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CHEVROLET REINFORCES COMMITMENT TO THE SPECIALTY-EQUIPMENT INDUSTRY WITH 2010 CAMARO

 
Ed Peper (center), GM North America vice president of Chevrolet, with SEMA President and CEO Chris Kersting (left) and SEMA Chairman Jim Cozzie.

During his keynote address leading up to the opening of the 2008 SEMA Show in Las Vegas, Ed Peper (center), GM North America vice president of Chevrolet, announced that the company would continue its legacy of partnership and collaboration with specialty-equipment manufacturers in a SEMA Measuring Session for the all-new 2010 Camaro. Peper and his team unveiled a prelude to the possibilities in the form of a stock but stout SS along with a quartet of concept Camaros—each of which teased the edge of the envelope for performance and aesthetics.

“For 2010, the Camaro will be offered with 27 accessories, including 14 limited-production options,” Peper said.

Imagine the prospects when SEMA-member manufacturers go to work following the measuring session. Look for the announcement in an upcoming issue of SEMA eNews.