By SEMA News Editors

With less than 100 days until the annual trade-only event, the countdown to the 2024 SEMA Show has begun.

Attendee, buyer and media registration for the 2024 SEMA Show has been open at semashow.com/register. Attendees can maximize their ROI by registering early and taking advantage of travel discounts (more details here) and Show badge discounts. Registration is only $60 for qualified attendees who register by Friday, September 27. After, the price will increase to $120 per approved badge. Deadlines and fees for other registration categories can be found at semashow.com/register. 

Set for November 5-8 at the Las Vegas Convention Center, the 2024 SEMA Show will once again reveal the future of the aftermarket as attendees connect with thousands of leading manufacturers showcasing the latest products, trends and technology in the industry.

Finding reasons to attend the 2024 SEMA Show is easy, including countless product innovations from new and iconic exhibitors, the latest custom vehicle trends and professional skill-enhancing education sessions led by top industry experts. Attendees can also partake in one-of-a-kind events and features, like the New Product Showcase, the No. 1 destination for discovering the hottest products in the automotive aftermarket industry, the dynamic Battle of the Builders Presented by Mothers Polish highlighting the techniques of influential builders, the world-class lineup of SEMA Education seminars and sessions, the newer Overland Experience showcasing customized vehicles in their intended environments and much more (more details can be found at semashow.com/attendee).

To assist professionals in demonstrating the Show's value to their employers, management offers a customizable sample letter to highlight specific benefits relevant to your business or market segment. This ensures that you can effectively communicate the potential impact on your day-to-day responsibilities and long-term business growth. View the SEMA Show sample letter to your boss as a PDF here.

For more information about the 2024 SEMA Show, visit semashow.com. Sign up for updates on SEMA Fest at semafest.com.

By Juan Torres 

With thousands of media from around the world looking for the latest automotive trends, newest technology and cutting-edge products at the 2024 SEMA Show, exhibitors should get a jump-start on connecting with journalists and creating brand awareness. 

Below are tools and strategies available to SEMA Show exhibitors at no cost:  

Press Releases: By posting news releases in the SEMA Show Online Media Center, exhibitors ensure that reporters looking for Show-related news do not miss out on their story. Posting to the Online Media Center can also generate coverage from SEMA's publications and social media outlets. Post your release today at semashow.com/press-release.  

New Products Showcase: Exhibitors can participate in the New Products Showcase by entering their first product for free. Provide a detailed description of that product to generate additional exposure and drive traffic to your booth. As the number one destination at the SEMA Show, the Showcase often generates additional coverage. Enter a product at semashow.com/newproducts.  

Press Conference: If your company is announcing a new product or service at the SEMA Show, a press conference could generate additional media interest. Hosting a press conference in the Media Center or your booth offers media the opportunity to learn about your new product and network with representatives of your organization. Sign up for a press conference at semashow.com/media-conference-application.  

Press Kit: Prepare a comprehensive press kit to distribute at the SEMA Show. In addition to having press kits available to reporters in your booth, exhibitors can place press kits and press releases in the official SEMA Show Media Center (Room S219) at no cost. 

For more information, download the Public Relations Opportunities guide sheet or contact the SEMA Show Public Relations team at pr@sema.org. 

By the SEMA Washington, D.C., office

Former President Donald Trump on the campaign trail has vocally denounced electric vehicle (EV) mandates, going so far as to declare a "Day 1 halt" to any such policy by his administration. And while prominent leaders in the business world are no strangers to politics, several eyebrows nonetheless were raised recently when Tesla CEO Elon Musk threw his support behind Trump, giving a full-throated endorsement of the former president's campaign. Musk, after all, is the leader of the world's most prominent EV manufacturer. Here's what's behind their burgeoning partnership, compiled by the SEMA Washington, D.C., office.

Trump says he's actually not anti-EV. In a July 26 interview on FOX News' morning show, the former president clarified his position on EVs, stating that he believes in consumer choice in the market. "You want a gasoline-propelled car or [you] want maybe a hybrid," Trump told the "Fox & Friends" news program. "You want to have a choice. And that includes electric." 

Regulatory and tax concerns outweigh EV policy. Musk might be banking on what a second Trump presidency could mean to the federal regulatory environment. Tesla and its fleet of EVs are just one piece of Musk's portfolio, which also includes Space X, the Boring Company, and social media company X (formerly known as Twitter). Trump has promised that his administration will provide businesses with less regulatory oversight, along with a lower corporate tax rate. 

