By SEMA News Editors

Representing the most innovative and cutting-edge automotive aftermarket products to be available in 2017, the SEMA Show New Products Showcase Awards are presented in 16 categories.

More than 3,000 products were entered for the 2016 SEMA Show, and the winners were selected based on a variety of factors that include quality, marketability, innovation, technology and consumer appeal.

Best New Collision Repair & Refinish Product Winner: Drew Technologies Inc., Remote Assisted Programming (RAP)  Runner-Up: Bonding Solutions, Like90 Quick Check Temporary Gloss Simulator  Runner-Up: Betag Innovation, Aluminum T-Hotbox	Drew Technologies Inc., Remote Assisted Programming (RAP)
Best Engineered New Product Winner: Any Level Lift, Any Level Lift  Runner-Up: V12LS.com, LS12  Runner-Up: AccuAir Suspension, ENDO-CVT (Compressor Valve Tank)	Any Level Lift, Any Level Lift
Best New Exterior Accessory Product Winner: FX Products, TrailFX 3.5-in. Bull Bar With Double Row LED Light Bar  Runner-Up: HornBlasters Inc., Spare Tire Delete Kit  Runner-Up: Truck Hero: Extang, TruXedo, BedRug, UnderCover, Advantage, Retrax, BAK Industries, A.R.E., RidgeLander	FX Products, TrailFX 3.5-in. Bull Bar With Double Row LED Light Bar
Best New Interior Accessory Product Winner: Lokar Inc., Muscle Car Shifter Knob Adapter Runner-Up: Truck Hero: Extang, TruXedo, BedRug, UnderCover, Advantage, Retrax, BAK Industries, A.R.E., BedRug Jeep HeadLiner Runner-Up: Race Sport Lighting, Race Sport Lighting LED Logo Rocker 10Switches	Lokar Inc., Muscle Car Shifter Knob Adapter
Best New Merchandising Display Winner: Putco Inc., Blade LED Tailgate Light Bar POP Display Runner-Up: Husky Liners, Ball Mount POP With Product Runner-Up: Classic Instruments, Performance Gauges	Putco Inc., Blade LED Tailgate Light Bar POP Display
Best New Mobile Electronics Product Winner: Pearl Automation Inc., RearVision Runner-Up: Voxx Electronics Corp., Advent Blind Spot Detection System Runner-Up: Rockford Fosgate, PMX-8DH Full Function Wired Display Head	Pearl Automation Inc., RearVision
Best New Off-Road/ 4-Wheel Drive Product Winner: Iron Cross Automotive, Iron Cross Step Runner-Up: Omix-ADA/Rugged Ridge/Alloy USA, Elite Ballistic Pro Seat Covers, Jeep JK Wrangler Runner-Up: Kleinn Air Horns, Submersible 150 PSI Automotive Air Compressor	Iron Cross Automotive, Iron Cross Step
Best New Packaging Design Winner: Pearl Automation Inc., RearVision Runner-Up: Superwinch, Superwinch EXP Retail Packaging Runner-Up: Aero Detailing Products, Aero High-Tech Flexible Packaging	Pearl Automation Inc., RearVision
Best New Performance-Racing Product Winner: COMP Performance Group, COMP Cams XD-A Adjustable Pushrods for GM LS Engines Runner-Up: USAuto Performance, Drenth Sequential Gear Box Runner-Up: ATI Performance Products Inc., T-400 Electronic Shift Valve Body	COMP Performance Group, COMP Cams XD-A Adjustable Pushrods for GM LS Engines
Best New Performance-Street Product Winner: COMP Performance Group, COMP Cams SPR Radius Tip Rocker Arms for GM LS1 and LS3 Engines (Needle Bearing and Bushed Versions) Runner-Up: COMP Performance Group, FAST Valve Timing Control (VTC) Module for Ford Coyote Engines Runner-Up: Lokar Inc., Automatic Electronic Sport Mode Shifter	COMP Performance Group, COMP Cams SPR Radius Tip Rocker Arms for GM LS1 and LS3 Engines
Best New Powersports Product Winner: RIGID, Chase Runner-Up: InduraPower Battery, InduraPower Series 108 Runner-Up: Advanced Accessory Concepts LLC, Power Podz Jump Starter/USB/LED LAMP	RIGID, Chase
Best New Street Rod/Custom Car Product Winner: ididit, LLC, ’40 Ford Steering Column Runner-Up: Dakota Digital, HDX Analog Instrument Systems for ’55–’57 Chevy Cars Runner-Up: AccuAir Suspension, ENDO-CVT (Compressor Valve Tank)	ididit, LLC, ’40 Ford Steering Column
Best New Tire and Related Product Winner: Continental Tire, Continental Tire TerrainContact A/T Runner-Up: Coker Tire, Firestone Retro Wide Oval Radial Tire Runner-Up: Continental Tire, Continental Tire ExtremeContact Sport	Continental Tire, Continental Tire TerrainContact A/T
Best New Tools and Equipment Product Winner: TrailerLegs.Com, TrailerLegs Runner-Up: AGS Company, WTF Ratcheting Flare Nut Wrench Runner-Up: Element, Element Handheld Fire Extinguisher	TrailerLegs.Com, TrailerLegs
Best New Van/Pickup/ Sport-Utility Product Winner: Truck Hero: Extang, TruXedo, BedRug, UnderCover, Advantage, Retrax, BAK Industries, A.R.E., BedTred Ultra Runner-Up: AutoTrickz LLC, Ultra Touch Activated Trigger version 2.0 Runner-Up: AutoMeter, F-150 DashControl OBD-II Display Controller	Extang, TruXedo, BedRug, UnderCover, Advantage, Retrax, BAK Industries, A.R.E., BedTred Ultra
Best New Wheel and Related Product Winner: BBS of America Inc., BBS Forged Magnesium Porsche GT3-RS Wheel Runner-Up: Ultra Wheel Company, WORX Conquest 811 Runner-Up: Radi8 Wheels USA, Radi8 Wheels “r8s5”	BBS of America Inc., BBS Forged Magnesium Porsche GT3-RS Wheel

