By SEMA News Staff

Fabrication for Madam X began with a ’39 Cadillac Four-Door 60 Special and was inspired by an original 1935 concept sketch by GM designer Art Ross.

In a press conference in the BASF booth Tuesday at the 2016 SEMA Show, SEMA Hall of Famer Chip Foose unveiled his latest creation. The ’39 Cadillac was painted with Glasurit 90 Line paint.

“With its mix of old-school class and cutting-edge technology, the Madam X is becoming one of my all-time favorite builds,” Foose noted.

Fabrication began with a ’39 Cadillac Four-Door 60 Special and was inspired by an original 1935 concept sketch by GM designer Art Ross. Madam X is now re-bodied as a two-door coupe that has been lowered, shortened and customized into a masterpiece of old-school coach building. Foose has added his own unmistakable eye for clean design and bespoke touches on this truly one-of-a-kind creation for automotive dealership magnate Wes Rydell. After three decades of stylistic evolution and perfecting his craft, Madam X represents a new chapter in Foose’s 30 years in design, and one that should leave a major impression at the SEMA Show.

The Madam X features a powerful Corvette, Gen V LT-1 motor, an eight-speed 8L90 automatic transmission from a Cadillac Escalade coupled to a Camaro Z01 third-member, C6 Corvette suspension front and rear, and Pirelli tires to ensure modern performance alongside its classic design. In addition, the body features all- new chrome trim, a custom leather interior, one-off cloth Carson top, custom-mixed BASF paint, stunning painted blonde wood dash, and bespoke MHT billet aluminum wheels styled to resemble classic Cadillac hubcaps.

The Cadillac is currently on display in the BASF booth #20367 in Central Hall.

By SEMA News Staff

Fabrication for Madam X began with a ’39 Cadillac Four-Door 60 Special and was inspired by an original 1935 concept sketch by GM designer Art Ross.

In a press conference in the BASF booth Tuesday at the 2016 SEMA Show, SEMA Hall of Famer Chip Foose unveiled his latest creation. The ’39 Cadillac was painted with Glasurit 90 Line paint.

“With its mix of old-school class and cutting-edge technology, the Madam X is becoming one of my all-time favorite builds,” Foose noted.

Fabrication began with a ’39 Cadillac Four-Door 60 Special and was inspired by an original 1935 concept sketch by GM designer Art Ross. Madam X is now re-bodied as a two-door coupe that has been lowered, shortened and customized into a masterpiece of old-school coach building. Foose has added his own unmistakable eye for clean design and bespoke touches on this truly one-of-a-kind creation for automotive dealership magnate Wes Rydell. After three decades of stylistic evolution and perfecting his craft, Madam X represents a new chapter in Foose’s 30 years in design, and one that should leave a major impression at the SEMA Show.

The Madam X features a powerful Corvette, Gen V LT-1 motor, an eight-speed 8L90 automatic transmission from a Cadillac Escalade coupled to a Camaro Z01 third-member, C6 Corvette suspension front and rear, and Pirelli tires to ensure modern performance alongside its classic design. In addition, the body features all- new chrome trim, a custom leather interior, one-off cloth Carson top, custom-mixed BASF paint, stunning painted blonde wood dash, and bespoke MHT billet aluminum wheels styled to resemble classic Cadillac hubcaps.

The Cadillac is currently on display in the BASF booth #20367 in Central Hall.

By SEMA News Staff

Fabrication for Madam X began with a ’39 Cadillac Four-Door 60 Special and was inspired by an original 1935 concept sketch by GM designer Art Ross.

In a press conference in the BASF booth Tuesday at the 2016 SEMA Show, SEMA Hall of Famer Chip Foose unveiled his latest creation. The ’39 Cadillac was painted with Glasurit 90 Line paint.

“With its mix of old-school class and cutting-edge technology, the Madam X is becoming one of my all-time favorite builds,” Foose noted.

Fabrication began with a ’39 Cadillac Four-Door 60 Special and was inspired by an original 1935 concept sketch by GM designer Art Ross. Madam X is now re-bodied as a two-door coupe that has been lowered, shortened and customized into a masterpiece of old-school coach building. Foose has added his own unmistakable eye for clean design and bespoke touches on this truly one-of-a-kind creation for automotive dealership magnate Wes Rydell. After three decades of stylistic evolution and perfecting his craft, Madam X represents a new chapter in Foose’s 30 years in design, and one that should leave a major impression at the SEMA Show.

The Madam X features a powerful Corvette, Gen V LT-1 motor, an eight-speed 8L90 automatic transmission from a Cadillac Escalade coupled to a Camaro Z01 third-member, C6 Corvette suspension front and rear, and Pirelli tires to ensure modern performance alongside its classic design. In addition, the body features all- new chrome trim, a custom leather interior, one-off cloth Carson top, custom-mixed BASF paint, stunning painted blonde wood dash, and bespoke MHT billet aluminum wheels styled to resemble classic Cadillac hubcaps.

The Cadillac is currently on display in the BASF booth #20367 in Central Hall.

By SEMA News Staff

Sung Kang and Shell proudly introduce Project Underdog to SEMA Show attendees.

Project Underdog was constructed with the help of a group of three high-school-age kids working with Kang, PENNZOIL, SEMA and some of the best in the business.

By SEMA News Staff

Sung Kang and Shell proudly introduce Project Underdog to SEMA Show attendees.

Project Underdog was constructed with the help of a group of three high-school-age kids working with Kang, PENNZOIL, SEMA and some of the best in the business.