Tesla could stand to benefit from no EV mandates. Tesla holds a significant competitive edge in the EV market right now, with a huge lead in manufacturing and production infrastructure over legacy car makers. In the absence of an EV mandate, such a lead could prove to be a financial windfall for Tesla, with fewer incentives available to prop up efforts to establish footholds in the market by other, nascent EV manufacturers. 

The SEMA Public and Government Affairs team is advocating for policy issues that are core to SEMA's mission by ensuring policymakers hear a clear, strong, and unified voice representing not only SEMA members, but also the specialty equipment industry and auto enthusiasts. Get involved and contact the SEMA Washington, D.C., office at sema.org/advocacy.

By the SEMA Washington, D.C., office

Former President Donald Trump on the campaign trail has vocally denounced electric vehicle (EV) mandates, going so far as to declare a "Day 1 halt" to any such policy by his administration. And while prominent leaders in the business world are no strangers to politics, several eyebrows nonetheless were raised recently when Tesla CEO Elon Musk threw his support behind Trump, giving a full-throated endorsement of the former president's campaign. Musk, after all, is the leader of the world's most prominent EV manufacturer. Here's what's behind their burgeoning partnership, compiled by the SEMA Washington, D.C., office.

Trump says he's actually not anti-EV. In a July 26 interview on FOX News' morning show, the former president clarified his position on EVs, stating that he believes in consumer choice in the market. "You want a gasoline-propelled car or [you] want maybe a hybrid," Trump told the "Fox & Friends" news program. "You want to have a choice. And that includes electric." 

Regulatory and tax concerns outweigh EV policy. Musk might be banking on what a second Trump presidency could mean to the federal regulatory environment. Tesla and its fleet of EVs are just one piece of Musk's portfolio, which also includes Space X, the Boring Company, and social media company X (formerly known as Twitter). Trump has promised that his administration will provide businesses with less regulatory oversight, along with a lower corporate tax rate. 

Tesla could stand to benefit from no EV mandates. Tesla holds a significant competitive edge in the EV market right now, with a huge lead in manufacturing and production infrastructure over legacy car makers. In the absence of an EV mandate, such a lead could prove to be a financial windfall for Tesla, with fewer incentives available to prop up efforts to establish footholds in the market by other, nascent EV manufacturers. 

The SEMA Public and Government Affairs team is advocating for policy issues that are core to SEMA's mission by ensuring policymakers hear a clear, strong, and unified voice representing not only SEMA members, but also the specialty equipment industry and auto enthusiasts. Get involved and contact the SEMA Washington, D.C., office at sema.org/advocacy.

By the SEMA Washington, D.C., office

SEMA and its motorized partners, including the Off-Road Business Association (ORBA), One Voice, United Four-Wheel Drive Association (U4WD) and the United Snowmobile Alliance (USA), submitted a joint comment to the U.S. Bureau of Land Management (BLM) regarding its travel management plan (TMP) for the San Rafael Swell, which encompasses more than 1.1 million acres in southeastern Utah. The TMP will impact nearly 2,200 miles of routes as open, limited or closed for off-road vehicle use. You can read the joint comment on the San Rafael Swell Travel Management Plan here. 

Our joint comment raised concerns about inconsistencies in former TMPs that offered the opportunity to potentially expand motorized recreation in areas that are now located in over 400,000 acres of Wilderness Study Areas (WSAs) that were designated in 2019. Historically, once federal lands are classified as WSAs, opportunities are limited for any type of motorized access in those areas. 

The joint comment highlights our organizations' issues with each of the four alternatives that the agency presented in its proposal for the new management. 

• Alternative A failed to establish the baseline of the 2008 management plan, as many routes were reflected in the 2008 baseline map that were not included in the Alternative A map in 2024.
• Alternative B fails to provide any meaningful opportunities for multiple-use recreation. It closes 949 miles (44%) of routes.
• Alternative C closes 454 miles (21%) of routes. 
• Alternative D is the most favorable of the four options, as it proposes to close only 52 miles (2%) of routes. However, existing Resource Management Program (RMP)/TMP decisions that were challenged in 2017 already closed more than 730 miles (about 25%) in the planning area, effectively resulting in a 27% closure rate from historical usage.