By SEMA News Editors

Representing the most innovative and cutting-edge automotive aftermarket products to be available in 2017, the SEMA Show New Products Showcase Awards are presented in 16 categories.

More than 3,000 products were entered for the 2016 SEMA Show, and the winners were selected based on a variety of factors that include quality, marketability, innovation, technology and consumer appeal.

Best New Collision Repair & Refinish Product Winner: Drew Technologies Inc., Remote Assisted Programming (RAP)  Runner-Up: Bonding Solutions, Like90 Quick Check Temporary Gloss Simulator  Runner-Up: Betag Innovation, Aluminum T-Hotbox	Drew Technologies Inc., Remote Assisted Programming (RAP)
Best Engineered New Product Winner: Any Level Lift, Any Level Lift  Runner-Up: V12LS.com, LS12  Runner-Up: AccuAir Suspension, ENDO-CVT (Compressor Valve Tank)	Any Level Lift, Any Level Lift
Best New Exterior Accessory Product Winner: FX Products, TrailFX 3.5-in. Bull Bar With Double Row LED Light Bar  Runner-Up: HornBlasters Inc., Spare Tire Delete Kit  Runner-Up: Truck Hero: Extang, TruXedo, BedRug, UnderCover, Advantage, Retrax, BAK Industries, A.R.E., RidgeLander	FX Products, TrailFX 3.5-in. Bull Bar With Double Row LED Light Bar
Best New Interior Accessory Product Winner: Lokar Inc., Muscle Car Shifter Knob Adapter Runner-Up: Truck Hero: Extang, TruXedo, BedRug, UnderCover, Advantage, Retrax, BAK Industries, A.R.E., BedRug Jeep HeadLiner Runner-Up: Race Sport Lighting, Race Sport Lighting LED Logo Rocker 10Switches	Lokar Inc., Muscle Car Shifter Knob Adapter
Best New Merchandising Display Winner: Putco Inc., Blade LED Tailgate Light Bar POP Display Runner-Up: Husky Liners, Ball Mount POP With Product Runner-Up: Classic Instruments, Performance Gauges	Putco Inc., Blade LED Tailgate Light Bar POP Display
Best New Mobile Electronics Product Winner: Pearl Automation Inc., RearVision Runner-Up: Voxx Electronics Corp., Advent Blind Spot Detection System Runner-Up: Rockford Fosgate, PMX-8DH Full Function Wired Display Head	Pearl Automation Inc., RearVision
Best New Off-Road/ 4-Wheel Drive Product Winner: Iron Cross Automotive, Iron Cross Step Runner-Up: Omix-ADA/Rugged Ridge/Alloy USA, Elite Ballistic Pro Seat Covers, Jeep JK Wrangler Runner-Up: Kleinn Air Horns, Submersible 150 PSI Automotive Air Compressor	Iron Cross Automotive, Iron Cross Step
Best New Packaging Design Winner: Pearl Automation Inc., RearVision Runner-Up: Superwinch, Superwinch EXP Retail Packaging Runner-Up: Aero Detailing Products, Aero High-Tech Flexible Packaging	Pearl Automation Inc., RearVision
