Tue, 09/01/2009 - 17:21

SEMA News - September 2009
JOBBER/RETAILER

New Point-of-Purchase Display Ideas for Your Business

CFM Plus
760/598-2478


CFM’s POP features a Plexiglas display base with a literature rack. Fifty tri-fold brochures are included free with your purchase of two CFM+ intake manifold products.

 
 SEMA NEWS-SEPTEMBER 2009-RETAIL DISPLAY SOLUTIONS 

Fab Fours
866/385-1905


Fab Fours’ bumper display stands are constructed out of 3/16-inch steel that has been laser cut and formed. Both large and small display stands are available. The large stand is built to hold up to three fullsize truck bumpers (two fronts and one rear). The small stand can hold up to three Jeep or FJ bumpers and/or rock sliders. In addition to the bumpers, the stands can hold up to two different covers. Each stand is on wheels, creating an easily mobile display solution. Fab Fours’ signature logo is cut into the sides of the displays for strong visible brand recognition.

 
 SEMA NEWS-SEPTEMBER 2009-RETAIL DISPLAY SOLUTIONS 

Proform
586/774-2500


The Proform Planolog is a self-service display that is designed to mount on a wall or flat on a counter. Each page displays full-color photos and technical information about Proform’s A-mover products. The Planolog’s pre-punched pages are printed on heavy-duty, laminated card stock and feature easy-to-read category tabs along the bottom edge and a pricing tab on the right side.

 
 SEMA NEWS-SEPTEMBER 2009-RETAIL DISPLAY SOLUTIONS 

RealWheels Corporation
847/662-7722


RealWheels Corporation’s RealStep display features maximum impact with an actual 3-inch stainless-steel tube mounted with a removable RealStep to dramatically demonstrate the before-and-after appearance.

 
 SEMA NEWS-SEPTEMBER 2009-RETAIL DISPLAY SOLUTIONS 

Truck Covers USA
858/622-9135


Truck Covers USA’s point-of-sale display houses two of each of the following accessories: American Cargo Lights; American Snap-Loc; American Spring Step; American Tailgate Seal & American Wonder Auto Cloth. Truck Covers USA also offers a replica American Roll Cover floor display. Brochures are included.

 
 SEMA NEWS-SEPTEMBER 2009-RETAIL DISPLAY SOLUTIONS
Retrax
800/206-4070


The Retrax counter-top display measures 15 inches tall by 12 inches wide and comes standard with a brochure holder and brochures. The Retrax floor display also includes a brochure holder and brochures. 
 
 SEMA NEWS-SEPTEMBER 2009-RETAIL DISPLAY SOLUTIONS
Superlift Level-It
800/551-4955


The Superlift Level-It Lift Systems POP display features kit photos and details unique features and benefits. It includes a 7-inch LCD that shows before-and-after images of popular applications.  
 SEMA NEWS-SEPTEMBER 2009-RETAIL DISPLAY SOLUTIONS 

TruXedo
877/878-9336


The TruXedo free-standing floor display unit comes complete with a colorful display sign that describes the features of the product. A more compact table-top display is also available. Both units feature a scaled-down, fully functional Edge tonneau cover.

 
 SEMA NEWS-SEPTEMBER 2009-RETAIL DISPLAY SOLUTIONS 
Tue, 09/01/2009 - 17:21

SEMA News - September 2009
JOBBER/RETAILER

SEMA used a digital tracking method for the 2008 SEMA Show New Products Showcase, allowing buyers to scan product barcodes with a key fob and receive product details via printout or e-mail. There were over 40 products entered in the Best New Merchandising Product category. The following are the top 10. See all of the products entered in the New Products Showcase at www.semadigital.com.

 

PlasmaGlow
LED Headlight Strobes
480/222-0285

P/N: 1065

This Light-Up Countertop Display shows the customer the brightness and intensity of the first LED headlight strobes up close
 

.

 
SEMA NEWS-SEPTEMBER 2009-JOBBER RETAILER 

Auto Meter Products
Mobile Suitcase Display
866/248-6356

P/N: 2

Compact and versatile display can be displayed on a counter top and conveniently closed up for easy storage and transport. Features a power cord to showcase gauge function and illumination.

 
 SEMA NEWS-SEPTEMBER 2009-JOBBER RETAILER 

Hitch Critters/Frogworks
Hitch Critters
863/514-4520

This merchandise display is an interactive display that shows the critters in action. Available in a single or 4-post version, this display allows retailers to successfully market the critters.

 
 SEMA NEWS-SEPTEMBER 2009-JOBBER RETAILER 

BedRug by Wise
BedTred
615/847-2919

Rubber-surface truck-bed protection laminated to foam and carpet. Molded to fit like a spray-on liner yet installs like a drop-in liner.

 
 SEMA NEWS-SEPTEMBER 2009-JOBBER RETAILER 

Smartwax
RIMWAX - Countertop Impulse Display
310/674-8135

P/N: DIS_RIMWAX

Perfect for any store or performance shop that sells wheels and car accessories.

 
 SEMA NEWS-SEPTEMBER 2009-JOBBER RETAILER 

Add-On-Auto
Add.On.Auto
415/495-6000

AOA is an Online Accessories Store that incorporates a high-quality Visual Configurator with a Virtual Inventory System that enables you to sell accessories online.

 
 SEMA NEWS-SEPTEMBER 2009-JOBBER RETAILER 

Portable Parts Washer
Portable Parts Washer
760/731-1200

P/N: KNS-100

Eye-catching packaging visually conveys instant product concept and clear understanding of usage and convenience working as it’s own “Silent Salesman” to motivate consumers.