For questions or more information on this issue, contact Tiffany Cipoletti at tiffanyc@sema.org.  

By the SEMA Washington, D.C., office

SEMA and its motorized partners, including the Off-Road Business Association (ORBA), One Voice, United Four-Wheel Drive Association (U4WD) and the United Snowmobile Alliance (USA), submitted a joint comment to the U.S. Bureau of Land Management (BLM) regarding its travel management plan (TMP) for the San Rafael Swell, which encompasses more than 1.1 million acres in southeastern Utah. The TMP will impact nearly 2,200 miles of routes as open, limited or closed for off-road vehicle use. You can read the joint comment on the San Rafael Swell Travel Management Plan here. 

Our joint comment raised concerns about inconsistencies in former TMPs that offered the opportunity to potentially expand motorized recreation in areas that are now located in over 400,000 acres of Wilderness Study Areas (WSAs) that were designated in 2019. Historically, once federal lands are classified as WSAs, opportunities are limited for any type of motorized access in those areas. 

The joint comment highlights our organizations' issues with each of the four alternatives that the agency presented in its proposal for the new management. 

• Alternative A failed to establish the baseline of the 2008 management plan, as many routes were reflected in the 2008 baseline map that were not included in the Alternative A map in 2024.
• Alternative B fails to provide any meaningful opportunities for multiple-use recreation. It closes 949 miles (44%) of routes.
• Alternative C closes 454 miles (21%) of routes. 
• Alternative D is the most favorable of the four options, as it proposes to close only 52 miles (2%) of routes. However, existing Resource Management Program (RMP)/TMP decisions that were challenged in 2017 already closed more than 730 miles (about 25%) in the planning area, effectively resulting in a 27% closure rate from historical usage.

For questions or more information on this issue, contact Tiffany Cipoletti at tiffanyc@sema.org.  

By the SEMA Washington, D.C., office.,

The U.S. House of Representatives passed legislation that would significantly reduce the budgets of the U.S. Department of the Interior (DOI) and the U.S. Environmental Protection Agency (EPA) for fiscal year (FY) 2025.

If H.R. 8998, the "Department of the Interior, Environment and Related Agencies Appropriations Act, 2025" becomes law, it will cut DOI's budget by $677 million and EPA's budget by $4 billion, compared to their FY 2024 levels. The legislation includes SEMA-supported amendments that would prevent the EPA from implementing new federal emissions standards for motor vehicles for model years 2027 to 2032, which are designed to heavily promote sales of electric vehicles (EVs). The bill would also force the U.S. Bureau of Land Management (BLM) to withdraw its "Conservation and Landscape Health" regulation. 

The BLM regulation would allow the agency to lease lands under new and vaguely defined conservation leases; incorporate new standards when evaluating traditional multiple-use decisions; expedite designations of new Areas of Critical Environmental Concern (ACECs); and apply land health standards to all public lands. The new regulation undermines the Federal Land Policy and Management Act's multiple-use requirement for BLM lands as it would hinder access to public lands for recreation. SEMA has submitted comments opposing both the EPA and BLM rulemakings.  

The U.S. Senate Appropriations Committee recently passed its own bill to fund DOI and EPA in FY 2025, albeit at significantly higher levels than the House bill. The Senate bill would increase DOI funding by $13 million and DOI funding by over $1 billion more than FY 2024 levels. While the Senate version of the Interior and EPA funding legislation does include some policy riders, it does not include the SEMA-supported amendments that made it into the bill passed by the House of Representatives. 

Congress must pass 13 appropriations bills for FY 2025 by October 1, 2024, or pass legislation to continue government funding at FY 2024 levels to avoid a government shutdown. 

For more information, contact Eric Snyder at erics@sema.org.   

By the SEMA Washington, D.C., office.,

The U.S. House of Representatives passed legislation that would significantly reduce the budgets of the U.S. Department of the Interior (DOI) and the U.S. Environmental Protection Agency (EPA) for fiscal year (FY) 2025.

If H.R. 8998, the "Department of the Interior, Environment and Related Agencies Appropriations Act, 2025" becomes law, it will cut DOI's budget by $677 million and EPA's budget by $4 billion, compared to their FY 2024 levels. The legislation includes SEMA-supported amendments that would prevent the EPA from implementing new federal emissions standards for motor vehicles for model years 2027 to 2032, which are designed to heavily promote sales of electric vehicles (EVs). The bill would also force the U.S. Bureau of Land Management (BLM) to withdraw its "Conservation and Landscape Health" regulation. 