Best New Performance-Racing Product Winner: COMP Performance Group, COMP Cams XD-A Adjustable Pushrods for GM LS Engines Runner-Up: USAuto Performance, Drenth Sequential Gear Box Runner-Up: ATI Performance Products Inc., T-400 Electronic Shift Valve Body	COMP Performance Group, COMP Cams XD-A Adjustable Pushrods for GM LS Engines
Best New Performance-Street Product Winner: COMP Performance Group, COMP Cams SPR Radius Tip Rocker Arms for GM LS1 and LS3 Engines (Needle Bearing and Bushed Versions) Runner-Up: COMP Performance Group, FAST Valve Timing Control (VTC) Module for Ford Coyote Engines Runner-Up: Lokar Inc., Automatic Electronic Sport Mode Shifter	COMP Performance Group, COMP Cams SPR Radius Tip Rocker Arms for GM LS1 and LS3 Engines
Best New Powersports Product Winner: RIGID, Chase Runner-Up: InduraPower Battery, InduraPower Series 108 Runner-Up: Advanced Accessory Concepts LLC, Power Podz Jump Starter/USB/LED LAMP	RIGID, Chase
Best New Street Rod/Custom Car Product Winner: ididit, LLC, ’40 Ford Steering Column Runner-Up: Dakota Digital, HDX Analog Instrument Systems for ’55–’57 Chevy Cars Runner-Up: AccuAir Suspension, ENDO-CVT (Compressor Valve Tank)	ididit, LLC, ’40 Ford Steering Column
Best New Tire and Related Product Winner: Continental Tire, Continental Tire TerrainContact A/T Runner-Up: Coker Tire, Firestone Retro Wide Oval Radial Tire Runner-Up: Continental Tire, Continental Tire ExtremeContact Sport	Continental Tire, Continental Tire TerrainContact A/T
Best New Tools and Equipment Product Winner: TrailerLegs.Com, TrailerLegs Runner-Up: AGS Company, WTF Ratcheting Flare Nut Wrench Runner-Up: Element, Element Handheld Fire Extinguisher	TrailerLegs.Com, TrailerLegs
Best New Van/Pickup/ Sport-Utility Product Winner: Truck Hero: Extang, TruXedo, BedRug, UnderCover, Advantage, Retrax, BAK Industries, A.R.E., BedTred Ultra Runner-Up: AutoTrickz LLC, Ultra Touch Activated Trigger version 2.0 Runner-Up: AutoMeter, F-150 DashControl OBD-II Display Controller	Extang, TruXedo, BedRug, UnderCover, Advantage, Retrax, BAK Industries, A.R.E., BedTred Ultra
Best New Wheel and Related Product Winner: BBS of America Inc., BBS Forged Magnesium Porsche GT3-RS Wheel Runner-Up: Ultra Wheel Company, WORX Conquest 811 Runner-Up: Radi8 Wheels USA, Radi8 Wheels “r8s5”	BBS of America Inc., BBS Forged Magnesium Porsche GT3-RS Wheel

By SEMA News Editors

Representing the most innovative and cutting-edge automotive aftermarket products to be available in 2017, the SEMA Show New Products Showcase Awards are presented in 16 categories.

