John B. Rogers Jr. Keynotes New Product Awards Breakfast

Local Motors
John B. Rogers Jr. will give the keynote presentation at the New Product Awards Breakfast at the 2010 SEMA Show.— Photo courtesy of Local Motors

John B. Rogers Jr., president, CEO and co-founder of Local Motors, will inspire 2010 SEMA Showgoers as the keynote speaker for the event’s New Product Awards Breakfast on Tuesday, November 2, 2010, in Las Vegas. All exhibitors and attendees are invited to hear how Rogers’ auto manufacturing company is changing the way cars are designed and built. Click here to obtain tickets.

“Like many at the SEMA Show, Local Motors was built on one person’s passion and innovation,” said Peter MacGillivray, SEMA vice president of communications and events. “Rogers has demonstrated how you can succeed in this industry by thinking outside the box. His story is inspiring and a great way to kick off the 2010 SEMA Show.”

Founded less than three years ago, the Arizona-based car company is home to 60,000 car design concepts, 7,000 community members, 12 full-time team members and one production vehicle: the Rally Fighter. Local Motors is based on the concept of open-source co-creation and local manufacturing, creating a unique chassis and body for each vehicle. The company doesn’t make many of its own components, preferring instead to collaborate with the specialty-equipment market for high-quality, proven products.

The New Product Awards Breakfast is a key attraction of the SEMA Show, taking place on the Show’s opening day before the Show floor opens. During the breakfast, the best new products in the New Products Showcase are announced and presented to exhibitors. Exhibitors interested in entering the Showcase may do so here. The first entry is free for all exhibitors.

Exhibitors and attendees are invited to obtain tickets to the breakfast. Tickets are free to all Showgoers, but space is limited so they are available on a first-come, first-served basis.