SEMA market data shows that the average car owned by enthusiasts, based on those who responded to SEMA's Automotive Lifestyles survey, was just over 20 years old. Although the highest percentage of enthusiasts surveyed are modifying vehicles made between 2000–2005, many of these same enthusiasts...

Discretionary income and a tightening economy is hitting close to home for many specialty-equipment companies. SEMA President and CEO Chris Kersting addressed the issue at the SEMA National Education Conference, April 10–11, in Nashville.

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Participate in SEMA's May 1st webinar to learn the key ingredients your website needs to generate traffic online. Participants will learn the basics of structuring a website to achieve high search rankings and allow prospects to easily find it. Title: Beginner's Guide to High Search Engine...

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The truck known around the Internet as the Ford F-150 Raptor is unofficially official. Spy photographer Brenda Priddy tells us that sources attending Ford's recent 2008 dealer preview in Las Vegas viewed a video of a Raptor mule bombing across the desert at high speed. Ford execs are calling the...

Attention manufacturers: SEMA set up a Measuring Session with Saturn for the automaker's 2008 Astra. SEMA Measuring Sessions provide members private access to new-vehicle releases. Through the sessions, manufacturers can attain first-hand measurements, take photos and interact with vehicle designers...

SEMA-supported legislation to exempt street rods from the state’s regular safety inspections was approved by the Delaware State Legislature. Under an agreement reached with state regulators, the registration and titling process will be changed administratively to allow street rods to be assigned a...

SEMA again helped defeat Maryland legislation requiring the development of a statewide program to mandate that replacement tires for passenger cars meet fuel efficiency standards. The replacement tire efficiency program was anti-consumer, anti-small business, and would have required a substantial...

BREAKTHROUGH: “Finally,” said IndyCar Series driver Danica Patrick after earning her first IndyCar victory in the Indy Japan 300 at the Twin Ring Motegi. Patrick became the first female driver to win in the series. Meanwhile, it was a big weekend for lady racers, as Simona De Silvestro won the...