More than 3,000 products were entered for the 2016 SEMA Show, and the winners were selected based on a variety of factors that include quality, marketability, innovation, technology and consumer appeal.

Best New Collision Repair & Refinish Product Winner: Drew Technologies Inc., Remote Assisted Programming (RAP)  Runner-Up: Bonding Solutions, Like90 Quick Check Temporary Gloss Simulator  Runner-Up: Betag Innovation, Aluminum T-Hotbox	Drew Technologies Inc., Remote Assisted Programming (RAP)
Best Engineered New Product Winner: Any Level Lift, Any Level Lift  Runner-Up: V12LS.com, LS12  Runner-Up: AccuAir Suspension, ENDO-CVT (Compressor Valve Tank)	Any Level Lift, Any Level Lift
Best New Exterior Accessory Product Winner: FX Products, TrailFX 3.5-in. Bull Bar With Double Row LED Light Bar  Runner-Up: HornBlasters Inc., Spare Tire Delete Kit  Runner-Up: Truck Hero: Extang, TruXedo, BedRug, UnderCover, Advantage, Retrax, BAK Industries, A.R.E., RidgeLander	FX Products, TrailFX 3.5-in. Bull Bar With Double Row LED Light Bar
Best New Interior Accessory Product Winner: Lokar Inc., Muscle Car Shifter Knob Adapter Runner-Up: Truck Hero: Extang, TruXedo, BedRug, UnderCover, Advantage, Retrax, BAK Industries, A.R.E., BedRug Jeep HeadLiner Runner-Up: Race Sport Lighting, Race Sport Lighting LED Logo Rocker 10Switches	Lokar Inc., Muscle Car Shifter Knob Adapter
Best New Merchandising Display Winner: Putco Inc., Blade LED Tailgate Light Bar POP Display Runner-Up: Husky Liners, Ball Mount POP With Product Runner-Up: Classic Instruments, Performance Gauges	Putco Inc., Blade LED Tailgate Light Bar POP Display
Best New Mobile Electronics Product Winner: Pearl Automation Inc., RearVision Runner-Up: Voxx Electronics Corp., Advent Blind Spot Detection System Runner-Up: Rockford Fosgate, PMX-8DH Full Function Wired Display Head	Pearl Automation Inc., RearVision
Best New Off-Road/ 4-Wheel Drive Product Winner: Iron Cross Automotive, Iron Cross Step Runner-Up: Omix-ADA/Rugged Ridge/Alloy USA, Elite Ballistic Pro Seat Covers, Jeep JK Wrangler Runner-Up: Kleinn Air Horns, Submersible 150 PSI Automotive Air Compressor	Iron Cross Automotive, Iron Cross Step
Best New Packaging Design Winner: Pearl Automation Inc., RearVision Runner-Up: Superwinch, Superwinch EXP Retail Packaging Runner-Up: Aero Detailing Products, Aero High-Tech Flexible Packaging	Pearl Automation Inc., RearVision
Best New Performance-Racing Product Winner: COMP Performance Group, COMP Cams XD-A Adjustable Pushrods for GM LS Engines Runner-Up: USAuto Performance, Drenth Sequential Gear Box Runner-Up: ATI Performance Products Inc., T-400 Electronic Shift Valve Body	COMP Performance Group, COMP Cams XD-A Adjustable Pushrods for GM LS Engines
Best New Performance-Street Product Winner: COMP Performance Group, COMP Cams SPR Radius Tip Rocker Arms for GM LS1 and LS3 Engines (Needle Bearing and Bushed Versions) Runner-Up: COMP Performance Group, FAST Valve Timing Control (VTC) Module for Ford Coyote Engines Runner-Up: Lokar Inc., Automatic Electronic Sport Mode Shifter	COMP Performance Group, COMP Cams SPR Radius Tip Rocker Arms for GM LS1 and LS3 Engines
Best New Powersports Product Winner: RIGID, Chase Runner-Up: InduraPower Battery, InduraPower Series 108 Runner-Up: Advanced Accessory Concepts LLC, Power Podz Jump Starter/USB/LED LAMP	RIGID, Chase
Best New Street Rod/Custom Car Product Winner: ididit, LLC, ’40 Ford Steering Column Runner-Up: Dakota Digital, HDX Analog Instrument Systems for ’55–’57 Chevy Cars Runner-Up: AccuAir Suspension, ENDO-CVT (Compressor Valve Tank)	ididit, LLC, ’40 Ford Steering Column
Best New Tire and Related Product Winner: Continental Tire, Continental Tire TerrainContact A/T Runner-Up: Coker Tire, Firestone Retro Wide Oval Radial Tire Runner-Up: Continental Tire, Continental Tire ExtremeContact Sport	Continental Tire, Continental Tire TerrainContact A/T
Best New Tools and Equipment Product Winner: TrailerLegs.Com, TrailerLegs Runner-Up: AGS Company, WTF Ratcheting Flare Nut Wrench Runner-Up: Element, Element Handheld Fire Extinguisher	TrailerLegs.Com, TrailerLegs
Best New Van/Pickup/ Sport-Utility Product Winner: Truck Hero: Extang, TruXedo, BedRug, UnderCover, Advantage, Retrax, BAK Industries, A.R.E., BedTred Ultra Runner-Up: AutoTrickz LLC, Ultra Touch Activated Trigger version 2.0 Runner-Up: AutoMeter, F-150 DashControl OBD-II Display Controller	Extang, TruXedo, BedRug, UnderCover, Advantage, Retrax, BAK Industries, A.R.E., BedTred Ultra
Best New Wheel and Related Product Winner: BBS of America Inc., BBS Forged Magnesium Porsche GT3-RS Wheel Runner-Up: Ultra Wheel Company, WORX Conquest 811 Runner-Up: Radi8 Wheels USA, Radi8 Wheels “r8s5”	BBS of America Inc., BBS Forged Magnesium Porsche GT3-RS Wheel