 
 SEMA NEWS-SEPTEMBER 2009-JOBBER RETAILER

Wrenchware Inc.
Tire Bowl
951/784-2717

Comes in own colored box

 
 SEMA NEWS-SEPTEMBER 2009-JOBBER RETAILER 

Surf City Garage
Surf City Garage Pro Detailing Center
714/894-1707

P/N: 708

Powdercoated steel construction featuring adjustable shelving and merchandising wings. Topped with color 3-D vacuum-formed sign promoting our enthusiast grade product line.

 
 SEMA NEWS-SEPTEMBER 2009-JOBBER RETAILER

Mile Marker Inc.
MiFi Technology Point-of-Purchase Display
800/886-8647

Mile Marker’s Revolutionary winch control system is demonstrated in a compact display at the point of purchase.

 
 SEMA NEWS-SEPTEMBER 2009-JOBBER RETAILER 
Tue, 09/01/2009 - 17:21

SEMA News - September 2009
JOBBER/RETAILER

SEMA used a digital tracking method for the 2008 SEMA Show New Products Showcase, allowing buyers to scan product barcodes with a key fob and receive product details via printout or e-mail. There were over 40 products entered in the Best New Merchandising Product category. The following are the top 10. See all of the products entered in the New Products Showcase at www.semadigital.com.

 

PlasmaGlow
LED Headlight Strobes
480/222-0285

P/N: 1065

This Light-Up Countertop Display shows the customer the brightness and intensity of the first LED headlight strobes up close
 

.

 
SEMA NEWS-SEPTEMBER 2009-JOBBER RETAILER 

Auto Meter Products
Mobile Suitcase Display
866/248-6356

P/N: 2

Compact and versatile display can be displayed on a counter top and conveniently closed up for easy storage and transport. Features a power cord to showcase gauge function and illumination.

 
 SEMA NEWS-SEPTEMBER 2009-JOBBER RETAILER 

Hitch Critters/Frogworks
Hitch Critters
863/514-4520

This merchandise display is an interactive display that shows the critters in action. Available in a single or 4-post version, this display allows retailers to successfully market the critters.

 
 SEMA NEWS-SEPTEMBER 2009-JOBBER RETAILER 

BedRug by Wise
BedTred
615/847-2919

Rubber-surface truck-bed protection laminated to foam and carpet. Molded to fit like a spray-on liner yet installs like a drop-in liner.

 
 SEMA NEWS-SEPTEMBER 2009-JOBBER RETAILER 

Smartwax
RIMWAX - Countertop Impulse Display
310/674-8135

P/N: DIS_RIMWAX

Perfect for any store or performance shop that sells wheels and car accessories.

 
 SEMA NEWS-SEPTEMBER 2009-JOBBER RETAILER 

Add-On-Auto
Add.On.Auto
415/495-6000

AOA is an Online Accessories Store that incorporates a high-quality Visual Configurator with a Virtual Inventory System that enables you to sell accessories online.

 
 SEMA NEWS-SEPTEMBER 2009-JOBBER RETAILER 

Portable Parts Washer
Portable Parts Washer
760/731-1200

P/N: KNS-100

Eye-catching packaging visually conveys instant product concept and clear understanding of usage and convenience working as it’s own “Silent Salesman” to motivate consumers.

 
 SEMA NEWS-SEPTEMBER 2009-JOBBER RETAILER

Wrenchware Inc.
Tire Bowl
951/784-2717

Comes in own colored box

 
 SEMA NEWS-SEPTEMBER 2009-JOBBER RETAILER 

Surf City Garage
Surf City Garage Pro Detailing Center
714/894-1707

P/N: 708

Powdercoated steel construction featuring adjustable shelving and merchandising wings. Topped with color 3-D vacuum-formed sign promoting our enthusiast grade product line.

 
 SEMA NEWS-SEPTEMBER 2009-JOBBER RETAILER

Mile Marker Inc.
MiFi Technology Point-of-Purchase Display
800/886-8647

Mile Marker’s Revolutionary winch control system is demonstrated in a compact display at the point of purchase.

 
 SEMA NEWS-SEPTEMBER 2009-JOBBER RETAILER 
Tue, 09/01/2009 - 17:21

SEMA News - September 2009
JOBBER/RETAILER

SEMA used a digital tracking method for the 2008 SEMA Show New Products Showcase, allowing buyers to scan product barcodes with a key fob and receive product details via printout or e-mail. There were over 40 products entered in the Best New Merchandising Product category. The following are the top 10. See all of the products entered in the New Products Showcase at www.semadigital.com.

 

PlasmaGlow
LED Headlight Strobes
480/222-0285

P/N: 1065

This Light-Up Countertop Display shows the customer the brightness and intensity of the first LED headlight strobes up close
 

.

 
SEMA NEWS-SEPTEMBER 2009-JOBBER RETAILER 

Auto Meter Products
Mobile Suitcase Display
866/248-6356

P/N: 2

Compact and versatile display can be displayed on a counter top and conveniently closed up for easy storage and transport. Features a power cord to showcase gauge function and illumination.

 
 SEMA NEWS-SEPTEMBER 2009-JOBBER RETAILER 

Hitch Critters/Frogworks
Hitch Critters
863/514-4520

This merchandise display is an interactive display that shows the critters in action. Available in a single or 4-post version, this display allows retailers to successfully market the critters.

