The Colorado ZR2 Bison is a factory spec truck, with some serious off-road capability.

According to the “SEMA Young Accessorizers Report,” as young drivers get older, they gain more control over their vehicles and enter the customization culture.

Another month of solid economic growth is in the books and the U.S. economy continues to look strong.

Visit the “Save the Salt Booth” in the Central Hall (#24099) of the 2018 SEMA Show and see two record-breaking vehicles.

The National Highway Traffic Safety Administration (NHTSA) has issued a proposed rule to permit the certification of adaptive driving beam (ADB) headlighting systems under the federal lighting standard, Federal Motor Vehicle Safety Standard (“FMVSS”) No. 108, if a manufacturer chooses to equip...

With the 2018 SEMA Show less than three weeks away, Show management’s exhibitor update provides companies with the latest news, key deadlines and checklists to keep you on track and on budget.

Buyers from the United States and Canada have until Friday, October 12, to register online for the 2018 SEMA Show and have their badges mailed prior to the event.

SEMA members attending the 2018 SEMA Show as buyers have access to the Member Buyer Rewards (MBR) program perks.

Power Users will receive custom lanyards and limited-edition SEMA swag, while supplies last.

The 2018 SEMA Show Mobile App includes enhanced features that make locating exhibitors, scanning new products and creating a Show schedule quick and easy.