By SEMA News Editors

Representing the most innovative and cutting-edge automotive aftermarket products to be available in 2017, the SEMA Show New Products Showcase Awards are presented in 16 categories.

More than 3,000 products were entered for the 2016 SEMA Show, and the winners were selected based on a variety of factors that include quality, marketability, innovation, technology and consumer appeal.

Best New Collision Repair & Refinish Product Winner: Drew Technologies Inc., Remote Assisted Programming (RAP)  Runner-Up: Bonding Solutions, Like90 Quick Check Temporary Gloss Simulator  Runner-Up: Betag Innovation, Aluminum T-Hotbox	Drew Technologies Inc., Remote Assisted Programming (RAP)
Best Engineered New Product Winner: Any Level Lift, Any Level Lift  Runner-Up: V12LS.com, LS12  Runner-Up: AccuAir Suspension, ENDO-CVT (Compressor Valve Tank)	Any Level Lift, Any Level Lift
Best New Exterior Accessory Product Winner: FX Products, TrailFX 3.5-in. Bull Bar With Double Row LED Light Bar  Runner-Up: HornBlasters Inc., Spare Tire Delete Kit  Runner-Up: Truck Hero: Extang, TruXedo, BedRug, UnderCover, Advantage, Retrax, BAK Industries, A.R.E., RidgeLander	FX Products, TrailFX 3.5-in. Bull Bar With Double Row LED Light Bar
Best New Interior Accessory Product Winner: Lokar Inc., Muscle Car Shifter Knob Adapter Runner-Up: Truck Hero: Extang, TruXedo, BedRug, UnderCover, Advantage, Retrax, BAK Industries, A.R.E., BedRug Jeep HeadLiner Runner-Up: Race Sport Lighting, Race Sport Lighting LED Logo Rocker 10Switches	Lokar Inc., Muscle Car Shifter Knob Adapter
Best New Merchandising Display Winner: Putco Inc., Blade LED Tailgate Light Bar POP Display Runner-Up: Husky Liners, Ball Mount POP With Product Runner-Up: Classic Instruments, Performance Gauges	Putco Inc., Blade LED Tailgate Light Bar POP Display
Best New Mobile Electronics Product Winner: Pearl Automation Inc., RearVision Runner-Up: Voxx Electronics Corp., Advent Blind Spot Detection System Runner-Up: Rockford Fosgate, PMX-8DH Full Function Wired Display Head	Pearl Automation Inc., RearVision
Best New Off-Road/ 4-Wheel Drive Product Winner: Iron Cross Automotive, Iron Cross Step Runner-Up: Omix-ADA/Rugged Ridge/Alloy USA, Elite Ballistic Pro Seat Covers, Jeep JK Wrangler Runner-Up: Kleinn Air Horns, Submersible 150 PSI Automotive Air Compressor	Iron Cross Automotive, Iron Cross Step
Best New Packaging Design Winner: Pearl Automation Inc., RearVision Runner-Up: Superwinch, Superwinch EXP Retail Packaging Runner-Up: Aero Detailing Products, Aero High-Tech Flexible Packaging	Pearl Automation Inc., RearVision