 
 SEMA NEWS-SEPTEMBER 2009-JOBBER RETAILER 

BedRug by Wise
BedTred
615/847-2919

Rubber-surface truck-bed protection laminated to foam and carpet. Molded to fit like a spray-on liner yet installs like a drop-in liner.

 
 SEMA NEWS-SEPTEMBER 2009-JOBBER RETAILER 

Smartwax
RIMWAX - Countertop Impulse Display
310/674-8135

P/N: DIS_RIMWAX

Perfect for any store or performance shop that sells wheels and car accessories.

 
 SEMA NEWS-SEPTEMBER 2009-JOBBER RETAILER 

Add-On-Auto
Add.On.Auto
415/495-6000

AOA is an Online Accessories Store that incorporates a high-quality Visual Configurator with a Virtual Inventory System that enables you to sell accessories online.

 
 SEMA NEWS-SEPTEMBER 2009-JOBBER RETAILER 

Portable Parts Washer
Portable Parts Washer
760/731-1200

P/N: KNS-100

Eye-catching packaging visually conveys instant product concept and clear understanding of usage and convenience working as it’s own “Silent Salesman” to motivate consumers.

 
 SEMA NEWS-SEPTEMBER 2009-JOBBER RETAILER

Wrenchware Inc.
Tire Bowl
951/784-2717

Comes in own colored box

 
 SEMA NEWS-SEPTEMBER 2009-JOBBER RETAILER 

Surf City Garage
Surf City Garage Pro Detailing Center
714/894-1707

P/N: 708

Powdercoated steel construction featuring adjustable shelving and merchandising wings. Topped with color 3-D vacuum-formed sign promoting our enthusiast grade product line.

 
 SEMA NEWS-SEPTEMBER 2009-JOBBER RETAILER

Mile Marker Inc.
MiFi Technology Point-of-Purchase Display
800/886-8647

Mile Marker’s Revolutionary winch control system is demonstrated in a compact display at the point of purchase.

 
 SEMA NEWS-SEPTEMBER 2009-JOBBER RETAILER 
Tue, 09/01/2009 - 17:21

SEMA News - September 2009
JOBBER/RETAILER

SEMA used a digital tracking method for the 2008 SEMA Show New Products Showcase, allowing buyers to scan product barcodes with a key fob and receive product details via printout or e-mail. There were over 40 products entered in the Best New Merchandising Product category. The following are the top 10. See all of the products entered in the New Products Showcase at www.semadigital.com.

 

PlasmaGlow
LED Headlight Strobes
480/222-0285

P/N: 1065

This Light-Up Countertop Display shows the customer the brightness and intensity of the first LED headlight strobes up close
 

.

 
SEMA NEWS-SEPTEMBER 2009-JOBBER RETAILER 

Auto Meter Products
Mobile Suitcase Display
866/248-6356

P/N: 2

Compact and versatile display can be displayed on a counter top and conveniently closed up for easy storage and transport. Features a power cord to showcase gauge function and illumination.

 
 SEMA NEWS-SEPTEMBER 2009-JOBBER RETAILER 

Hitch Critters/Frogworks
Hitch Critters
863/514-4520

This merchandise display is an interactive display that shows the critters in action. Available in a single or 4-post version, this display allows retailers to successfully market the critters.

 
 SEMA NEWS-SEPTEMBER 2009-JOBBER RETAILER 

BedRug by Wise
BedTred
615/847-2919

Rubber-surface truck-bed protection laminated to foam and carpet. Molded to fit like a spray-on liner yet installs like a drop-in liner.

 
 SEMA NEWS-SEPTEMBER 2009-JOBBER RETAILER 

Smartwax
RIMWAX - Countertop Impulse Display
310/674-8135

P/N: DIS_RIMWAX

Perfect for any store or performance shop that sells wheels and car accessories.

 
 SEMA NEWS-SEPTEMBER 2009-JOBBER RETAILER 

Add-On-Auto
Add.On.Auto
415/495-6000

AOA is an Online Accessories Store that incorporates a high-quality Visual Configurator with a Virtual Inventory System that enables you to sell accessories online.

 
 SEMA NEWS-SEPTEMBER 2009-JOBBER RETAILER 

Portable Parts Washer
Portable Parts Washer
760/731-1200

P/N: KNS-100

Eye-catching packaging visually conveys instant product concept and clear understanding of usage and convenience working as it’s own “Silent Salesman” to motivate consumers.

 
 SEMA NEWS-SEPTEMBER 2009-JOBBER RETAILER

Wrenchware Inc.
Tire Bowl
951/784-2717

Comes in own colored box

 
 SEMA NEWS-SEPTEMBER 2009-JOBBER RETAILER 

Surf City Garage
Surf City Garage Pro Detailing Center
714/894-1707

P/N: 708

Powdercoated steel construction featuring adjustable shelving and merchandising wings. Topped with color 3-D vacuum-formed sign promoting our enthusiast grade product line.

 
 SEMA NEWS-SEPTEMBER 2009-JOBBER RETAILER

Mile Marker Inc.
MiFi Technology Point-of-Purchase Display
800/886-8647

Mile Marker’s Revolutionary winch control system is demonstrated in a compact display at the point of purchase.

 
 SEMA NEWS-SEPTEMBER 2009-JOBBER RETAILER 
Tue, 09/01/2009 - 17:21

SEMA News - September 2009
JOBBER/RETAILER

SEMA used a digital tracking method for the 2008 SEMA Show New Products Showcase, allowing buyers to scan product barcodes with a key fob and receive product details via printout or e-mail. There were over 40 products entered in the Best New Merchandising Product category. The following are the top 10. See all of the products entered in the New Products Showcase at www.semadigital.com.

