By SEMA Editors

The Jeep and Mopar brands have once again joined forces to create seven new, custom-built concept vehicles for the annual Easter Jeep Safari in Moab, Utah, March 24–April 1. For the 52nd year, thousands of off-road enthusiasts will head to Moab for the annual Jeep event to participate in a week of technical off-roading on some of the most picturesque trails that the country has to offer.

A comprehensive assortment of production and prototype Jeep Performance Parts are featured on this year’s concept vehicles. The Mopar brand develops all Jeep Performance Parts with rigorous specifications and 4x4 capability in mind, allowing Jeep owners to further enhance their stock vehicles. Mopar already has more than 200 parts available for the all-new ’18 Jeep Wrangler.

The 2018 Easter Jeep Safari concept vehicles include:

Jeep 4SPEED

Jeep 4SPEED

The Jeep 4SPEED concept is the latest in a line of lightweight Easter Jeep Safari concepts. Built “4SPEED,” this latest lightweight concept, following the Pork Chop concept in 2011 and Stitch concept in 2013, bolsters Wrangler’s off-road capability and performance through extensive weight savings, and showcases the all-new 2.0L turbocharged I-4 engine.

On the exterior, the Jeep 4SPEED concept features custom weight-saving measures, including a carbon-fiber hood, high-clearance carbon-fiber fender flares and a carbon-fiber rear tub with perforated aluminum panels. The 4SPEED concept boasts a sleek side profile courtesy of a raked windshield, elongated door openings and an aggressively swept back custom cage. The rear of the concept utilizes custom, lightweight bodywork, and because of the combined weight savings, 4SPEED’s ride height is 2-in. higher than a stock Wrangler.

In addition to being lightweight, overall length has been shortened by 22 in. while leaving the wheelbase at its stock length, resulting in increased approach and departure angles.

For even more capability, Jeep 4SPEED features Dana 44 front and rear axles with a 4.10 gear ratio and 18-in. lightweight monoblock wheels wrapped in 35-in. BFGoodrich Mud Terrain tires.

The interior features a customized instrument panel and re-trimmed front seats, while the rear seats have been removed and a welding curtain has been repurposed as a bikini top. The floor has been bedlined and the foot wells have been replaced with perforated aluminum panels.

The Jeep 4SPEED is powered by a 2.0L I-4 turbocharged engine, mated to an eight-speed automatic transmission.

Jeep Sandstorm

Jeep Sandstorm

Inspired by Baja desert racers, the Jeep Sandstorm concept is all about blitzing long, sandy straightaways while still being capable of handling the daily driving duties. To accomplish this, the Sandstorm features off-road hardware designed to handle both, including an extreme-duty suspension system and a powertrain with excess power on tap.

To fit the Baja look, the exterior features custom styling cues, including a vented carbon-fiber hood, vented high-clearance front and rear fender flares and a cage that includes a rear-mounted lay-down-style spare tire carrier. The exterior handles and swing gate have been removed while the rear doors have been chopped for a cleaner look. 

Other custom Baja-inspired touches include high-clearance front and rear tube bumpers, modified rock rails, an integrated onboard air compressor, race-style fuel filler, KC Carbon series front auxiliary lights and a chase light.

The front axle has been moved forward 4 in. and utilizes a heavy-duty longarm four-link suspension and track bar. The rear axle has been moved back 2 in. and utilizes a triangulated trailing arm four-link suspension. The longer wheelbase allows for increased high-speed stability. Custom coilovers and bypass shocks allow the front wheels to travel 14 in. while the rear wheels can travel up to 18 in.

For even more capability, the Jeep Sandstorm concept includes heavy-duty front and rear Dynatrac 60 axles with a 5.68 gear ratio, 17-in. beadlock wheels and 39.5-in. BFGoodrich Krawler tires.

The Baja race truck theme continues throughout the interior, which features a custom cage that integrates the chassis, leather-trimmed front seats and unique low-back racing bucket seats in the rear. A racing-inspired cluster and 7-in. off-road GPS unit handle navigation while independent rocker switches control on-board electronics, air compressor and axle lockers. The Sandstorm concept sheds all plastic trim and carpet in favor of a bedlined floor.