Best New Performance-Racing Product Winner: COMP Performance Group, COMP Cams XD-A Adjustable Pushrods for GM LS Engines Runner-Up: USAuto Performance, Drenth Sequential Gear Box Runner-Up: ATI Performance Products Inc., T-400 Electronic Shift Valve Body	COMP Performance Group, COMP Cams XD-A Adjustable Pushrods for GM LS Engines
Best New Performance-Street Product Winner: COMP Performance Group, COMP Cams SPR Radius Tip Rocker Arms for GM LS1 and LS3 Engines (Needle Bearing and Bushed Versions) Runner-Up: COMP Performance Group, FAST Valve Timing Control (VTC) Module for Ford Coyote Engines Runner-Up: Lokar Inc., Automatic Electronic Sport Mode Shifter	COMP Performance Group, COMP Cams SPR Radius Tip Rocker Arms for GM LS1 and LS3 Engines
Best New Powersports Product Winner: RIGID, Chase Runner-Up: InduraPower Battery, InduraPower Series 108 Runner-Up: Advanced Accessory Concepts LLC, Power Podz Jump Starter/USB/LED LAMP	RIGID, Chase
Best New Street Rod/Custom Car Product Winner: ididit, LLC, ’40 Ford Steering Column Runner-Up: Dakota Digital, HDX Analog Instrument Systems for ’55–’57 Chevy Cars Runner-Up: AccuAir Suspension, ENDO-CVT (Compressor Valve Tank)	ididit, LLC, ’40 Ford Steering Column
Best New Tire and Related Product Winner: Continental Tire, Continental Tire TerrainContact A/T Runner-Up: Coker Tire, Firestone Retro Wide Oval Radial Tire Runner-Up: Continental Tire, Continental Tire ExtremeContact Sport	Continental Tire, Continental Tire TerrainContact A/T
Best New Tools and Equipment Product Winner: TrailerLegs.Com, TrailerLegs Runner-Up: AGS Company, WTF Ratcheting Flare Nut Wrench Runner-Up: Element, Element Handheld Fire Extinguisher	TrailerLegs.Com, TrailerLegs
Best New Van/Pickup/ Sport-Utility Product Winner: Truck Hero: Extang, TruXedo, BedRug, UnderCover, Advantage, Retrax, BAK Industries, A.R.E., BedTred Ultra Runner-Up: AutoTrickz LLC, Ultra Touch Activated Trigger version 2.0 Runner-Up: AutoMeter, F-150 DashControl OBD-II Display Controller	Extang, TruXedo, BedRug, UnderCover, Advantage, Retrax, BAK Industries, A.R.E., BedTred Ultra
Best New Wheel and Related Product Winner: BBS of America Inc., BBS Forged Magnesium Porsche GT3-RS Wheel Runner-Up: Ultra Wheel Company, WORX Conquest 811 Runner-Up: Radi8 Wheels USA, Radi8 Wheels “r8s5”	BBS of America Inc., BBS Forged Magnesium Porsche GT3-RS Wheel

By SEMA News Editors

See the hottest trends in Virtual Reality (VR) video and Augmented Reality (AR) video through the SEMA VR Experience.

