By Kristopher Porter

Throughout the Media Preview Exclusive, exhibiting truck accessory manufacturers will meet face-to-face with editors, reporters and influencers, and introduce their latest products without sacrificing valuable floor time with buyers.

The Media Preview Exclusive, presented by the Truck and Off-Road Alliance (TORA), will enable manufacturers exhibiting at the 2018 SEMA Show to maximize product exposure to some of the top members of the media from the light-truck segment. The event will be held in the Media Center located in the Skybridge of the Las Vegas Convention Center (LVCC), Monday, October 29, prior to the opening of the 2018 SEMA Show.

Throughout the two-hour event, exhibiting truck accessory manufacturers will meet face-to-face with editors, reporters and influencers, and introduce their latest products without sacrificing valuable floor time with buyers. Manufacturers are encouraged to set up temporary signage, banners and marketing materials within their designated display spaces and bring products for the media to see and touch.

Exhibitors will also have the exclusive opportunity to enter their new products to win an award that will be presented during the event. The “TORA Best New Product Under $500” and “TORA Best New Product Over $500” will be selected from the 2018 Media Preview Exclusive exhibitors who enter their new products during the application period.

Exhibiting requirements and key details:

• Must be a light-truck accessory manufacturer.
• Must be a good-standing member of SEMA and TORA at the time of application and event.
• Must exhibit at the 2018 SEMA Show.
• Selected participants shall commit to staffing their booth from 12:00 p.m.–2:00 p.m. on the event day.
• A $300 exhibitor fee will be charged to companies selected to exhibit after the application deadline (August 31).

Apply to exhibit now!

John Collins, vice president for Textron, discusses many of the things the company does for the automotive specialty-equipment industry.

John Collins, vice president for Textron, discusses many of the things the company does for the automotive specialty-equipment industry.

This is a first look at the revised Ford F-Series Super Duty.

The Super Duty models will undergo some moderate updates, including some already seen on the facelifted ’18 F-150 trucks shown last year. These include the new 10-speed automatic transmission and likely some of the driver safety technology that now goes under the Co-Pilot 360 name.

Bigger changes are under the hood. A new V8 engine is slated to replace the aging 6.8L V10 gasoline unit and thereby improve fuel economy. According to sources, the new V8 will be a 7.0L with production slated for Windsor, Ontario. Outside, the front end will get revised with a new grille and redesigned headlights, while the rear will likely mimic the changes seen on the F-150 with revised taillights, tailgate and a new tailgate latch.

The new Super Duty will likely be released next year as a ’20 model.

Photo credit: Brian Williams, SpiedBilde

This is a first look at the revised Ford F-Series Super Duty.

The Super Duty models will undergo some moderate updates, including some already seen on the facelifted ’18 F-150 trucks shown last year. These include the new 10-speed automatic transmission and likely some of the driver safety technology that now goes under the Co-Pilot 360 name.

Bigger changes are under the hood. A new V8 engine is slated to replace the aging 6.8L V10 gasoline unit and thereby improve fuel economy. According to sources, the new V8 will be a 7.0L with production slated for Windsor, Ontario. Outside, the front end will get revised with a new grille and redesigned headlights, while the rear will likely mimic the changes seen on the F-150 with revised taillights, tailgate and a new tailgate latch.

The new Super Duty will likely be released next year as a ’20 model.

Photo credit: Brian Williams, SpiedBilde

This is a first look at the revised Ford F-Series Super Duty.

The Super Duty models will undergo some moderate updates, including some already seen on the facelifted ’18 F-150 trucks shown last year. These include the new 10-speed automatic transmission and likely some of the driver safety technology that now goes under the Co-Pilot 360 name.

Bigger changes are under the hood. A new V8 engine is slated to replace the aging 6.8L V10 gasoline unit and thereby improve fuel economy. According to sources, the new V8 will be a 7.0L with production slated for Windsor, Ontario. Outside, the front end will get revised with a new grille and redesigned headlights, while the rear will likely mimic the changes seen on the F-150 with revised taillights, tailgate and a new tailgate latch.

The new Super Duty will likely be released next year as a ’20 model.

Photo credit: Brian Williams, SpiedBilde

This is a first look at the revised Ford F-Series Super Duty.

The Super Duty models will undergo some moderate updates, including some already seen on the facelifted ’18 F-150 trucks shown last year. These include the new 10-speed automatic transmission and likely some of the driver safety technology that now goes under the Co-Pilot 360 name.

Bigger changes are under the hood. A new V8 engine is slated to replace the aging 6.8L V10 gasoline unit and thereby improve fuel economy. According to sources, the new V8 will be a 7.0L with production slated for Windsor, Ontario. Outside, the front end will get revised with a new grille and redesigned headlights, while the rear will likely mimic the changes seen on the F-150 with revised taillights, tailgate and a new tailgate latch.

The new Super Duty will likely be released next year as a ’20 model.

Photo credit: Brian Williams, SpiedBilde

This is a first look at the revised Ford F-Series Super Duty.

The Super Duty models will undergo some moderate updates, including some already seen on the facelifted ’18 F-150 trucks shown last year. These include the new 10-speed automatic transmission and likely some of the driver safety technology that now goes under the Co-Pilot 360 name.

Bigger changes are under the hood. A new V8 engine is slated to replace the aging 6.8L V10 gasoline unit and thereby improve fuel economy. According to sources, the new V8 will be a 7.0L with production slated for Windsor, Ontario. Outside, the front end will get revised with a new grille and redesigned headlights, while the rear will likely mimic the changes seen on the F-150 with revised taillights, tailgate and a new tailgate latch.

The new Super Duty will likely be released next year as a ’20 model.

Photo credit: Brian Williams, SpiedBilde

This is a first look at the revised Ford F-Series Super Duty.

The Super Duty models will undergo some moderate updates, including some already seen on the facelifted ’18 F-150 trucks shown last year. These include the new 10-speed automatic transmission and likely some of the driver safety technology that now goes under the Co-Pilot 360 name.

Bigger changes are under the hood. A new V8 engine is slated to replace the aging 6.8L V10 gasoline unit and thereby improve fuel economy. According to sources, the new V8 will be a 7.0L with production slated for Windsor, Ontario. Outside, the front end will get revised with a new grille and redesigned headlights, while the rear will likely mimic the changes seen on the F-150 with revised taillights, tailgate and a new tailgate latch.

The new Super Duty will likely be released next year as a ’20 model.

Photo credit: Brian Williams, SpiedBilde

By Kristopher Porter

Submissions are now being accepted for truck, Jeep and off-road builds to display at the 2018 SEMA Show as a part of the TORA’s feature vehicle program.

The Truck and Off-Road Alliance (TORA) is looking for truck, Jeep and off-road builds to display at the 2018 SEMA Show as a part of its feature vehicle program. Submissions are now being accepted in areas such as lifted vehicles, diesel, Jeep/SUV, off-road and street/lowered vehicles.

The SEMA Show is the best-attended trade event in the automotive aftermarket industry, attracting more than 70,000 qualified buyers. Having a feature vehicle at the Show will bring invaluable exposure for the builders and manufacturers whose parts are installed on each vehicle.  

Six vehicles will be selected as a part of the 2018 TORA feature vehicle program. One vehicle will be displayed in the TORA booth in the Upper South Hall, while the other five will be featured outside of the South Hall. TORA feature vehicles will have premium placement at the 2018 SEMA Show. The cost of these spots is $2,000. If selected, applicants must also make a mandatory donation of $500 to SEMA Cares Charities on top of the premium placement fee.

Applications are due by September 4. Get your name out there as a builder—apply today!