The BLM regulation would allow the agency to lease lands under new and vaguely defined conservation leases; incorporate new standards when evaluating traditional multiple-use decisions; expedite designations of new Areas of Critical Environmental Concern (ACECs); and apply land health standards to all public lands. The new regulation undermines the Federal Land Policy and Management Act's multiple-use requirement for BLM lands as it would hinder access to public lands for recreation. SEMA has submitted comments opposing both the EPA and BLM rulemakings.  

The U.S. Senate Appropriations Committee recently passed its own bill to fund DOI and EPA in FY 2025, albeit at significantly higher levels than the House bill. The Senate bill would increase DOI funding by $13 million and DOI funding by over $1 billion more than FY 2024 levels. While the Senate version of the Interior and EPA funding legislation does include some policy riders, it does not include the SEMA-supported amendments that made it into the bill passed by the House of Representatives. 

Congress must pass 13 appropriations bills for FY 2025 by October 1, 2024, or pass legislation to continue government funding at FY 2024 levels to avoid a government shutdown. 

For more information, contact Eric Snyder at erics@sema.org.   

By the SEMA Washington, D.C., office.,

The U.S. House of Representatives passed legislation that would significantly reduce the budgets of the U.S. Department of the Interior (DOI) and the U.S. Environmental Protection Agency (EPA) for fiscal year (FY) 2025.

If H.R. 8998, the "Department of the Interior, Environment and Related Agencies Appropriations Act, 2025" becomes law, it will cut DOI's budget by $677 million and EPA's budget by $4 billion, compared to their FY 2024 levels. The legislation includes SEMA-supported amendments that would prevent the EPA from implementing new federal emissions standards for motor vehicles for model years 2027 to 2032, which are designed to heavily promote sales of electric vehicles (EVs). The bill would also force the U.S. Bureau of Land Management (BLM) to withdraw its "Conservation and Landscape Health" regulation. 

The BLM regulation would allow the agency to lease lands under new and vaguely defined conservation leases; incorporate new standards when evaluating traditional multiple-use decisions; expedite designations of new Areas of Critical Environmental Concern (ACECs); and apply land health standards to all public lands. The new regulation undermines the Federal Land Policy and Management Act's multiple-use requirement for BLM lands as it would hinder access to public lands for recreation. SEMA has submitted comments opposing both the EPA and BLM rulemakings.  

The U.S. Senate Appropriations Committee recently passed its own bill to fund DOI and EPA in FY 2025, albeit at significantly higher levels than the House bill. The Senate bill would increase DOI funding by $13 million and DOI funding by over $1 billion more than FY 2024 levels. While the Senate version of the Interior and EPA funding legislation does include some policy riders, it does not include the SEMA-supported amendments that made it into the bill passed by the House of Representatives. 

Congress must pass 13 appropriations bills for FY 2025 by October 1, 2024, or pass legislation to continue government funding at FY 2024 levels to avoid a government shutdown. 

For more information, contact Eric Snyder at erics@sema.org.   

By Ashley Reyes  

Manufacturers have until this Sunday, August 4, to save on registration for the 2025 SEMA Motorsports Parts Manufacturers Council (MPMC) Media Trade Conference, taking place January 21-23, 2025, in Orlando, Florida.

After August 4, the registration price will increase from $850 to $950 until sign ups close on September 9. Ready to save? Book your spot by the August 4 early bird deadline here.

Benefits of attending the Media Trade Conference include:

1. Focused Meetings: Take part in more than 40 private, 30-minute meetings with media.   
2. Media Exposure: Gain valuable connections with journalists, editors, writers, podcasters, content creators and social-media influencers.  
3. Brand Visibility: Showcase your latest products to media who can promote your offerings in their channels.
4. Market Intelligence: Gain a better understanding of the evolving media landscape.
5. Networking Opportunities: Further your connections with networking events scheduled throughout the event.  

Registration is currently open to MPMC, Truck & Off-Road Alliance (TORA) and Performance Racing Industry (PRI) manufacturing companies whose membership is active at the time of the conference.

Sign up now to secure your spot for this influential event!