See the hottest trends in Virtual Reality (VR) video and Augmented Reality (AR) video through the SEMA VR Experience—a series of automotive-themed experiential demonstrations.

Taking place at SEMA Central in the Grand Lobby of the Las Vegas Convention Center, the purpose of the VR Experience is to show how the technology can be applied to all areas of automotive aftermarket product sales, marketing and development.

One of the highlights of the SEMA VR Experience is a 360-degree video presentation of the SEMA Garage, including a tour of the Installation Center, Emissions Lab, Photo Studio, 3D scanner and 3D printer.

Visitors can also enjoy the Driver Experience—an immersive tire-test driving experience with virtual instructors by your side, and sit in the cockpit of an 850 Horsepower Trophy Truck with Baja 1000 champion Rob MacCachren.

By SEMA News Editors

See the hottest trends in Virtual Reality (VR) video and Augmented Reality (AR) video through the SEMA VR Experience.

See the hottest trends in Virtual Reality (VR) video and Augmented Reality (AR) video through the SEMA VR Experience—a series of automotive-themed experiential demonstrations.

Taking place at SEMA Central in the Grand Lobby of the Las Vegas Convention Center, the purpose of the VR Experience is to show how the technology can be applied to all areas of automotive aftermarket product sales, marketing and development.

One of the highlights of the SEMA VR Experience is a 360-degree video presentation of the SEMA Garage, including a tour of the Installation Center, Emissions Lab, Photo Studio, 3D scanner and 3D printer.

Visitors can also enjoy the Driver Experience—an immersive tire-test driving experience with virtual instructors by your side, and sit in the cockpit of an 850 Horsepower Trophy Truck with Baja 1000 champion Rob MacCachren.

By SEMA News Editors

See the hottest trends in Virtual Reality (VR) video and Augmented Reality (AR) video through the SEMA VR Experience.

See the hottest trends in Virtual Reality (VR) video and Augmented Reality (AR) video through the SEMA VR Experience—a series of automotive-themed experiential demonstrations.

Taking place at SEMA Central in the Grand Lobby of the Las Vegas Convention Center, the purpose of the VR Experience is to show how the technology can be applied to all areas of automotive aftermarket product sales, marketing and development.

One of the highlights of the SEMA VR Experience is a 360-degree video presentation of the SEMA Garage, including a tour of the Installation Center, Emissions Lab, Photo Studio, 3D scanner and 3D printer.

Visitors can also enjoy the Driver Experience—an immersive tire-test driving experience with virtual instructors by your side, and sit in the cockpit of an 850 Horsepower Trophy Truck with Baja 1000 champion Rob MacCachren.

By SEMA News Editors

See the hottest trends in Virtual Reality (VR) video and Augmented Reality (AR) video through the SEMA VR Experience.

See the hottest trends in Virtual Reality (VR) video and Augmented Reality (AR) video through the SEMA VR Experience—a series of automotive-themed experiential demonstrations.

Taking place at SEMA Central in the Grand Lobby of the Las Vegas Convention Center, the purpose of the VR Experience is to show how the technology can be applied to all areas of automotive aftermarket product sales, marketing and development.

One of the highlights of the SEMA VR Experience is a 360-degree video presentation of the SEMA Garage, including a tour of the Installation Center, Emissions Lab, Photo Studio, 3D scanner and 3D printer.

Visitors can also enjoy the Driver Experience—an immersive tire-test driving experience with virtual instructors by your side, and sit in the cockpit of an 850 Horsepower Trophy Truck with Baja 1000 champion Rob MacCachren.

