New to last year’s SEMA Show, the SEMA Wheel and Tire Council (WTC) partnered with SEMA Education to launch a new program that featured candid conversations and educational interviews from the industry’s top leaders and personalities. The recorded interviews have since continued to be published bi-weekly in SEMAs eNews and social media, amassing high engagement and vast popularity.

The 2019 interview series can be found on SEMA’s YouTube channel. Head over and discover interviews featuring wheel and tire industry experts and notable personalities such as Chip Foose, Sean Holman, Wade Kawasaki, Bud Brutsman, Marla Moore and many more.