The Jeep Sandstorm is powered by a 6.4L V8 engine from the Mopar performance catalog and is mated to a six-speed manual transmission.

Jeep B-Ute

Jeep B-Ute

The Jeep B-Ute concept is equipped with a variety of Jeep Performance Parts. The exterior features front and rear fascias and an upper grille area, a hood with heat extractors and wider flares.

Jeep Performance Parts featured on the B-Ute concept include a 1.5-in. lift kit, a roof rack and rock rails. The Jeep B-Ute’s off-road capabilities are increased by using 17-in. wheels with a 30-mm offset, wrapped in BFGoodrich T/A Baja Champion tires.

Inside, the B-Ute features custom trimmed seats with Mineral inserts, a Carbonite finish on the shifter, speaker and vent surrounds, Piano Black inserts, a MOLLE system on the back of the front seats and Mopar all-weather floor mats.

The Jeep B-Ute is powered by a 2.4L Tigershark engine, mated to a nine-speed automatic transmission.

Jeep Wagoneer Roadtrip

Jeep Wagoneer Roadtrip

The Jeep Wagoneer continues to utilize its original steel body, while the chassis and drivetrain have been updated.

The wheelbase has been stretched 5 in., and the body has been updated to accept the additional length, a wider track and custom fender flares. Other subtle exterior styling tweaks include reshaped wheel wells, bumpers and integrated rock rails. A razor grille freshens the look up front, while Bottle Green architectural glass replaces the original pieces. 

The Wagoneer’s off-road capability has been bolstered courtesy of a boxed and reinforced frame, Dana 44 front and rear axles with lockers, four-link suspension with coilover springs, and 17-in. steel wheels wrapped in 33-in. BFGoodrich Mud-Terrain tires. 

Inside, the Wagoneer features original front and rear bench seats, door panels, kick and rear panels, all trimmed in Oxblood-colored leather. A wicker headliner gives the Wagoneer an open, lighter feel and the floor has been bedlined. Additional interior details include a custom cooler fashioned from period-correct luggage, and a toolbox created from the valve cover of this Wagoneer’s original 230 Tornado OHC-6 engine.

Known as the original luxury 4x4, this ’65 Jeep Wagoneer is built to scale the trails of Moab or cruise the vast highways of the western states. Built from ’63 to ’91, the Wagoneer was the first four-wheel-drive vehicle mated to an automatic transmission, pioneering the first modern SUV.

The Jeep Wagoneer heritage vehicle is powered by a 5.7L V8 and is mated to a four-speed automatic transmission.

Nacho Jeep

Nacho Jeep

The Nacho Jeep serves as a rolling catalog loaded with selections from the Mopar brand’s Jeep Performance Parts (JPP) menu, offering a blueprint off-roaders can follow to create their own custom trail vehicle.

Before a single part or accessory is added, this ’18 Jeep Wrangler Rubicon already stands out thanks to the rare Nacho yellow color. Jeep Performance Parts featured on the Nacho concept include a brawny hood that is accented with the standard black hood graphic featuring the all-new JPP badge, which is engineered to accommodate a cold-air intake that feeds the 2.0L turbocharged I-4 engine. The satin-black Mopar grille adds contrast to the Nacho exterior, and the sturdy steel Rubicon bumper offers off-road protection and functionality, and includes a Warn Winch kit.

Superior trail visibility, inspired by the Jeep Luminator concept vehicle shown at Moab in 2017, is delivered by A-pillar and brush guard-mounted LED lights from the Automotive Lighting division of Magneti Marelli, that mount via JPP brackets. Automotive Lighting LED header lights seal to the windshield for extra forward illumination, and a rear off-road scouting light uses four-color LEDs to communicate trail conditions: stop (red), 1–3 mph (amber), 3–25 mph (green) and a rear flood light (white).

