SPONSOR AT HAND: DirecTV is set to join the Indy Racing League IndyCar Series as a presenting sponsor in an entitlement role. The IRL has also landed Coca-Cola as a supporting sponsor for the series. DATES SET: The IndyCar Series has officially set the dates for events at Edmonton and Surfers...

NEWS NUGGETS

Agri-Cover Inc. promoted Dustin Whitney to western national sales manager. In his new role, Whitney is responsible for managing sales and accounts on the West Coast and all of Canada. He brings five years of automotive aftermarket experience to the company and has held previous sales management...

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Filler for eNews

Dates and locations for several upcoming SEMA-sponsored shows and activities have been announced. Details are:

The off-road market continues to make an impact within the specialty-equipment industry. Case in point: the number of new products entered into the Best New Off-Road/4-Wheel Drive Product category of the SEMA Show New Products Showcase grew 72% from 2005 to 2007. Enthusiasts continue to buy these...

Technometrica’s IBD/TIPP Economic Optimism Index lost the modest gains it made in February, dropping 2 points, or 4.5%, to reach 42.5 (vs. 44.5 in February). March’s reading represents the third-lowest reading in the Economic Optimism Index’s 86-month history, and at 4.4 points below its prior 12...