Social media is not a fad. There are more than 500 million people on Facebook alone, according to Vice President of Business Development Tyler Tanaka of PostRelease, a company that specializes in content marketing to varying audiences on the Internet. Tanaka recently presented a SEMA webinar that...

For the second consecutive year, booth space reservations for the 2011 SEMA Show are up, indicating continuing signs of economic recovery. Exhibitor contract submissions are up 23% and net square feet requested is up 5%.

Aftermarket retailing has evolved as customer expectations have grown. At 29 years old, Jeremy Loud talks about his experience managing logistics for online retailer AutoAnything and highlights the importance of managing returns for retailers as well as for brands.

Action Sports Icon Brian Deegan Partners With Ford: Action sports icon Brian Deegan parented with Ford Racing to compete in multiple action motorsports platforms. He will compete in short course Pro 2 in a Ford Raptor in the Lucas Oil Off Road Series, and he will drive the Ford Rockstar Metal...

The team at Brenda Priddy & Co. have spotted the ’12 Chrysler 300 SRT8 out for tests a few times this year. These recent shots, however, bring us Chrysler's high-powered luxury sedan with no camouflage and wearing what Priddy tells us is Deep Cherry Red Crystal Pearl paint.

Recently, Toyota offered SEMA News an opportunity to drive one of the Tesla/Toyota RAV4 prototypes, along with several other advanced powertrain cars that will be arriving in the next three years, at their Sustainable Mobility Seminar in La Jolla, California.

Isaac Ronquillo Joins Truxxx Manufacturing Isaac Ronquillo has joined the Truxxx lift and leveling kit sales team at Truxxx Manufacturing. He will work closely with Truxxx National Sales Manager Scott Gross to grow business internationally and throughout the United States. As a select committee...

NEWS NUGGETS NHRA FULL THROTTLE SERIES READY TO GO FOUR-WIDE IN CHARLOTTE: With just three races complete in the 2011 NHRA Full Throttle Drag Racing season, drivers and crew chiefs prepare for one of the most exciting and challenging events they’ll face this season—the second annual VisitMyrtleBeach...

From wheels to high-performance suspensions, the specialty-equipment market's luxury segment has a lot of potential for SEMA members. To learn more about this market, participate in the 2011 SEMA CIAPE China Business Development Conference.