A 2-in. lift kit elevates the Nacho concept for increased off-road clearance and includes new 2.5-in. diameter aluminum body shocks. Oversized 37-in. tires wrap around 17-in. beadlock-capable wheels, and a satin-carbon finish on the wheels is the sole conceptual touch on the Nacho concept. The beadlock trim rings are finished in high-gloss back and secured with cadmium-plated bolts. Other Jeep Performance Parts include rock rails that are thicker and wider to protect the exterior and carry a grippier coating similar to that used on RAM Truck bedliners, 2-in.-round tube doors, and grab handles embossed with the iconic Jeep grille logo to assist in vehicle ingress.

The spare-tire tailgate hinge reinforcement provides a solid foundation for a spare-tire carrier that mounts to the tailgate with strength enough to handle 37-in. tires. A JPP fuel door in black finish completes the exterior.

Off-road performance is achieved without sacrificing premium interior appointments. Black Katzkin leather seats are dressed up with the Jeep grille logo embroidered in light tungsten stitching on seatbacks, and light tungsten accent stitching on the seat bolsters.

Jeep Jeepster

Jeep Jeepster

Available Jeep Performance Parts concept modifications combine to bring to life the Jeep Jeepster concept. Based on a Wrangler Rubicon, this concept evokes the color palette and speedy styling of the ’66 Jeepster.

The original’s classic two-tone graphic theme is mirrored on its modern-day counterpart with a Firecracker Red body, set off by a Bright White concept hardtop, chopped by 2 in., and a Bright White custom windshield raked back 2.5 degrees to create a cropped, compact appearance. The customized windshield maintains the all-new Wrangler’s convenient fold-down feature. Bright White also accents the perimeter of the Rubicon fender flares, and an upper portion of the concept half doors. Jeep badging is replaced with a tri-color Jeepster hard badge.

The Jeepster balances concept possibilities with a range of presently available Jeep Performance Parts, including a JPP hood and graphic, without the optional cold-air intake or snorkel. LED off-road lights in 5- and 7-in. applications illuminate the trail for the Jeepster, shining bright at up to 8,000 lumens. The LED lights are mounted to the A-pillar via light brackets. The Rubicon steel bumper features premium production LED fog lamps.

A 2-in. lift kit and 2.5-in. diameter aluminum body shocks work with oversized, 37-in. BFGoodrich KO2 tires to raise the Jeepster above off-road obstacles. Beadlock-capable 17-in. wheels are accented by body-color matching Firecracker Red beadlock trim rings. Additional items from the JPP portfolio include a black fuel door, grab handles and all-weather floor mats.

Inside the Jeepster, a concept tubular roll cage replaces the sport bar and an additional 38-in. tire is secured with a custom in-cabin spare tire carrier. The interior meshes off-road functionality with premium features, including black Katzkin leather seats with Rubicon Red Jeep grille logos embroidered on the seatbacks, and Rubicon Red accent stitching on the seat bolsters. The instrument panel inserts are Firecracker Red to tie in with the exterior.

Relocation of the spare tire to the cabin provides an opportunity for another custom touch: concept storage packs mounted to the tailgate for transport of gear and supplies such as food, water and tools. The packs feature a split design to accommodate the rearview camera. A concept rock step—a unique combination of a rock rail/side step—completes the Jeepster.

Jeep J-Wagon

Jeep J-Wagon

The Jeep J-Wagon concept is personalized with Jeep Performance Parts to create a premium-styled vehicle equally at home on the trails and urban cityscapes.

Starting as a Wrangler Sahara, the J-Wagon is painted a conceptual Warm Neutral Grey with warm-tinted glass, and complemented with subtle Brass Monkey touches throughout the exterior. The J-Wagon features a version of the JPP hood designed with a cutout kit to work with the available snorkel, an appropriate choice for the sealed-cabin style of the vehicle. The hood latch is Brass Monkey and further embellished with a black Willys logo.

For hardcore off-roaders, new 5-in. LED lights mount with JPP brackets to deliver commercial and military-grade illumination. That trail detail is balanced with the street-appeal of a Mopar black grille pulled from a Wrangler Rubicon, and features body-color matching bezel trim. The premium Sahara bumper aligns with the vehicle’s color pattern via Brass Monkey fog lamp bezels. The J-Wagon concept also features 17-in. slot-design wheels that are also finished in Brass Monkey, a treatment chosen after receiving positive feedback in a sneak peek at the 2017 SEMA Show.