 

PlasmaGlow
LED Headlight Strobes
480/222-0285

P/N: 1065

This Light-Up Countertop Display shows the customer the brightness and intensity of the first LED headlight strobes up close
 

.

 
SEMA NEWS-SEPTEMBER 2009-JOBBER RETAILER 

Auto Meter Products
Mobile Suitcase Display
866/248-6356

P/N: 2

Compact and versatile display can be displayed on a counter top and conveniently closed up for easy storage and transport. Features a power cord to showcase gauge function and illumination.

 
 SEMA NEWS-SEPTEMBER 2009-JOBBER RETAILER 

Hitch Critters/Frogworks
Hitch Critters
863/514-4520

This merchandise display is an interactive display that shows the critters in action. Available in a single or 4-post version, this display allows retailers to successfully market the critters.

 
 SEMA NEWS-SEPTEMBER 2009-JOBBER RETAILER 

BedRug by Wise
BedTred
615/847-2919

Rubber-surface truck-bed protection laminated to foam and carpet. Molded to fit like a spray-on liner yet installs like a drop-in liner.

 
 SEMA NEWS-SEPTEMBER 2009-JOBBER RETAILER 

Smartwax
RIMWAX - Countertop Impulse Display
310/674-8135

P/N: DIS_RIMWAX

Perfect for any store or performance shop that sells wheels and car accessories.

 
 SEMA NEWS-SEPTEMBER 2009-JOBBER RETAILER 

Add-On-Auto
Add.On.Auto
415/495-6000

AOA is an Online Accessories Store that incorporates a high-quality Visual Configurator with a Virtual Inventory System that enables you to sell accessories online.

 
 SEMA NEWS-SEPTEMBER 2009-JOBBER RETAILER 

Portable Parts Washer
Portable Parts Washer
760/731-1200

P/N: KNS-100

Eye-catching packaging visually conveys instant product concept and clear understanding of usage and convenience working as it’s own “Silent Salesman” to motivate consumers.

 
 SEMA NEWS-SEPTEMBER 2009-JOBBER RETAILER

Wrenchware Inc.
Tire Bowl
951/784-2717

Comes in own colored box

 
 SEMA NEWS-SEPTEMBER 2009-JOBBER RETAILER 

Surf City Garage
Surf City Garage Pro Detailing Center
714/894-1707

P/N: 708

Powdercoated steel construction featuring adjustable shelving and merchandising wings. Topped with color 3-D vacuum-formed sign promoting our enthusiast grade product line.

 
 SEMA NEWS-SEPTEMBER 2009-JOBBER RETAILER

Mile Marker Inc.
MiFi Technology Point-of-Purchase Display
800/886-8647

Mile Marker’s Revolutionary winch control system is demonstrated in a compact display at the point of purchase.

 
 SEMA NEWS-SEPTEMBER 2009-JOBBER RETAILER 
Tue, 09/01/2009 - 17:21

SEMA News - September 2009

By Steve Campbell

Eliminate the Possibility Through Training and Clear Policies

SEMA NEWS-SEPTEMBER 2009-BUSINESSIn its earliest days, the automotive specialty-equipment industry was dominated by men. With a few notable exceptions, women were relegated to the background or given roles as trophy girls, photo models and product presenters. As attitudes changed, however, women gained equal status in virtually every facet of commercial endeavor.

From manufacturing to the media, women now play critical roles on the automotive stage, yet outmoded stereotypes and unwarranted conduct linger in some quarters. Even as late as 2007, there were more than 12,500 cases of sexual harassment filed with the U.S. Equal Employment Opportunity Commission (EEOC).

Not every case was man-on-woman harassment, of course, but that remains the most prevalent scenario. The EEOC notes that sexual harassment can come from either gender against the other as well as same-sex misconduct and may be committed in one of two ways—harassment that culminates in a tangible employment action, and hostile work environment harassment.

“A tangible employment action is an employment decision that only a supervisor has authority to take and that constitutes a significant change in employment status, such as demotion, denial of a pay raise or termination,” said EEOC Senior Attorney Ernest Haffner. “If a supervisor fires someone because she refused to submit to his sexual advances, that action would constitute unlawful sexual harassment. This kind of sexual harassment is also sometimes called ‘quid pro quo’ harassment.

On the other hand, hostile work environment harassment involves any severe or pervasive gender-based conduct that a reasonable person would find intolerable.

“Hostile work environment harassment does not typically involve a tangible employment action but rather conduct that anyone in the workplace can engage in, such as sexual comments, pornography or sexual graffiti, or contact with intimate body parts,” Haffner said. “Because the ability to engage in hostile work environment harassment is not limited to supervisors, it is more common than tangible employment action harassment.”

Michele Cordova, director of business development for Diversified Risk Management Inc., a private investigative firm that specializes in interviews and undercover workplace investigations concerning theft, substance abuse and other forms of misconduct, said that harassment often develops because of coworker interactions.

“It tends to occur after two coworkers enter into a mutual relationship, then break up, and one wants to get revenge on the other,” Cordova said. “Electronic sexual harassment is also on the rise with today’s technology.”

Industries in which advertising and marketing include the use of attractive women and sexual imagery can be particularly vulnerable to claims of misconduct, but Haffner pointed out that any business, regardless of workplace type, should employ prevention and training to eliminate sexual harassment in the workplace.

