Business Tools


Looking to get a little more from your e-mail marketing campaigns? Take an hour on Thursday, June 19, to participate in SEMA's webinar, "Best Practices & the Future of E-mail as a Marketing Tool." This session is designed to optimize your e-mail marketing efforts and demonstrate the techniques needed to reach your target audiences.

When: Thursday, June 19, 2008, 10 a.m. (PST)

Presenter: Michael Kelly, Director of Sales, Clickmail Marketing

Mr. Kelly is an expert who will help you plan for the best ROI from your e-mail campaign, how to accurately measure your e-mail delivery rates, and how to make changes that will get more of your e-mails to the right inboxes. Learn how to improve on your overall e-mail marketing campaign, in addition to these related topics:

  • How to optimize your e-mail campaign for better delivery and rendering
  • How your e-mails display among recipients
  • Ensuring your e-mail reaches your target audience
  • How to manage and analyze your results

SEMA's Webinar Program
The SEMA webinar program brings the world-class business seminars featured during the SEMA Show Education Week right to your desktop. Different business-building sessions are constantly added to the program, offering members the latest insight and practices from today’s leading speakers.

All SEMA webinars are conducted live and are open to all employees of SEMA-member companies free of charge. To participate, all you need is a computer with Internet access and a telephone. All previous SEMA webinars are available for download by clicking here. To view upcoming presentations that you can attend via telephone and Internet, click here.