The SEMA Show is more than a trade show. It's the place to connect, learn and brainstorm ideas that can shape the future of the industry.

By Dan Ricehouse The SEMA Wheel, Tire, Suspension & Brake Council (WTSBC) invites you to an evening of networking, recognition and industry celebration at its annual reception, taking place Tuesday, November 4, from 5:00 p.m.–6:15 p.m. inside the South Lower Hall, New Products Showcase, Booth #41271...

By Dan Ricehouse The Wheel, Tire, Suspension & Brake Council (WTSBC) invites all exhibitors and industry professionals to kick off their morning at Coffee & Conversation, happening Wednesday, November 5, from 8:00 a.m.–9:00 a.m. in the Lower South Hall during the 2025 SEMA Show. This casual, come-as...

TORA's activations will offer multiple opportunities for members to connect, give back and grow their industry knowledge.

By Ryan Rutledge As the automotive aftermarket continues to evolve, the demand for technical knowledge and practical expertise is greater than ever. To meet that need, the Wheel, Tire, Suspension & Brake Council (WTSBC) is partnering with the Emerging Trends & Technology Network (ETTN) to present an...

The SEMA Wheel, Tire, Suspension & Brake Council (WTSBC) is proud to recognize outstanding companies and individuals who are shaping the future of our industry. At this year’s WTSBC Reception during the 2025 SEMA Show, three prestigious honors will be presented: Business of the Year, Person of the...

The SEMA Truck & Off-Road Alliance (TORA) is bringing back its Feature Vehicle Showcase to the 2025 SEMA Show, spotlighting some of the most impressive and innovative builds in the industry. Ten vehicles were selected to represent TORA this year, each highlighting creativity, craftsmanship and the...