By SEMA News Editors

The Chevrolet COPO Camaro Concept was unveiled on the opening day of the 2016 SEMA Show.

The Chevrolet COPO Camaro Concept was unveiled in Chevrolet's SEMA Show display on the opening day of the 2016 SEMA Show. The track-ready concept version of the COPO Camaro features a supercharged 350 engine, custom Weld racing wheels and “anodized” Hyper Blue Metallic paint. The show car will go on the block at the Barrett-Jackson Auction in Scottsdale, Arizona, next January, with proceeds benefiting for the United Way.

Chevy brought back the COPO in 2012, producing just 69 of them and offering them to potential buyers through a random selection process. The automaker will take the same approach for the 69 COPO Camaro’s it plans to release in 2017. As with the original COPO and the 2012 edition, the new cars are designed specifically for the NHRA Stock Eliminator class. Each car will be outfitted with a racing chassis and suspension, including a solid rear axle that replaces the production car’s independent rear suspension.

In production, winners of the COPO lottery will be able to choose from three engines, including the supercharged 350, a naturally aspirated 427, and an LT-based direct-injected 376. The hand-built cars will also feature lightweight manual four-wheel disc brakes, a manual steering rack, a fuel cell with a high-pressure pump, and a unique racing harness. Those picked for a COPO will be notified during the first quarter of 2017.

In addition to the project vehicles and COPO Camaro, Chevrolet also showed off a variety of concept parts designed to help weekend racers take the quarter mile in 10 seconds through the Camaro SS Drag Race Development Program. The project is pursuing a variety of ways to push the coupe just a little bit faster. That includes modified differentials with higher ratios, as well as a cam-and-heads package that can punch up the LT1 engine to 530 hp—even 600 with a power adder.

The COPO dates back to 1969, when Chevy set out to make the Camaro a serious contender on the dragstrip. Only about 1,000 were made—and today they’re among the rarest of classic Chevy muscle cars, one selling at auction earlier this year for $455,000.

By SEMA News Editors

The Chevrolet COPO Camaro Concept was unveiled on the opening day of the 2016 SEMA Show.

The Chevrolet COPO Camaro Concept was unveiled in Chevrolet's SEMA Show display on the opening day of the 2016 SEMA Show. The track-ready concept version of the COPO Camaro features a supercharged 350 engine, custom Weld racing wheels and “anodized” Hyper Blue Metallic paint. The show car will go on the block at the Barrett-Jackson Auction in Scottsdale, Arizona, next January, with proceeds benefiting for the United Way.

Chevy brought back the COPO in 2012, producing just 69 of them and offering them to potential buyers through a random selection process. The automaker will take the same approach for the 69 COPO Camaro’s it plans to release in 2017. As with the original COPO and the 2012 edition, the new cars are designed specifically for the NHRA Stock Eliminator class. Each car will be outfitted with a racing chassis and suspension, including a solid rear axle that replaces the production car’s independent rear suspension.

In production, winners of the COPO lottery will be able to choose from three engines, including the supercharged 350, a naturally aspirated 427, and an LT-based direct-injected 376. The hand-built cars will also feature lightweight manual four-wheel disc brakes, a manual steering rack, a fuel cell with a high-pressure pump, and a unique racing harness. Those picked for a COPO will be notified during the first quarter of 2017.

In addition to the project vehicles and COPO Camaro, Chevrolet also showed off a variety of concept parts designed to help weekend racers take the quarter mile in 10 seconds through the Camaro SS Drag Race Development Program. The project is pursuing a variety of ways to push the coupe just a little bit faster. That includes modified differentials with higher ratios, as well as a cam-and-heads package that can punch up the LT1 engine to 530 hp—even 600 with a power adder.

The COPO dates back to 1969, when Chevy set out to make the Camaro a serious contender on the dragstrip. Only about 1,000 were made—and today they’re among the rarest of classic Chevy muscle cars, one selling at auction earlier this year for $455,000.