suspension Systems: Kelderman Unveils K-Team Van for Rampage Jackson (Grand Lobby)
2:15 p.m.–ARB/Motive Club/Venchurs: XPLORE FJ Cruiser to Benefit the National Parks Foundation (Outside in front of LVCC)
2:40 p.m.–Motorsports Parts Manufacturers Council (MPMC): MPMC Hall of Fame Inductions (Association Center)
2:40 p.m.–Formula Drift: Formula Drift Championship announces multi-platform brand expansion (Continental Tires Media Center)
3:05 p.m.–PartPal: Revolutionizing How Auto Parts Are Bought and Sold (Booth #21640)
3:30 p.m.–Vortech/Paxton: New Compressor System (Booth #22963)
3:55 p.m.–Innovative Vehicle Solutions: Innovative Vehicle Solutions Launches Performance Packages and Rear Vision Systems (Booth #24223)
4:25 p.m.–Ohio Technical College: Ohio Technical College Press Conference (Booth #12773)

Thursday, November 4, 2010

9:00 a.m.–ASA Tire Systems: ASA Tire Systems Announces Major Endorsement From Industry Leader (Booth #42089)
9:30 a.m.–GE Money/CarCareONE: (Booth #42059)
10:00 a.m.–OPTIMA Batteries: OPTIMA Ultimate Street Car Invitational Announcement (Booth #23059)
10:30 a.m.–R/A Profit$: Starting Today You Can Generate Passive Income 24/7 (Booth #11769)
11:00 a.m.–FashionPaint USA: Revolutionizing Chrome Effect Finishes for the Powdercoating Industry (Continental Tires Media Center)
11:30 a.m.–Uncle Tod Motorsports: Kid KJ—The World’s Youngest Monster Truck Driver—Signs With Monster X Tours (Continental Tires Media Center)
12:00 p.m.–AMP Research Lunch: AMP Research: The Real Distribution Story (Continental Tires Media Center)
1:00 p.m.–National Auto Body Council: Recycled Rides Program (Location TBD)
1:25 p.m.–Shin Shield LLC: Introduction of New Shin Shield Product (Continental Tires Media Center)
1:50 p.m.–Linear Logic LLC: Plug-I Device Lets You Monitor Your Vehicles Carbon Footprint (Continental Tires Media Center)
2:15 p.m.–Chicago Brand Industrial Inc.: Introducing the Stainless Steel Open-End Ratchet Wrench (Continental Tires Media Center)
2:40 p.m.–I-CAR: John Edelen Will Provide an Update on the I-CAR Professional Development Program (Continental Tires Media Center)
3:05 p.m.–Marshall Motoart LLC: Marshall Motoart Presents New UTV 5.5 Cage and One Cool Stool (Continental Tires Media Center)
3:30 p.m.–Retro USA: Look of Yesterday for Cars of Today (Continental Tires Media Center)
3:55 p.m.–Right Coast Inc: 2nd Annual Gene Winfield Award and New Truck Show Announced (Continental Tires Media Center)
4:25 p.m.–Harsch Speedway Commerce Center: 48 Acres Open at Nation's Most Synergistic Motorsports Business Complex (Continental Tires Media Center)

The SEMA Show is an annual trade-only event drawing more than 100,000 professionals from the automotive specialty-equipment market. Buyers come from more than 100 countries to meet with exhibitors who use the SEMA Show to debut the newest products and trends in the $32 billion vehicle customization market.