Car and truck buyers seek the vehicles that best suit their needs, including the need to be individual.
Changing the look and feel of a vehicle instantly, wheels and wheel accessories remain extremely popular with buyers and enthusiasts. In fact, for the 2010 SEMA Show a total of 17,839 buyers noted a specific interest in wheels, hubcaps and related accessories on their registration questionnaire. More than 140 exhibitors were on hand to satisfy their curiosity, exhibiting in a new Show section dedicated exclusively to wheels and related accessories.
There have been eight rough patches in the marketplace since the automotive specialty-equipment industry began back in the ’30s.