SEMA News—February 2015
WHEELS & ACCESSORIES NEW PRODUCTS
By Steve Campbell
Innovations in Wheels and Wheel Accessories
Introductions From the New Products Showcase at the 2014 SEMA Show
One of the most common adages in the automotive specialty-equipment industry is that the quickest and easiest way to change the character of an automobile is to change its wheels. As anyone who toured the displays in the lower South Hall at the 2014 SEMA Show can attest, the variety available is stunning. From plated to painted and concave to split-spoked, the displays drew thousands of buyers from every type of reseller, and there were equally impressive new tools to provide mounting, handling and balancing options for installers.
On the pages that follow, we’ve assembled photos and brief descriptions of the wheels and wheel accessories that were unveiled at the 2014 SEMA Show’s New Products Showcase.
Whether for a classic musclecar or a lifted pickup, the offerings provide options galore for every taste—and that can only mean even more stellar sales opportunities. Enjoy!
View all 100 Wheels & Accessories New Products (PDF)
| Officially licensed by GM. Available for all Corvette C7 applications. Standard colors include red, black and matte black. OE color-match options are also available. Made in the U.S.A. Three-year warranty and easy installation. | Available in 22x10.5 blank lug, 5x108 to 5x130. Offset 25-39 two-piece look with removable rivets. Color options on rivets: gold and chrome. | |
| Officially licensed by West Coast Customs. | Officially licensed by MOPAR. Available for more than 3,000 vehicle applications. Camo series displayed. Standard colors include red, black and matte black. OE color-match options are also available. Made in the U.S.A. Three-year warranty and easy installation. | |
| OE-replacement sensors for vehicles equipped with wireless auto location (WAL) technology. Oro-Tek is the only aftermarket sensor manufacturer with WAL-compatible sensors. WAL-equipped vehicles include late models from Chrysler/Jeep/Dodge, BMW, Mercedes and GM. | Fondmetal STC-10 is a 10-spoke, concave, one-piece alloy wheel with super-tuning milled finishing and glossy titanium milling. Fondmetal are made 100% in Italy and are TüV certified. Fondmetal’s STC series comes with an easy-fit system (EFS) that allows 10 pitch circle diameters on one wheel. The EFS is also TüV approved. | |
| Coyote premium wheel accessories now stock a wide variety of ATV lug nuts. | Dare to compare UWT pliers with replaceable parts to any other wheel-weight tool on the market. The UWT pliers are the only tool that can remove all wheel weights, including clip-only-style weights. Quick and easy without scratching wheels or pinching fingers. | |
| The telescoping power wrench provides two times the torque of a standard wrench. Available with flip or thin-wall sockets in clamshell packaging or bag. | Introducing Quick Seat Tire Lube—the next generation of tire lube. Quick Seat Tire Lube allows the tire to seat to the tire manufacturer’s required lower pressure, making it much safer to use. Quick Seat Tire Lube outperforms water or paste-type products and requires less lube, saving time and money. Check out the video on the company’s website. | |
| Collapsible wheel wrench with 1/2-in. drive. Material: heat-treated chrome-vanadium alloy steel with patented design. | Four-in-one design and angled head allow access to close quarters, including bulkheads and firewalls. Gripping nose, 12-20AWG crimper and wire stripper and cutter. | |
| Klutch Wheels KM20 19x8.5 ET 20-45 mid concave, 19x10 ET 35-45 deep concave, 19x10 ET 20-30 silver machined. Two-tone bronze and other optional colors. | Introducing the world’s first multi-piece modular rotary-forged wheel with spun-forged lip. | |
| Said to be the deepest concave profile on the market. Now available with PVD finish utilizing lightweight Forgestar super-deep concave technology. Bringing extreme concave profiles matched with lightweight rotary-forged wheel technology. Special PVD finish. | Gorilla Automotive forged-steel racing lug nuts are constructed of cold-forged steel for strength and durability and feature a double-knurled end for easy installation. Available in open-end or closed-end styles and featuring the most popular colors and thread sizes to add style and function to any wheel setup. | |
| Center Line forged wheels is a brand name that is certified and recognized as among the best in the business when it comes to forged wheels. This time around, Center Line is launching a series of one-piece, cast-alloy wheels as part of its progressive nature in the market. The MM series stands for Modern Muscle. | Performance-driven front spoke-ball cutting adds a unique design element that accentuates the slender spokes as well as assisting in weight savings. Full-face spoke design coupled with a rounded outer rim creates a full-bodied wheel unique to forged monoblock construction. | |
| Verde Custom Wheels presents the V25 Quantum. The V25 Quantum features a 10-spoke design displaying an ultramodern directional-spoke configuration fused with a deeply machined undercut lip. The Quantum spokes are designed for severe concavity while maintaining clearances for big brake calipers. | With Vorsteiner’s flow-forging technology, the majority of surplus weight can be shaved by the use of less but stronger aluminum. As high-pressure rollers heat, stretch and fortify the barrel to the specified width and density, the molecular compound of the metal hardens in a streamline direction that is optimal for many European luxury vehicles. | |
| This hot, new style comes in all satin black or a diamond-cut face with satin-black X-Lok lip and a satin clear coat. | Ultra Wheel has brought this classic Sawblade look back with a twist. Added to the company’s extreme line, it is available in 17 sizes in a +01 offset for very specific truck and Jeep fitments. Available is satin-black or anthracite-grey centers, with satin-black X-Lok lip and satin clear coat. | |
| This easy-to-use metal polish formula was developed in-house after years of creating the signature AFW mirror-like finish on wheels. Since all AFW wheels are made from forged aluminum, it was formulated specifically for raw metals such as aluminum. | An American-made, custom, multi-piece wheel line that can be created to match the user’s lifestyle. Made to order. Available in 19–34 in. Join the takeover. | |
| V-Rock Offroad Wheels presents the VR9 Terrain for the 2015 collection. With a rugged design shaped from the ground up, the Terrain features split-six spokes that deeply drop with its concave design. The VR9 Terrain is tough enough for the most punishing landscape yet beautiful enough to accentuate any truck | This is a 20-in. rim that replicates a 15-in. steel wheel with a 2.5-in. section of whitewall tire attached. The customer adds his own hubcaps for the model of car he is building and mounts a 20-in., low-profile tire. A nostalgic look of old-school wide whitewalls is created with modern performance. | |
| Made in the U.S.A., Moderno is one of nine unique Arvano concave wheel designs. Made in four different concavity profiles and measured to fit a certain range of vehicles. | The magnificence of the intricate spoke design surely exemplifies the royal heritage of its ancestry. Hookah is dual drilled with an integral cap; available in 22x9.5, 24x9.5 and 26x10 with applications for passenger cars, trucks and SUVs. It comes in four finishes: chrome, black machined, satin black and milled on the edge of each spoke and the center of the spoke. |
MGP Caliper Covers
Axe Wheels
MGP Caliper Covers
MGP Caliper Covers
Revolution Supply Co. Inc.
Fondmetal
Revolution Supply Co. Inc.
UWT Tools
Revolution Supply Co. Inc.
Tunerkey.com
Uniauto/Rimtech
Bosch Automotive 
Klutch/Concept One Wheels
iForged Performance Alloys/
iForged Performance Alloys/
Gorilla Automotive Products
Center Line Wheel Corp.
Vorsteiner
Topline Products
Vorsteiner
Ultra Wheel Co.
Ultra Wheel Co.
American Force Wheels
Amani Forged
Topline Products
Deluxe Wheel Co.
Amani Forged
Kraze Wheels