“As a general matter,” he said, “the content of training should be the same regardless of the workplace: that sexual harassment is an unlawful form of sex discrimination, that employees are prohibited from engaging in sexual harassment, that employees should report sexual harassment to the employer so that it can be promptly remedied, and that managers should take appropriate corrective action when they know about harassment. In a male-dominated industry, it may be advisable, however, for training to make it clear that the same principles apply as in any other industry and that it is no more permissible to engage in sexually hostile conduct in a workplace dominated by men than in any other workplace.”

Cordova also suggested that job applicants acknowledge the environment they are applying to work in.

“I would go so far as to have them sign a policy acknowledging that they fully understand the culture and environment they will be working in,” she said. “For example, acknowledging that they will be working for a printing company where they might see sexual imagery on a daily basis.”

The training should be backed up by consistently applied corrective actions that are immediately applied when misconduct is confirmed. In most cases, that type of disciplinary action follows a phased progression in which the offender may be given a verbal warning, then a written warning and finally suspension or termination of employment depending upon the continuation or severity of the harassment.

Sexual harassment prevention training is available from both the EEOC and through private firms. While there are online and DVD programs available, on-site or interactive training may provide a more thorough discussion of the topics involved, especially since question-and-answer sessions can focus on specific situations found in an individual workplace.

“With required interactivity such as role-playing, questions and scenarios that occur during the training session, attendees really seem to benefit and learn from each other’s experiences and questions,” Cordova said. “The facilitator should be a ‘qualified’ presenter, with the knowledge and expertise in the prevention, discrimination and retaliation related to sexual harassment. It is highly recommended that you retain an outside, objective third party to conduct your employee training, not only due to bias but also in order to help avoid any allegations of retaliation. A qualified training company will ensure that the attendees receive certificates of completion, dated and signed by the training facilitator. Not only should you provide a copy of the certificate of completion to each attendee, but you should also provide human resources with a copy for the employee’s personnel file.”

Different states have different requirements regarding the frequency and type of training. California’s AB 1825, for instance, calls for training every two years for companies that employ more than 50 people, including contractors and part-time employees. Both the EEOC and private training counselors offer harassment and other compliance programs.

“The EEOC Training Institute offers onsite classroom-style training on harassment for individual employers for a fee,” said Rheta Kasmer, the EEOC’s national private sector training coordinator. “The training is provided by EEOC’s field offices and our Office of Federal Operations. Training on harassment is also included in most of our one-day seminars and in our Examining Conflicts in Employment Law Conference (EXCEL) for federal sector EEO practitioners. In addition, EEOC staff provide general information on harassment and how to prevent and remedy it in their no-fee outreach presentations to employer organizations—Chambers of Commerce or the Society for Human Resource Management and other groups such as schools, colleges, employee and professional organizations, community groups and the general public.”

Cordova said that her company offers training on the prevention of general harassment, sexual harassment, hostile work environment and bullying, with differing programs for supervisors and subordinates.

“It is all about perception,” she said. “You may mean to say one thing, but others hear something totally different. You may think you’re having a private conversation with a coworker, but the employee in the cubicle around the corner can hear every word you say and be offended. It takes only one lawsuit to completely destroy a company.”

Prevention is the best way to eliminate that possibility.

To discuss EEOC onsite training for private employers or state and local governments contact Rheta Kasmer by phone at 202/663-4004 or via e-mail at rheta.kasmer@eeoc.gov. For more information about Diversified Risk Management Inc., contact Michele Cordova at 800/591-9741, via email at mcordova@drminc.us, or visit the company’s proactive service at www.compliancetraininggroup.com.

Tue, 09/01/2009 - 17:21

SEMA News - September 2009

By Steve Campbell

Eliminate the Possibility Through Training and Clear Policies

SEMA NEWS-SEPTEMBER 2009-BUSINESSIn its earliest days, the automotive specialty-equipment industry was dominated by men. With a few notable exceptions, women were relegated to the background or given roles as trophy girls, photo models and product presenters. As attitudes changed, however, women gained equal status in virtually every facet of commercial endeavor.

From manufacturing to the media, women now play critical roles on the automotive stage, yet outmoded stereotypes and unwarranted conduct linger in some quarters. Even as late as 2007, there were more than 12,500 cases of sexual harassment filed with the U.S. Equal Employment Opportunity Commission (EEOC).

Not every case was man-on-woman harassment, of course, but that remains the most prevalent scenario. The EEOC notes that sexual harassment can come from either gender against the other as well as same-sex misconduct and may be committed in one of two ways—harassment that culminates in a tangible employment action, and hostile work environment harassment.

“A tangible employment action is an employment decision that only a supervisor has authority to take and that constitutes a significant change in employment status, such as demotion, denial of a pay raise or termination,” said EEOC Senior Attorney Ernest Haffner. “If a supervisor fires someone because she refused to submit to his sexual advances, that action would constitute unlawful sexual harassment. This kind of sexual harassment is also sometimes called ‘quid pro quo’ harassment.

On the other hand, hostile work environment harassment involves any severe or pervasive gender-based conduct that a reasonable person would find intolerable.

“Hostile work environment harassment does not typically involve a tangible employment action but rather conduct that anyone in the workplace can engage in, such as sexual comments, pornography or sexual graffiti, or contact with intimate body parts,” Haffner said. “Because the ability to engage in hostile work environment harassment is not limited to supervisors, it is more common than tangible employment action harassment.”