Black metal concept rock sliders guard the J-Wagon’s exterior, and a matching black metal concept JPP roof rack offers utility and functionality to fit any lifestyle. A black JPP fuel door and Orange Crush accents on the Jeep badge and tow hooks add style points. A spare 35-in. KM3 BFGoodrich tire mounts to the spare-tire tailgate hinge reinforcement, and includes the JPP Center High-Mount Stop Light (CHMSL) light relocation kit.

Premium appointments are the story inside. Camel-color Katzkin leather seats give an elite feel and feature stark brown piping and plow-through inserts that mimic the triangulated grille design of the concept rock rails. Eye-level Brass Monkey trim and bezel accents on the HVAC vents, door handles and steering wheel harmonize the interior with the exterior.

Brian Lohnes from The Enthusiast Network talks about the new TV series, “Put Up or Shut Up.”

Brian Lohnes from The Enthusiast Network talks about the new TV series, “Put Up or Shut Up.”

By SEMA Washington, D.C., Staff

President Trump has directed the U.S. government to levy tariffs on $50 billion worth of Chinese goods to punish China for the theft of intellectual property (IP) and to address the trade deficit. A proposed list of Chinese-made goods subject to the tariffs will be announced within 15 days and may number around 1,300 specific imports.  The list will be subject to a public comment period before being finalized.  The administration’s intent is to target Chinese products that benefited from improper access to U.S. technology, such as through unfair acquisition or forced tech transfer.  The U.S. Trade Representative (USTR) will also turn to the World Trade Organization (WTO) to pursue allegations of unfair Chinese licensing practices.  China’s ability to invest in the U.S. technology sector will also be limited.

While SEMA, on behalf of its members, has registered complaints against Chinese companies for IP violations with the USTR, SEMA urges the Trump Administration to pursue this issue in a measured fashion that does not have unintended consequences for U.S. companies, workers and consumers. Along with the hasty roll-out of global steel and aluminum tariffs, SEMA is concerned that the response from our trading partners, including China, will be to impose retaliatory tariffs. SEMA is joining efforts with other business groups to counter unfair tariffs and support free and reciprocal trade. 

For more information, contact Stuart Gosswein at stuartg@sema.org.

By SEMA Washington, D.C., Staff

President Trump has directed the U.S. government to levy tariffs on $50 billion worth of Chinese goods to punish China for the theft of intellectual property (IP) and to address the trade deficit. A proposed list of Chinese-made goods subject to the tariffs will be announced within 15 days and may number around 1,300 specific imports.  The list will be subject to a public comment period before being finalized.  The administration’s intent is to target Chinese products that benefited from improper access to U.S. technology, such as through unfair acquisition or forced tech transfer.  The U.S. Trade Representative (USTR) will also turn to the World Trade Organization (WTO) to pursue allegations of unfair Chinese licensing practices.  China’s ability to invest in the U.S. technology sector will also be limited.

While SEMA, on behalf of its members, has registered complaints against Chinese companies for IP violations with the USTR, SEMA urges the Trump Administration to pursue this issue in a measured fashion that does not have unintended consequences for U.S. companies, workers and consumers. Along with the hasty roll-out of global steel and aluminum tariffs, SEMA is concerned that the response from our trading partners, including China, will be to impose retaliatory tariffs. SEMA is joining efforts with other business groups to counter unfair tariffs and support free and reciprocal trade. 

For more information, contact Stuart Gosswein at stuartg@sema.org.

By SEMA Washington, D.C., Staff

President Trump has directed the U.S. government to levy tariffs on $50 billion worth of Chinese goods to punish China for the theft of intellectual property (IP) and to address the trade deficit. A proposed list of Chinese-made goods subject to the tariffs will be announced within 15 days and may number around 1,300 specific imports.  The list will be subject to a public comment period before being finalized.  The administration’s intent is to target Chinese products that benefited from improper access to U.S. technology, such as through unfair acquisition or forced tech transfer.  The U.S. Trade Representative (USTR) will also turn to the World Trade Organization (WTO) to pursue allegations of unfair Chinese licensing practices.  China’s ability to invest in the U.S. technology sector will also be limited.

