Lately, the aftermarket has been asking a lot of questions surrounding youth engagement. Is the upcoming generation still interested in the automotive lifestyle? Is the industry doing enough to attract young people and set them on career paths? And, perhaps most importantly, what new ideas do they...

As part of its mission to help its members’ businesses grow and thrive, the Wheel & Tire Council (WTC) centers its efforts on delivering meaningful benefits and opportunities during the SEMA Show. Whether it’s through educational offerings, networking venues or recognition of industry leaders during...

Activating the next generation of aftermarket industry leaders and innovators is a hot topic nowadays, as evidenced by various SEMA outreach initiatives—some new, some long-standing—aimed at youth engagement. The oldest and one of the most impactful is the SEMA Memorial Scholarship Fund. Since the...

In a strategic move that recently united the traditional light-truck accessory market and the burgeoning off-road segment into a potent coalition, the Truck & Off-Road Alliance (TORA), formerly the Light Truck Accessory Alliance (LTAA), is poised to shine at the SEMA Show.

As summer ebbs and autumn fast approaches, thoughts quickly turn to Las Vegas and the 2019 SEMA Show. Once again, the restyling community can expect to find programs and events of particular interest.

The 32nd annual Performance Racing Industry (PRI) Trade Show will take over the Indiana Convention Center in Indianapolis from December 12–14. Billed as the foremost event for the motorsports and racing industry, it stands to reason that SEMA’s Motorsports Parts Manufacturers Council (MPMC) would...

Hot rods have played a prominent role at the SEMA Show for decades. Old-timers will recall the days when a slew of rods took up a substantial swath of space in the North Hall, along with the stellar feature vehicles displayed at what was then known as the Street Rod Marketing Alliance Awards Banquet...

The Young Executives Network (YEN) is poised to host events designed to energize and inspire young automotive professionals during this year’s SEMA Show—opportunities for its members to not only connect with and learn from one another but also interact with YEN leadership as well as more experienced...

The SEMA Businesswomen’s Network (SBN) is a dynamic group representing more than 550 professional women employed in the aftermarket industry and has set its sights on hosting multiple women-driven networking and educational opportunities at the 2019 SEMA Show.