By SEMA News Staff

Sung Kang and Shell proudly introduce Project Underdog to SEMA Show attendees.

Project Underdog was constructed with the help of a group of three high-school-age kids working with Kang, PENNZOIL, SEMA and some of the best in the business.

By SEMA News Staff

Jerry Kennedy of the NSRA (second from right) was inducted into the HRIA Hall of Fame.

The Hot Rod Industry Alliance (HRIA) held its annual industry awards reception, Wednesday evening, at the Westgate Resort and Casino. The event kicked off with the Presentation of the Colors by the National Color Guard. Six hot rods were on display, as well as the Builder’s Challenge pinewood cars which were auctioned off to benefit SEMA Cares.

Rick Love of Vintage Air emceed the awards presentation, as Jerry Kennedy of the NSRA and Alex Xydias of Alex Xydias & Associates were inducted into the HRIA Hall of Fame.

Alex Xydias of Alex Xydias & Associates was inducted into the HRIA Hall of Fame. Pete Chapouris (middle) accepted the award for Xydias.

Roadster Shop was named HRIA Business of the Year, which honors a company’s excellent commitment and contributions to the hot rod industry and hobby.

To honor an individual’s long-term commitment to the hot rod industry, the HRIA created the Industry Recognition Award. The award was presented to Brian Downard of Lokar Performance.

The award honors an employee or principle of an HRIA member company for having a notable, positive impact on the overall market and hobby for a period of 10 years or more.

More information about the HRIA is available at www.SEMA.org/hria.

By SEMA News Staff

Jerry Kennedy of the NSRA (second from right) was inducted into the HRIA Hall of Fame.

The Hot Rod Industry Alliance (HRIA) held its annual industry awards reception, Wednesday evening, at the Westgate Resort and Casino. The event kicked off with the Presentation of the Colors by the National Color Guard. Six hot rods were on display, as well as the Builder’s Challenge pinewood cars which were auctioned off to benefit SEMA Cares.

Rick Love of Vintage Air emceed the awards presentation, as Jerry Kennedy of the NSRA and Alex Xydias of Alex Xydias & Associates were inducted into the HRIA Hall of Fame.

Alex Xydias of Alex Xydias & Associates was inducted into the HRIA Hall of Fame. Pete Chapouris (middle) accepted the award for Xydias.

Roadster Shop was named HRIA Business of the Year, which honors a company’s excellent commitment and contributions to the hot rod industry and hobby.

To honor an individual’s long-term commitment to the hot rod industry, the HRIA created the Industry Recognition Award. The award was presented to Brian Downard of Lokar Performance.

The award honors an employee or principle of an HRIA member company for having a notable, positive impact on the overall market and hobby for a period of 10 years or more.

More information about the HRIA is available at www.SEMA.org/hria.

By SEMA News Staff

Jerry Kennedy of the NSRA (second from right) was inducted into the HRIA Hall of Fame.

The Hot Rod Industry Alliance (HRIA) held its annual industry awards reception, Wednesday evening, at the Westgate Resort and Casino. The event kicked off with the Presentation of the Colors by the National Color Guard. Six hot rods were on display, as well as the Builder’s Challenge pinewood cars which were auctioned off to benefit SEMA Cares.

Rick Love of Vintage Air emceed the awards presentation, as Jerry Kennedy of the NSRA and Alex Xydias of Alex Xydias & Associates were inducted into the HRIA Hall of Fame.

Alex Xydias of Alex Xydias & Associates was inducted into the HRIA Hall of Fame. Pete Chapouris (middle) accepted the award for Xydias.

Roadster Shop was named HRIA Business of the Year, which honors a company’s excellent commitment and contributions to the hot rod industry and hobby.

To honor an individual’s long-term commitment to the hot rod industry, the HRIA created the Industry Recognition Award. The award was presented to Brian Downard of Lokar Performance.

The award honors an employee or principle of an HRIA member company for having a notable, positive impact on the overall market and hobby for a period of 10 years or more.

More information about the HRIA is available at www.SEMA.org/hria.

By SEMA News Staff

George Lathouris of Keystone Automotive was inducted into the TORA Hall of Fame.

The Truck and Off-Road Alliance (TORA) held an industry reception Wednesday evening, where professionals from the light-truck segment gathered to network and have some fun racing Pinewoods to benefit SEMA Cares charities.

George Lathouris of Keystone Automotive was inducted into the TORA Hall of Fame. Established in 2006, the Hall of Fame immortalizes the lifetime accomplishments of exceptional individuals in the light-truck accessory segment.

Terry’s Toppers was named 2016 TORA Retailer of the Year. The award is given to honor an outstanding light-truck accessory retailer for serving as an example of excellence and professionalism that have enhanced the stature and annual growth of the industry within the candidate's community.

Mark Turner of Daystar was honored with the 2016 TORA Rob Webster Memorial Award for Engineering Excellence.

Mark Turner of Daystar was honored with the 2016 TORA Rob Webster Memorial Award for Engineering Excellence. Ron Webster, president and founder of Guidon Truck Covers, was one of the original members of TCIA, which later became TCAA, then TORA.

An engineer by education, he developed many early innovations in the truck cap industry. The Ron Webster Memorial Award for Engineering Excellence was created in his honor. This award is not necessarily presented each year, but is bestowed as viable candidates are nominated and selected.

Learn more about the TORA at www.SEMA.org/TORA.