News and updates from SEMA's councils and committees.
- Read more about SEMA Council & Committee News: MPMC Hosts Motorsports Marketing Seminar at SEMA Show
Ford Motor Company's Ken Czubay will discuss the automaker's commitment to creating customization-friendly cars and trucks at the 2009 SEMA Show Keynote Luncheon on Monday, November 2.
The Professional Restylers Organization (PRO), a SEMA council, invites
all industry professionals to attend its first Novemberfest reception at the SEMA Show to meet and network with OEM restylers, manufacturers, industry media
and others.
The 2009–2010 SEMA Board of Directors is an esteemed group of industry
professionals, including four newly elect members: Joel Ayres of Truck
Accessories Group, Jeff Bates of Bob Cook Sales, Laurel Dasher of
Superchips Inc. and Zan Martin of Martin & Co. Advertising. To read more about the Board, open the latest copy of SEMA News.
More than 1,500 exhibitors have already secured booth space for the 2009 SEMA Show, but it's not too late to reserve your real estate.
Mainstream consumers are discovering the benefits of vehicle customization through an industry-wide consumer awareness program.
Editors are turning to the SEMA Show for details about the newest
automotive products and trends, as media registration for the 2009
event continues at a healthy pace.
Dr. Peter H. Diamandis, chairman and CEO of the X PRIZE Foundation,
will speak at the 2009 SEMA Show New Product Awards Breakfast.
News and updates from SEMA's councils and committees.
Top products and experienced sales people are half the battle in retail sales. The other half—possibly the most difficult half—is merchandising a store so that the quality of its products stand out and the sales force has the opportunity to service customers properly. Setting up displays, arranging counters and fixtures, and designing floor space and layout are all crucial to the success of a retail operation.
Learn more by reading “Tried and True Merchandising.”