Michele Cordova, director of business development for Diversified Risk Management Inc., a private investigative firm that specializes in interviews and undercover workplace investigations concerning theft, substance abuse and other forms of misconduct, said that harassment often develops because of coworker interactions.

“It tends to occur after two coworkers enter into a mutual relationship, then break up, and one wants to get revenge on the other,” Cordova said. “Electronic sexual harassment is also on the rise with today’s technology.”

Industries in which advertising and marketing include the use of attractive women and sexual imagery can be particularly vulnerable to claims of misconduct, but Haffner pointed out that any business, regardless of workplace type, should employ prevention and training to eliminate sexual harassment in the workplace.

“As a general matter,” he said, “the content of training should be the same regardless of the workplace: that sexual harassment is an unlawful form of sex discrimination, that employees are prohibited from engaging in sexual harassment, that employees should report sexual harassment to the employer so that it can be promptly remedied, and that managers should take appropriate corrective action when they know about harassment. In a male-dominated industry, it may be advisable, however, for training to make it clear that the same principles apply as in any other industry and that it is no more permissible to engage in sexually hostile conduct in a workplace dominated by men than in any other workplace.”

Cordova also suggested that job applicants acknowledge the environment they are applying to work in.

“I would go so far as to have them sign a policy acknowledging that they fully understand the culture and environment they will be working in,” she said. “For example, acknowledging that they will be working for a printing company where they might see sexual imagery on a daily basis.”

The training should be backed up by consistently applied corrective actions that are immediately applied when misconduct is confirmed. In most cases, that type of disciplinary action follows a phased progression in which the offender may be given a verbal warning, then a written warning and finally suspension or termination of employment depending upon the continuation or severity of the harassment.

Sexual harassment prevention training is available from both the EEOC and through private firms. While there are online and DVD programs available, on-site or interactive training may provide a more thorough discussion of the topics involved, especially since question-and-answer sessions can focus on specific situations found in an individual workplace.

“With required interactivity such as role-playing, questions and scenarios that occur during the training session, attendees really seem to benefit and learn from each other’s experiences and questions,” Cordova said. “The facilitator should be a ‘qualified’ presenter, with the knowledge and expertise in the prevention, discrimination and retaliation related to sexual harassment. It is highly recommended that you retain an outside, objective third party to conduct your employee training, not only due to bias but also in order to help avoid any allegations of retaliation. A qualified training company will ensure that the attendees receive certificates of completion, dated and signed by the training facilitator. Not only should you provide a copy of the certificate of completion to each attendee, but you should also provide human resources with a copy for the employee’s personnel file.”

Different states have different requirements regarding the frequency and type of training. California’s AB 1825, for instance, calls for training every two years for companies that employ more than 50 people, including contractors and part-time employees. Both the EEOC and private training counselors offer harassment and other compliance programs.

“The EEOC Training Institute offers onsite classroom-style training on harassment for individual employers for a fee,” said Rheta Kasmer, the EEOC’s national private sector training coordinator. “The training is provided by EEOC’s field offices and our Office of Federal Operations. Training on harassment is also included in most of our one-day seminars and in our Examining Conflicts in Employment Law Conference (EXCEL) for federal sector EEO practitioners. In addition, EEOC staff provide general information on harassment and how to prevent and remedy it in their no-fee outreach presentations to employer organizations—Chambers of Commerce or the Society for Human Resource Management and other groups such as schools, colleges, employee and professional organizations, community groups and the general public.”

Cordova said that her company offers training on the prevention of general harassment, sexual harassment, hostile work environment and bullying, with differing programs for supervisors and subordinates.

“It is all about perception,” she said. “You may mean to say one thing, but others hear something totally different. You may think you’re having a private conversation with a coworker, but the employee in the cubicle around the corner can hear every word you say and be offended. It takes only one lawsuit to completely destroy a company.”

Prevention is the best way to eliminate that possibility.

To discuss EEOC onsite training for private employers or state and local governments contact Rheta Kasmer by phone at 202/663-4004 or via e-mail at rheta.kasmer@eeoc.gov. For more information about Diversified Risk Management Inc., contact Michele Cordova at 800/591-9741, via email at mcordova@drminc.us, or visit the company’s proactive service at www.compliancetraininggroup.com.

Tue, 09/01/2009 - 17:21

SEMA News - September 2009

By Steve Campbell

Eliminate the Possibility Through Training and Clear Policies

SEMA NEWS-SEPTEMBER 2009-BUSINESSIn its earliest days, the automotive specialty-equipment industry was dominated by men. With a few notable exceptions, women were relegated to the background or given roles as trophy girls, photo models and product presenters. As attitudes changed, however, women gained equal status in virtually every facet of commercial endeavor.

From manufacturing to the media, women now play critical roles on the automotive stage, yet outmoded stereotypes and unwarranted conduct linger in some quarters. Even as late as 2007, there were more than 12,500 cases of sexual harassment filed with the U.S. Equal Employment Opportunity Commission (EEOC).

Not every case was man-on-woman harassment, of course, but that remains the most prevalent scenario. The EEOC notes that sexual harassment can come from either gender against the other as well as same-sex misconduct and may be committed in one of two ways—harassment that culminates in a tangible employment action, and hostile work environment harassment.

