Business Tools

Find, Evaluate and Use Manufacturers' Reps Effectively

Unlike other types of salespeople, manufacturers' representatives work for multiple companies across multiple product lines in a large geographic area, either as individuals or as part of an agency. A rep is an independent businessperson, an extension of the manufacturers' sales force, and he or she can also be a highly valuable jack-of-all-trades who not only closes deals, but also teaches in-house manufacturers, warehouse distributors or retailer/jobber salespeople how to best present the manufacturer's marketing plan to create sales. [Read more]