A properly executed catalog is more than just a list of products accompanied by pretty pictures.
In a move that is raising eyebrows in the online marketing world, Google is intimating that companies with websites that download faster than those of competitors could soon be given preference in Google search-engine returns.
ProPledge is a program targeted to overcome the traditional barriers associated with specialty aftermarket products sold during the new-vehicle sales process—namely warranty and customer satisfaction scores (CSI).
Opportunity. Diversity. Confidence. Profits. Those are a few of the keys that lock in the continuing partnership between the automakers, the vehicle dealers and SEMA-member companies.
Other than powertrain components that have to coexist with vehicle on-board computers, mobile-electronics components can often be the most complex specialty-equipment accessories added to a vehicle.
An Opportunity For Specialty-Equipment Businesses and Dealerships
admin
Tue, 12/01/2009 - 16:26
Ford was the Vehicle Manufacturer of the Show for the 2009 SEMA Show, but its support for specialty-equipment companies goes well beyond that. The Ford Licensed Accessories Program offers qualified SEMA members the chance to boost sales of their products through Ford dealerships.
A Conversation With the SEMA Chairman and the PWA President-Elect
admin
Sun, 11/01/2009 - 15:57
The Specialty Equipment Market Association (SEMA) was established in 1963.
The customer has always been the mainstay of a successful retail business, yet many companies fail to impart good customer service training to their sales staff.
A great product mixed with great service is the key factor identified by Bob Scheid, vice president of export-savvy flywheel and clutch manufacturer Fidanza Engineering Corp., in the company’s growing overseas sales.
Advantage Truck Accessories announced tonneau cover applications for the new 2009 Dodge RamBox