While SEMA, on behalf of its members, has registered complaints against Chinese companies for IP violations with the USTR, SEMA urges the Trump Administration to pursue this issue in a measured fashion that does not have unintended consequences for U.S. companies, workers and consumers. Along with the hasty roll-out of global steel and aluminum tariffs, SEMA is concerned that the response from our trading partners, including China, will be to impose retaliatory tariffs. SEMA is joining efforts with other business groups to counter unfair tariffs and support free and reciprocal trade. 

For more information, contact Stuart Gosswein at stuartg@sema.org.

By Jason Catullo

SEMA members are encouraged to take advantage of the SEMA Data Co-op’s (SDC) Platinum Rewards Program to receive $10,000 in marketing exposure at the 2018 SEMA Show.

SEMA-member manufacturers are encouraged to take advantage of the SEMA Data Co-op’s (SDC) Platinum Rewards Program to receive $10,000 in marketing exposure at the 2018 SEMA Show. As an industry-owned and -operated project, the SDC provides full product data management capabilities to participating suppliers at the lowest possible cost.

“The SDC is an end-to-end solution to help you author, validate, store and distribute your product data. Do the work once, and serve all your data receivers from one source,” said SDC Senior Director of Membership Jim Graven. “By putting the spotlight on our Platinum suppliers at the 2018 SEMA Show, we plan to drive more buyer traffic to SDC members.”

Participating SDC Suppliers exhibiting at the 2018 SEMA Show that achieve or maintain SDC Platinum status (prior to July 13, 2018) will receive $10,000 in marketing exposure, including:

• Carpet/floor ad near booth location
• Meter-panel listing in the SEMA Show’s lobbies
• Ad listing in the 2018 September, October and November issues of SEMA News magazine
• Ad listing in each of the four SEMA Show Daily magazines

Questions? The West Coast contact for SDC is Tim Stewart, 888-958-6698, ext. 9, email: tims@semadatacoop.com. The East Coast contact for SDC is Jim Graven, 888-958-6698, ext. 4, email: jimg@semadatacoop.com.

Note: Platinum status is defined as meeting the data field requirements as categorized by the SDC Scorecard. Please contact your data analyst with any questions about your current status, or what is needed to achieve or maintain Platinum status.

By Jason Catullo

SEMA members are encouraged to take advantage of the SEMA Data Co-op’s (SDC) Platinum Rewards Program to receive $10,000 in marketing exposure at the 2018 SEMA Show.

SEMA-member manufacturers are encouraged to take advantage of the SEMA Data Co-op’s (SDC) Platinum Rewards Program to receive $10,000 in marketing exposure at the 2018 SEMA Show. As an industry-owned and -operated project, the SDC provides full product data management capabilities to participating suppliers at the lowest possible cost.

“The SDC is an end-to-end solution to help you author, validate, store and distribute your product data. Do the work once, and serve all your data receivers from one source,” said SDC Senior Director of Membership Jim Graven. “By putting the spotlight on our Platinum suppliers at the 2018 SEMA Show, we plan to drive more buyer traffic to SDC members.”

Participating SDC Suppliers exhibiting at the 2018 SEMA Show that achieve or maintain SDC Platinum status (prior to July 13, 2018) will receive $10,000 in marketing exposure, including:

• Carpet/floor ad near booth location
• Meter-panel listing in the SEMA Show’s lobbies
• Ad listing in the 2018 September, October and November issues of SEMA News magazine
• Ad listing in each of the four SEMA Show Daily magazines

Questions? The West Coast contact for SDC is Tim Stewart, 888-958-6698, ext. 9, email: tims@semadatacoop.com. The East Coast contact for SDC is Jim Graven, 888-958-6698, ext. 4, email: jimg@semadatacoop.com.

