New Products and Technology

SEMA Show Project Cars: Started Yours Yet?

It’s that time of year again. With the 2009 SEMA Show little more than 100 days away, designers, tuners and builders are working the wrenches, body shops, and paint booths—not to mention the phones—to get their projects ready for the Show.

Building a project for the Show? E-mail us a few photos (600x400 max) and a brief description of your plans, and we’ll try to get your creation in a future issue of eNews.

Watch the newsletter for project updates, and make a note to catch these cars on the Show floor in Vegas.

Dennis Overholser's Truckster

Dennis Overholser's Truckster
Dennis Overholser, executive VP at Painless Performance Products, is building—"with a lot of help from friends"—a highly modified '78 Ford pickup cab and Model A bed, to be powered by a '52 Mercury flathead featuring Painless' new Flathead EFI system currently in development. What is looks like now (above) and what Overholser expects it to look like in the Painless booth (#22657) at the Show.
Dennis Overholser's Truckster rendering  
Fox Marketing Lexus IS350 convertible  
Fox Marketing IS350  
Brian Fox at Fox Marketing is building this droptop Lexus 350. Fox plans to swap in JE Pistons and Brian Crower rods, install a center-mounted turbo from Artisan Performance, and keep it all slippery with AMSOIL 0W-30.  
Fox Marketing IS350  
Additional plans call for widening the wheel wells two inches to fit 20 x 11.5 iForged wheels.