Business Tools


The next SEMA webinar, "Selling Has Nothing to Do With Selling," will provide sales tips that will help you and your team manage a profitable sales process and close more sales at higher margins. With so many purchase options, your customers can find the products they need without ever dealing with a salesperson. This session delivers the strategies needed to take the pressure off customers so that they can concentrate on buying...from you!      

When: Thursday, July 10, 2008, 10:00 a.m. (PDT)

Presenter: Rick P. Farrell, president of Tangent Knowledge Systems

Description: Everything about selling is changing. During this webinar you will learn why most sales organizations are very good at a game no longer being played, why selling produces the exact opposite effect that is intended, why salespeople should adopt a “non-selling posture” and other successful selling strategies. Tune into Farrell’s presentation as he will show you how to: 

  • Transition your sales force from transactional sellers to strategic sellers;
  • How to get a better yield and close more sales at higher margins;
  • How to establish a selling methodology that will maximize your leverage and gain control in the sales process;
  • Plus much more.

SEMA's Webinar Program
The SEMA webinar program brings the world-class business seminars featured during the SEMA Show Education Week right to your desktop. Different business-building sessions are constantly added to the program, offering members the latest insight and practices from today’s leading speakers.

All SEMA webinars are conducted live and are open to all employees of SEMA-member companies free of charge. To participate, all you need is a computer with Internet access and a telephone. All previous SEMA webinars are available for download by clicking here. To view upcoming presentations that you can attend via telephone and Internet, click here.