“A tangible employment action is an employment decision that only a supervisor has authority to take and that constitutes a significant change in employment status, such as demotion, denial of a pay raise or termination,” said EEOC Senior Attorney Ernest Haffner. “If a supervisor fires someone because she refused to submit to his sexual advances, that action would constitute unlawful sexual harassment. This kind of sexual harassment is also sometimes called ‘quid pro quo’ harassment.

On the other hand, hostile work environment harassment involves any severe or pervasive gender-based conduct that a reasonable person would find intolerable.

“Hostile work environment harassment does not typically involve a tangible employment action but rather conduct that anyone in the workplace can engage in, such as sexual comments, pornography or sexual graffiti, or contact with intimate body parts,” Haffner said. “Because the ability to engage in hostile work environment harassment is not limited to supervisors, it is more common than tangible employment action harassment.”

Michele Cordova, director of business development for Diversified Risk Management Inc., a private investigative firm that specializes in interviews and undercover workplace investigations concerning theft, substance abuse and other forms of misconduct, said that harassment often develops because of coworker interactions.

“It tends to occur after two coworkers enter into a mutual relationship, then break up, and one wants to get revenge on the other,” Cordova said. “Electronic sexual harassment is also on the rise with today’s technology.”

Industries in which advertising and marketing include the use of attractive women and sexual imagery can be particularly vulnerable to claims of misconduct, but Haffner pointed out that any business, regardless of workplace type, should employ prevention and training to eliminate sexual harassment in the workplace.

“As a general matter,” he said, “the content of training should be the same regardless of the workplace: that sexual harassment is an unlawful form of sex discrimination, that employees are prohibited from engaging in sexual harassment, that employees should report sexual harassment to the employer so that it can be promptly remedied, and that managers should take appropriate corrective action when they know about harassment. In a male-dominated industry, it may be advisable, however, for training to make it clear that the same principles apply as in any other industry and that it is no more permissible to engage in sexually hostile conduct in a workplace dominated by men than in any other workplace.”

Cordova also suggested that job applicants acknowledge the environment they are applying to work in.

“I would go so far as to have them sign a policy acknowledging that they fully understand the culture and environment they will be working in,” she said. “For example, acknowledging that they will be working for a printing company where they might see sexual imagery on a daily basis.”

The training should be backed up by consistently applied corrective actions that are immediately applied when misconduct is confirmed. In most cases, that type of disciplinary action follows a phased progression in which the offender may be given a verbal warning, then a written warning and finally suspension or termination of employment depending upon the continuation or severity of the harassment.

Sexual harassment prevention training is available from both the EEOC and through private firms. While there are online and DVD programs available, on-site or interactive training may provide a more thorough discussion of the topics involved, especially since question-and-answer sessions can focus on specific situations found in an individual workplace.

“With required interactivity such as role-playing, questions and scenarios that occur during the training session, attendees really seem to benefit and learn from each other’s experiences and questions,” Cordova said. “The facilitator should be a ‘qualified’ presenter, with the knowledge and expertise in the prevention, discrimination and retaliation related to sexual harassment. It is highly recommended that you retain an outside, objective third party to conduct your employee training, not only due to bias but also in order to help avoid any allegations of retaliation. A qualified training company will ensure that the attendees receive certificates of completion, dated and signed by the training facilitator. Not only should you provide a copy of the certificate of completion to each attendee, but you should also provide human resources with a copy for the employee’s personnel file.”

Different states have different requirements regarding the frequency and type of training. California’s AB 1825, for instance, calls for training every two years for companies that employ more than 50 people, including contractors and part-time employees. Both the EEOC and private training counselors offer harassment and other compliance programs.

“The EEOC Training Institute offers onsite classroom-style training on harassment for individual employers for a fee,” said Rheta Kasmer, the EEOC’s national private sector training coordinator. “The training is provided by EEOC’s field offices and our Office of Federal Operations. Training on harassment is also included in most of our one-day seminars and in our Examining Conflicts in Employment Law Conference (EXCEL) for federal sector EEO practitioners. In addition, EEOC staff provide general information on harassment and how to prevent and remedy it in their no-fee outreach presentations to employer organizations—Chambers of Commerce or the Society for Human Resource Management and other groups such as schools, colleges, employee and professional organizations, community groups and the general public.”

Cordova said that her company offers training on the prevention of general harassment, sexual harassment, hostile work environment and bullying, with differing programs for supervisors and subordinates.

“It is all about perception,” she said. “You may mean to say one thing, but others hear something totally different. You may think you’re having a private conversation with a coworker, but the employee in the cubicle around the corner can hear every word you say and be offended. It takes only one lawsuit to completely destroy a company.”

Prevention is the best way to eliminate that possibility.

To discuss EEOC onsite training for private employers or state and local governments contact Rheta Kasmer by phone at 202/663-4004 or via e-mail at rheta.kasmer@eeoc.gov. For more information about Diversified Risk Management Inc., contact Michele Cordova at 800/591-9741, via email at mcordova@drminc.us, or visit the company’s proactive service at www.compliancetraininggroup.com.

Tue, 09/01/2009 - 17:21

SEMA News - September 2009

By Steve Campbell

Eliminate the Possibility Through Training and Clear Policies

SEMA NEWS-SEPTEMBER 2009-BUSINESSIn its earliest days, the automotive specialty-equipment industry was dominated by men. With a few notable exceptions, women were relegated to the background or given roles as trophy girls, photo models and product presenters. As attitudes changed, however, women gained equal status in virtually every facet of commercial endeavor.

