Chrysler reported last week that its Five Star dealers had sold a record 10,204 certified pre-owned vehicles in August, a 5% increase from August 2006 sales. Jeep models were the overall winner for the month, with sales surging 19%, while Chrysler brand sales dipped 3%. Dodge brand sales climbed 3%, including a model favored by musclecar and customization fans: the Magnum.
The Magnum sold 26% better this past August compared to a year ago—good news for the air intake, exhaust and lighting companies that make parts specific to this muscle wagon. According to SEMA research obtained via CarDomain.com, the top five modifications preferred by Magnum enthusiasts are tires (19.7%), air intake (14.2%), exhaust (12.9%), wheels (10.9%) and lighting (8.4%).