By Fredy Ramirez

The SEMA Data Co-op (SDC) is “data central” for hundreds of specialty parts brands, representing millions of part numbers and tens of millions of vehicle applications. Created by SEMA, the SDC is the definitive, industry-owned and -operated centralized data repository, complete with a comprehensive set of online data management tools.

The product releases below are from SEMA members who are also part of the SDC at the the Bronze, Silver, Gold or Platinum level. Learn more about the SDC at www.semadatacoop.org.

SDC members are invited to submit new-product press releases for consideration to editors@sema.org.

STS Journal Bearing Turbochargers Holley announced the release of STS Journal Bearing Turbochargers. The turbos are now available individually in numerous sizes to accommodate a variety of applications. They can be mounted almost anywhere and are engineered to serve as the basis for a powerful, reliable, efficient system. STS Journal Bearing Turbochargers feature optimized T3/T4 housing combinations designed for maximum performance and 100% cartridge balancing for smooth operation. 866-464-6553 www.holley.com PN: Sts200
Hooker Blackheart Long Tube Headers Camaro SS ZL Holley announced the Hooker BlackHeart’s latest Long Tube Headers for the ’10–’15 Camaro SS ZL1. They with come with 2-in. primary tubes for handling supercharged and high-horsepower naturally aspirated engines. These 2x3 full-length headers are made of mandrel-bent 18-gauge stainless steel and come with long-transition 3-in. collectors with merge spears for maximum flow and increased exhaust velocity. 866-464-6553 www.holley.com PN: 70101302-RHKR
Amp’d Throttle Booster for ’20 Jeep Gladiator JT Edge products announced the release of Amp’d Throttle Sensitivity Booster for the ’20 Jeep. The booster is designed to improve throttle sensitivity and optimize driving in town and on the highway. It is said to have faster acceleration from stop and throughout the RPM band. 888-360-3343 www.edgeproducts.com PN: 48858-JT
Heatshield Armor Pipe Kit Heatshield Products introduces the Heatshield Armor Pipe Kit, engineered to reduce heat radiating from a vehicle exhaust system, while also increasing power and the efficiency of the exhaust system. Heatshield Armor Pipe Kit can also be painted to color-match the engine or engine bay. This Kit is designed to withstand 1,800 degrees Fahrenheit direct heat and 2,200 degrees intermittent heat. Kits are available for various exhaust pipe sizes. Heatshield Armor material can be trimmed easily for a custom fit for other lengths of exhaust pipe. 844-723-2665 www.heatshieldproducts.com PN: 172252
Frostbite Intercoolers Holley announced the release of Frostbite Intercoolers. The intercoolers are engineered to bring efficiency, durability and affordability to any turbocharger system. The universal air-to-air intercoolers come in 18 unique size and finish variations in the most popular sizes, and feature all-aluminum construction, welded-on universal mounting bungs, and slip-fit inlets and outlets. 866-464-6553 www.holley.com PN: Fb603b

By Kyle Cheng

American consumers spent more than ever modifying their vehicles, pushing retail spending on specialty-equipment parts to $44.6 billion.

Overall, 2018 proved to be a year of strength, resilience and growth for the specialty-equipment industry. American consumers spent more than ever modifying their vehicles, pushing retail spending on specialty-equipment parts to $44.6 billion. SEMA projects this growth to continue in 2019, despite ongoing trade uncertainty. To learn more about the size and shape of the specialty-equipment market, download the new 2019 SEMA Market Report.

Some insights from the report include:

• 27% of all dollars were spent upgrading and modifying pickups.
• 59% of specialty-equipment part sales are made in-store.
• A third of accessorizers are under the age of 30.
• More than 59 million passenger vehicles changed hands in 2018.

The 2019 SEMA Market reports provides a comprehensive look at how the products your company sells are purchased and installed. You’ll also find information on parts buyers, key industry trends and forecasts, economic indicators, and insights into the vehicles currently on the road.

Want to learn more?

Head to www.sema.org/research and download the 2019 SEMA Market Report today. You can also access our other research reports, including the SEMA Young Accessorizers Report, which examines young people’s relationship with cars and car customization.

By Kyle Cheng

American consumers spent more than ever modifying their vehicles, pushing retail spending on specialty-equipment parts to $44.6 billion.

Overall, 2018 proved to be a year of strength, resilience and growth for the specialty-equipment industry. American consumers spent more than ever modifying their vehicles, pushing retail spending on specialty-equipment parts to $44.6 billion. SEMA projects this growth to continue in 2019, despite ongoing trade uncertainty. To learn more about the size and shape of the specialty-equipment market, download the new 2019 SEMA Market Report.

Some insights from the report include:

• 27% of all dollars were spent upgrading and modifying pickups.
• 59% of specialty-equipment part sales are made in-store.
• A third of accessorizers are under the age of 30.
• More than 59 million passenger vehicles changed hands in 2018.

The 2019 SEMA Market reports provides a comprehensive look at how the products your company sells are purchased and installed. You’ll also find information on parts buyers, key industry trends and forecasts, economic indicators, and insights into the vehicles currently on the road.

Want to learn more?