From manufacturing to the media, women now play critical roles on the automotive stage, yet outmoded stereotypes and unwarranted conduct linger in some quarters. Even as late as 2007, there were more than 12,500 cases of sexual harassment filed with the U.S. Equal Employment Opportunity Commission (EEOC).

Not every case was man-on-woman harassment, of course, but that remains the most prevalent scenario. The EEOC notes that sexual harassment can come from either gender against the other as well as same-sex misconduct and may be committed in one of two ways—harassment that culminates in a tangible employment action, and hostile work environment harassment.

“A tangible employment action is an employment decision that only a supervisor has authority to take and that constitutes a significant change in employment status, such as demotion, denial of a pay raise or termination,” said EEOC Senior Attorney Ernest Haffner. “If a supervisor fires someone because she refused to submit to his sexual advances, that action would constitute unlawful sexual harassment. This kind of sexual harassment is also sometimes called ‘quid pro quo’ harassment.

On the other hand, hostile work environment harassment involves any severe or pervasive gender-based conduct that a reasonable person would find intolerable.

“Hostile work environment harassment does not typically involve a tangible employment action but rather conduct that anyone in the workplace can engage in, such as sexual comments, pornography or sexual graffiti, or contact with intimate body parts,” Haffner said. “Because the ability to engage in hostile work environment harassment is not limited to supervisors, it is more common than tangible employment action harassment.”

Michele Cordova, director of business development for Diversified Risk Management Inc., a private investigative firm that specializes in interviews and undercover workplace investigations concerning theft, substance abuse and other forms of misconduct, said that harassment often develops because of coworker interactions.

“It tends to occur after two coworkers enter into a mutual relationship, then break up, and one wants to get revenge on the other,” Cordova said. “Electronic sexual harassment is also on the rise with today’s technology.”

Industries in which advertising and marketing include the use of attractive women and sexual imagery can be particularly vulnerable to claims of misconduct, but Haffner pointed out that any business, regardless of workplace type, should employ prevention and training to eliminate sexual harassment in the workplace.

“As a general matter,” he said, “the content of training should be the same regardless of the workplace: that sexual harassment is an unlawful form of sex discrimination, that employees are prohibited from engaging in sexual harassment, that employees should report sexual harassment to the employer so that it can be promptly remedied, and that managers should take appropriate corrective action when they know about harassment. In a male-dominated industry, it may be advisable, however, for training to make it clear that the same principles apply as in any other industry and that it is no more permissible to engage in sexually hostile conduct in a workplace dominated by men than in any other workplace.”

Cordova also suggested that job applicants acknowledge the environment they are applying to work in.

“I would go so far as to have them sign a policy acknowledging that they fully understand the culture and environment they will be working in,” she said. “For example, acknowledging that they will be working for a printing company where they might see sexual imagery on a daily basis.”

The training should be backed up by consistently applied corrective actions that are immediately applied when misconduct is confirmed. In most cases, that type of disciplinary action follows a phased progression in which the offender may be given a verbal warning, then a written warning and finally suspension or termination of employment depending upon the continuation or severity of the harassment.

Sexual harassment prevention training is available from both the EEOC and through private firms. While there are online and DVD programs available, on-site or interactive training may provide a more thorough discussion of the topics involved, especially since question-and-answer sessions can focus on specific situations found in an individual workplace.

“With required interactivity such as role-playing, questions and scenarios that occur during the training session, attendees really seem to benefit and learn from each other’s experiences and questions,” Cordova said. “The facilitator should be a ‘qualified’ presenter, with the knowledge and expertise in the prevention, discrimination and retaliation related to sexual harassment. It is highly recommended that you retain an outside, objective third party to conduct your employee training, not only due to bias but also in order to help avoid any allegations of retaliation. A qualified training company will ensure that the attendees receive certificates of completion, dated and signed by the training facilitator. Not only should you provide a copy of the certificate of completion to each attendee, but you should also provide human resources with a copy for the employee’s personnel file.”

Different states have different requirements regarding the frequency and type of training. California’s AB 1825, for instance, calls for training every two years for companies that employ more than 50 people, including contractors and part-time employees. Both the EEOC and private training counselors offer harassment and other compliance programs.

“The EEOC Training Institute offers onsite classroom-style training on harassment for individual employers for a fee,” said Rheta Kasmer, the EEOC’s national private sector training coordinator. “The training is provided by EEOC’s field offices and our Office of Federal Operations. Training on harassment is also included in most of our one-day seminars and in our Examining Conflicts in Employment Law Conference (EXCEL) for federal sector EEO practitioners. In addition, EEOC staff provide general information on harassment and how to prevent and remedy it in their no-fee outreach presentations to employer organizations—Chambers of Commerce or the Society for Human Resource Management and other groups such as schools, colleges, employee and professional organizations, community groups and the general public.”

Cordova said that her company offers training on the prevention of general harassment, sexual harassment, hostile work environment and bullying, with differing programs for supervisors and subordinates.

“It is all about perception,” she said. “You may mean to say one thing, but others hear something totally different. You may think you’re having a private conversation with a coworker, but the employee in the cubicle around the corner can hear every word you say and be offended. It takes only one lawsuit to completely destroy a company.”

Prevention is the best way to eliminate that possibility.

To discuss EEOC onsite training for private employers or state and local governments contact Rheta Kasmer by phone at 202/663-4004 or via e-mail at rheta.kasmer@eeoc.gov. For more information about Diversified Risk Management Inc., contact Michele Cordova at 800/591-9741, via email at mcordova@drminc.us, or visit the company’s proactive service at www.compliancetraininggroup.com.