By Ashley Reyes The SEMA Emerging Trends & Technology Network (ETTN) is hosting a webinar designed to educate SEMA members on how the portable emissions measurement system (PEMS) device works, what emissions it measures, and its importance. The session, "Validating the Aftermarket: PEMS in Action,"...

Ceramic Pro launches the Elite Dealer Visualizer powered by DreamRide.AI and its new Shift Color PPF, reshaping how consumers explore and restyle vehicles.

By Ashley Reyes The SEMA Businesswomen's Network (SBN) has named Amy Beck, owner of Hahn Auto Restoration, as the network's newest #SheIsSEMA spotlight member. Get to know Beck in her interview with SEMA News below. SEMA News: How many years have you been with your current company and what do you...

By Ashley Reyes The SEMA Emerging Trends & Technology Network (ETTN) invites all member companies and aftermarket businesses to participate in the upcoming ETTN Career Fair, taking place on Saturday, September 27 from 1:00 p.m. to 4:00 p.m. EDT at the SEMA Garage in Plymouth, Michigan. This unique...

By SEMA News Editors Friday, September 5, is the deadline for 2025 SEMA Show exhibitors to be included in the official SEMA Show Press Conference Schedule and all published and promotional material. Exhibitors who have breaking news announcements that will be of interest to a large number of media...

The change enhances the composition of its Board of Directors by eliminating the industry sector designation for each seat.

By Ashley Reyes In today's workplace, diversity cannot be imposed but must be nurtured and encouraged to create lasting change. To help automotive professionals lay the groundwork for a more diverse future workforce, specifically in science, technology, engineering and mathematics (STEM) fields, the...

SEMA hails notable advances in smog reform as passionate supporters gear up for Leno's Law's next chapter.

Story and photos by Andreas Conradt, Automedia Spy photographers have once again caught an upcoming vehicle undergoing testing, giving an early glimpse at what's to come before its official debut. Porsche 911 GT3 RS Facelift Includes Mild Turbo Porsche is developing an updated 911 GT3 RS, according...