SEMA responded to the National Highway Traffic Safety Administration’s (NHTSA) proposal to establish a tire fuel efficiency rating system, recommending that the agency provide an exemption from reporting requirements for limited-production tire manufacturers.

New European regulations make it easier to sell specialty-equipment products in multiple countries on the continent, regardless of whether the products conform to local laws.

Danica Patrick and Andretti Green Racing in contract negotiations; Will Power and Nelson Philippe injured in crash at Infineon; Audi confirms two cars for Road Atlanta and more.

The SEMA Consumer Demand Index has risen for the third consecutive month and is at its highest point since early 2008, signaling great news for the specialty-equipment market.

SEMA’s Street Performance Council (SPC) is dedicated to providing market information, education and support to members concerning new and emerging trends. The council’s goals and objectives include promoting and supporting the street performance industry, providing legislative and regulatory...

A photo collection of slammed, raised and utility Dodge Rams from the 2008 SEMA Show.

SEMA Show exhibitors: Generate more buzz for your company and its products at the 2009 SEMA Show by offering products to builders through the SEMA Products for Project-Vehicle Builders list.

Exhibiting at the 2009 SEMA Show and want to bring more than one feature car? Now there's no limit to how many feature vehicles you can display.

One of the most popular elements of any SEMA Show is the celebrity sightings and signings, from icons like Carroll Shelby and Mario Andretti, to Hulk Hogan and Snoop Dogg.

Customer loyalty is fundamental to the success of your company. Without it, expenses can go up, profits go down, morale suffers and your company is at risk.