Note: Platinum status is defined as meeting the data field requirements as categorized by the SDC Scorecard. Please contact your data analyst with any questions about your current status, or what is needed to achieve or maintain Platinum status.

Compiled by SEMA Editors

Don Barry

Edelbrock Appoints a New President and CEO

Edelbrock has announced the appointment of Don Barry to the position of president and CEO of Edelbrock LLC. Barry joins Edelbrock after most recently serving as the chief commercial officer of ISN, a distributor of automotive tools. Prior to ISN, Barry was the president and CEO of ACCEL Performance Group, which included the ACCEL, Mr. Gasket and Mallory brands. In this position, he successfully drove revenue and profit growth through the introduction of new product lines, brand repositioning and new customer acquisition. Barry entered the automotive aftermarket industry under Dorman Products Inc. as its senior vice president of sales, marketing and international. He also spent 16 years at 3M in positions of increasing responsibility and culminating as the president of the European Consumer and Office business unit. He began his career with S.C. Johnson & Son Inc., where he gained key insight into consumer products and purchase behavior.

Howell EFI Celebrates 30-Year Anniversary

Thirty years ago, co-owners Matt and Bill Howell opened their Howell EFI doors for business in Detroit. At the time, electronic fuel injection (EFI) was the rage, especially in the hot-rod, street-rod and four-wheel-drive markets. The Howells saw an opportunity to develop wiring harnesses that would allow a simpler conversion to EFI, especially in older, pre-computer vehicles. Today, the company offers a line of stand-alone and integrated wiring harnesses to adapt late-model GM V8 or 4.3L V6 engines to any vehicle, making it possible for installers with limited electronics experience to add fuel injection to most any chassis. This year, Howell EFI launched a new website and multiple new products and announced that Howell now provides almost universal TBI coverage for any make and model V6 or V8 engine that uses ignition other than points.

Team Motive Gear, from Katella High School NOCROP in Anaheim, California, came in first place at the Classic Auto Show in Los Angeles with a time of 26:43.

Two Hot Rodders of Tomorrow Teams Qualify at the Classic Auto Show, 88 participate in Juniors

The Hot Rodders of Tomorrow Engine Challenge’s second event of the season was held at the second annual Classic Auto Show at the Los Angeles Convention Center, March 2–4, where two teams from the Los Angeles area punched their tickets to the 2018 Dual National Championship Playoffs in November and December at the SEMA Show and PRI Trade Show. Team Motive Gear, from Katella High School NOCROP in Anaheim, California, came in first place with a time of 26:43. Team Speed Pro, from Rancho Alamitos High School in Garden Grove, California, came in second with a time of 31:05. To qualify, a team must finish disassembling and reassembling a small-block Chevrolet engine in less than 33 minutes, including penalties. 

In addition, the Hot Rodders of Tomorrow Junior Engine Challenge held its second event at the Classic Auto Show. Over the course of the three-day event, 88 youngsters took apart and rebuilt a small Briggs and Stratton engine. Each team is composed of two individuals with one team member being 5–18 years of age. Together, they must completely disassemble and reassemble a complete single-cylinder OHV engine, utilizing only basic hand tools. The idea is to help young individuals develop communication and problem-solving skills, self-esteem and an understanding of an internal combustion engine. For more information, visit www.hotroddersoftomorrow.com or connect with them on social media.

Aldan American Suspension Signs Considine Sales & Marketing

Aldan American, based in Carson, California, recently signed Considine Sales & Marketing to represent its growing line of aftermarket coilovers and suspension products across 15 states.

The ’18 Mitsubishi Eclipse Cross will ride on Falken Tires’ SINCERA SN250A All-Season tire.

Falken Tires Selected as Original-Equipment Tire to All-New ’18 Mitsubishi Eclipse Cross

Falken Tires’ SINCERA SN250A All-Season tire has been chosen by Mitsubishi Motors as an original-equipment supplier for the ’18 Eclipse Cross.