Head to www.sema.org/research and download the 2019 SEMA Market Report today. You can also access our other research reports, including the SEMA Young Accessorizers Report, which examines young people’s relationship with cars and car customization.

By Kyle Cheng

American consumers spent more than ever modifying their vehicles, pushing retail spending on specialty-equipment parts to $44.6 billion.

Overall, 2018 proved to be a year of strength, resilience and growth for the specialty-equipment industry. American consumers spent more than ever modifying their vehicles, pushing retail spending on specialty-equipment parts to $44.6 billion. SEMA projects this growth to continue in 2019, despite ongoing trade uncertainty. To learn more about the size and shape of the specialty-equipment market, download the new 2019 SEMA Market Report.

Some insights from the report include:

• 27% of all dollars were spent upgrading and modifying pickups.
• 59% of specialty-equipment part sales are made in-store.
• A third of accessorizers are under the age of 30.
• More than 59 million passenger vehicles changed hands in 2018.

The 2019 SEMA Market reports provides a comprehensive look at how the products your company sells are purchased and installed. You’ll also find information on parts buyers, key industry trends and forecasts, economic indicators, and insights into the vehicles currently on the road.

Want to learn more?

Head to www.sema.org/research and download the 2019 SEMA Market Report today. You can also access our other research reports, including the SEMA Young Accessorizers Report, which examines young people’s relationship with cars and car customization.

SEMA-member companies have posted several new listings for job opportunities in the Classifieds page of SEMA.org.

SEMA-member companies have posted several new listings for job opportunities in the Classifieds page of SEMA.org.

By Zane Clark

SEMA Education provides the industry with relevant and convenient programming designed to help businesses succeed and advance careers.

Featuring more than 100 professional development and industry-focused seminars to benefit both attendees and exhibitors, the SEMA Show serves as the perfect venue to not only showcase new and innovative products, but also provide the industry with relevant and convenient programming that will help businesses succeed and advance careers.

With the vast majority of educational seminars being offered at no additional expense, employers have a value-rich program by which to invest in professional development for their employees. Featured below are five seminars sure to keep your business on track:

• 5 Tips to Creating the Most Effective Pricing Policy
• Top Tips in Product Data for Manufacturers
• Cash Flow 2019
• Platform-Specific Tips to Engage Your Social Audience
• Growing Retail Business-Roadmap & Toolkit for Success

Sign Up. Show Up. Preview all sessions and register.

For additional information, contact SEMA’s Senior Director of Education Zane Clark.

By Zane Clark

SEMA Education provides the industry with relevant and convenient programming designed to help businesses succeed and advance careers.

Featuring more than 100 professional development and industry-focused seminars to benefit both attendees and exhibitors, the SEMA Show serves as the perfect venue to not only showcase new and innovative products, but also provide the industry with relevant and convenient programming that will help businesses succeed and advance careers.

With the vast majority of educational seminars being offered at no additional expense, employers have a value-rich program by which to invest in professional development for their employees. Featured below are five seminars sure to keep your business on track:

• 5 Tips to Creating the Most Effective Pricing Policy
• Top Tips in Product Data for Manufacturers
• Cash Flow 2019
• Platform-Specific Tips to Engage Your Social Audience
• Growing Retail Business-Roadmap & Toolkit for Success

Sign Up. Show Up. Preview all sessions and register.

For additional information, contact SEMA’s Senior Director of Education Zane Clark.

By Zane Clark

SEMA Education provides the industry with relevant and convenient programming designed to help businesses succeed and advance careers.

Featuring more than 100 professional development and industry-focused seminars to benefit both attendees and exhibitors, the SEMA Show serves as the perfect venue to not only showcase new and innovative products, but also provide the industry with relevant and convenient programming that will help businesses succeed and advance careers.

With the vast majority of educational seminars being offered at no additional expense, employers have a value-rich program by which to invest in professional development for their employees. Featured below are five seminars sure to keep your business on track:

• 5 Tips to Creating the Most Effective Pricing Policy
• Top Tips in Product Data for Manufacturers
• Cash Flow 2019
• Platform-Specific Tips to Engage Your Social Audience
• Growing Retail Business-Roadmap & Toolkit for Success

Sign Up. Show Up. Preview all sessions and register.

For additional information, contact SEMA’s Senior Director of Education Zane Clark.

By Zane Clark

SEMA Education provides the industry with relevant and convenient programming designed to help businesses succeed and advance careers.

Featuring more than 100 professional development and industry-focused seminars to benefit both attendees and exhibitors, the SEMA Show serves as the perfect venue to not only showcase new and innovative products, but also provide the industry with relevant and convenient programming that will help businesses succeed and advance careers.

With the vast majority of educational seminars being offered at no additional expense, employers have a value-rich program by which to invest in professional development for their employees. Featured below are five seminars sure to keep your business on track:

• 5 Tips to Creating the Most Effective Pricing Policy
• Top Tips in Product Data for Manufacturers
• Cash Flow 2019
• Platform-Specific Tips to Engage Your Social Audience
• Growing Retail Business-Roadmap & Toolkit for Success

Sign Up. Show Up. Preview all sessions and register.

For additional information, contact SEMA’s Senior Director of Education Zane Clark.