DENSO Named 2018 Distinguished OE Partner by APA

DENSO Products and Services Americas Inc. has received the 2018 Distinguished Original Equipment (OE) Partner Award from Automotive Parts Associates (APA) Inc. The buying group, which represents more than $1 billion in purchasing power, announced the award March 8 during its 37th Annual Conference in Orlando, Florida. The honor marks the second time the APA has recognized DENSO as its top OE aftermarket supplier. DENSO was the recipient of the organization’s first Distinguished OE Partner Award when it was created in 2015. The Distinguished OE Partner Award recognizes a leading vendor that has successfully brought its OE products into the automotive aftermarket, supplied APA members with replacement parts of the highest quality and provided exceptional customer support for their operations and initiatives. APA is a member-owned cooperative of more than 80 shareholders of independent auto parts distributors with more than 400 locations throughout North America.

Yokohama Tire Corp. Earns Platinum Supplier Award From Caterpillar for Sixth Consecutive Year

For the sixth straight year, Yokohama Tire Corp. has earned Caterpillar’s premier supplier award: The Platinum Level Recertification in its Supplier Quality Excellence Process (SQEP). The award went to Yokohama’s factory in Onomichi, Japan, which produces OE and replacement off-the-road (OTR) tires for a wide range of equipment.
Caterpillar’s SQEP award recognizes suppliers that have exhibited excellent process control, shown a desire for ongoing continuous improvement and have provided quality products to Caterpillar.

Shelby Legendary Cars Announces New California Facility and Showroom

Shelby Legendary Cars, the official licensed builder of authentic ’60s Shelby continuation Cobras, Daytona Coupes and GT40s, has announced that the company has moved to a new location in Irvine, California, that features a larger showroom and customer reception area. The new California location reflects the company’s national expansion efforts to meet growing demand for Shelby heritage cars. Guests can view a variety of Shelby vehicles on display and work with a company representative to build their own continuation car. Earlier this year, the company also announced a limited run of Bob Bondurant-edition Shelby FIA Cobra roadsters and Daytona Coupes. Each will bear a CSX2000 series serial number and will be supplied as a turnkey, minus the engine and transmission. Those who purchase one of these continuation cars will enjoy a day of training at the Bondurant Racing School in Arizona.  

Hoonigan’s Gear Added to Motovicity’s Warehouse

Motovicity Distribution has added Hoonigan, the enthusiast-apparel brand, to its inventory.

Meyer Distributing Adds Banks Power to Lineup

Meyer Distributing has announced the addition of Banks Power to its lineup of aftermarket parts. Banks Power offers performance products for a variety of vehicles, including Jeeps, SUVs, marine, motorhome and diesel.

Turn 14 Distribution Adds AMP Research to Line Card

Turn 14 Distribution has added AMP Research to its line card to further extend the company’s truck accessory offerings.

Have some company news you would like to share? Let us know and the news may appear in an upcoming issue of SEMA eNews. Send your items for consideration to editors@sema.org.

By Jason Catullo

Encore at Wynn is among several hotels in the SEMA Show block located within one mile of the Las Vegas Convention Center.

Buyers and exhibitors participating in the 2018 SEMA Show are encouraged to book hotels early for the best selection and rates. SEMA Show management negotiates travel discounts and secures a limited number of reduced-rate hotel rooms to help make the stay in Las Vegas more affordable.

The SEMA Show Travel & Lodging page features a frequently updated, real-time listing of the hotel deals and discounts available for the 2018 Show.

Through services provided by OnPeak, Showgoers can book rooms with confidence, knowing that they’ll receive valuable benefits, such as guaranteed low rates, no penalties for adjustments or changes to reservations, and no booking, change or cancellation fees.

Note: Attendees and exhibitors should be vigilant if approached by companies or services other than OnPeak that implies or claims to be an official housing provider of the SEMA Show. Management is aware of other housing companies and travel agencies that may be aggressively pursuing you or your company to book your guest rooms through their company at supposedly significant discounts. Reservations made through an agency other than OnPeak are at your own risk. Exhibitors and attendees contacted by another housing company trying to sell hotel rooms should notify SEMA Show Management at 909-396-0289.