Thu, 04/24/2014 - 09:45
 ford

The shooters at KGP Photography caught a new Ford F-350 prototype running the streets of Dearborn, Michigan, with a pair of smokestack exhaust pipes jutting vertically from its truck bed. At first glance, this looked like someone's subtly tweaked personal truck, but it was wearing a Ford manufacturer's plate, and had a yellow number strip on its headliner—all earmarks of a truck being tested within a Ford development program. The shooters followed the white prototype right to the same building that is being used to develop the next-generation Super Duty pickups, so it seems to be hitting all places you'd expect to find a proper Ford test truck. The prototype was wearing 6.7L PowerStroke badging.

This isn't the first time the shooters have seen a Ford-tested truck outfitted with smokestack exhaust. Another mule had been making the rounds last year in the form of an F-350 dually. But this latest truck looks to be far more polished, with a production-ready look that wasn't quite there on prior prototypes. Whether a 'Stacked F-350 is really being readied for a production, showroom-ready application is still uncertain, but Ford is clearly toying with a nicely finished example within its Super Duty development fleet. 

 ford

Photo credit: KGP Photography

Thu, 04/24/2014 - 09:45
 ford

The shooters at KGP Photography caught a new Ford F-350 prototype running the streets of Dearborn, Michigan, with a pair of smokestack exhaust pipes jutting vertically from its truck bed. At first glance, this looked like someone's subtly tweaked personal truck, but it was wearing a Ford manufacturer's plate, and had a yellow number strip on its headliner—all earmarks of a truck being tested within a Ford development program. The shooters followed the white prototype right to the same building that is being used to develop the next-generation Super Duty pickups, so it seems to be hitting all places you'd expect to find a proper Ford test truck. The prototype was wearing 6.7L PowerStroke badging.

This isn't the first time the shooters have seen a Ford-tested truck outfitted with smokestack exhaust. Another mule had been making the rounds last year in the form of an F-350 dually. But this latest truck looks to be far more polished, with a production-ready look that wasn't quite there on prior prototypes. Whether a 'Stacked F-350 is really being readied for a production, showroom-ready application is still uncertain, but Ford is clearly toying with a nicely finished example within its Super Duty development fleet. 

 ford

Photo credit: KGP Photography

Thu, 04/24/2014 - 09:14

Compiled by SEMA Editors

  royal purple
Royal Purple's Randy Fisher and Red Bull Global Rallycross driver Steve Arpin.
  

Royal Purple Renews Sponsorship Agreement With Red Bull Global Rallycross
Royal Purple has announced that it will serve as the exclusive oil and lubricants sponsor for the Red Bull Global Rallycross Supercar and Lites series through 2015. The multi-year agreement is an extension of the successful partnership established in 2013, and includes an option for renewal through 2016. The 2014 Red Bull Global Rallycross season opens May 17–18 at Top Gear Festival Barbados and returns to the United States June 7 as part of X Games Austin.

Hawk Performance to Support Greg Adler Motorsports Off-Road Racing Team
Hawk Performance is now supporting the Team 4 Wheel Parts short-course off-road racing team driven by Greg Adler, who has run at the top of the Lucas Oil Off Road Series for years now. Adler and his team will work with engineers from Hawk Performance to develop new products for both racing and street-driven trucks, SUVs and Jeeps.

Thu, 04/24/2014 - 09:14

Compiled by SEMA Editors

  royal purple
Royal Purple's Randy Fisher and Red Bull Global Rallycross driver Steve Arpin.
  

Royal Purple Renews Sponsorship Agreement With Red Bull Global Rallycross
Royal Purple has announced that it will serve as the exclusive oil and lubricants sponsor for the Red Bull Global Rallycross Supercar and Lites series through 2015. The multi-year agreement is an extension of the successful partnership established in 2013, and includes an option for renewal through 2016. The 2014 Red Bull Global Rallycross season opens May 17–18 at Top Gear Festival Barbados and returns to the United States June 7 as part of X Games Austin.

Hawk Performance to Support Greg Adler Motorsports Off-Road Racing Team
Hawk Performance is now supporting the Team 4 Wheel Parts short-course off-road racing team driven by Greg Adler, who has run at the top of the Lucas Oil Off Road Series for years now. Adler and his team will work with engineers from Hawk Performance to develop new products for both racing and street-driven trucks, SUVs and Jeeps.

Thu, 04/24/2014 - 08:48

Are you hunting for a new job? The “Positions Available” section in the SEMA Member Classifieds lists more than 50 job openings around the country. Here are some of the latest classifieds posted to the website.

  • Lund Motion Products, located in Tustin, California, is hiring a technical support representative to provide technical assistance and solutions for customers, dealers and distributors for all company product offerings. The ideal candidate will have a minimum of three years’ experience as a technical support representative in a fast-paced, heavy-call-volume environment and excellent oral and written communication skills.
  • PerTronix, located in Irwindale, California, is hiring an exhaust R&D technician to assist with the development of headers and exhaust systems. The job duties include the removal and installation of exhaust manifolds and systems as well as prototyping exhaust headers and cat-back exhaust systems. The ideal applicant should be well versed in the mechanical aspects of working on both modern late-model and classic American cars and trucks and have welding experience.
  • Transamerican Wholesale, located in Denver, is hiring an inside sales representative with a minimum of three years' experience in aftermarket sales. The successful candidate will be responsible for generating new accounts, managing profit margins, building relationships with current jobbers and following up on post-sale customer service.
  • Classic Industries, located in Huntington Beach, California, is hiring a copywriter. The ideal candidate should be a knowledgeable automotive enthusiast responsible for content writing, press releases, product descriptions, marketing materials, blogs and social media. Strong proofing ability is required. SEO experience with WordPress and Sillverpop programs is a plus.

View more listings from SEMA's Automotive Classifieds listings.

Thu, 04/24/2014 - 08:48

Are you hunting for a new job? The “Positions Available” section in the SEMA Member Classifieds lists more than 50 job openings around the country. Here are some of the latest classifieds posted to the website.

  • Lund Motion Products, located in Tustin, California, is hiring a technical support representative to provide technical assistance and solutions for customers, dealers and distributors for all company product offerings. The ideal candidate will have a minimum of three years’ experience as a technical support representative in a fast-paced, heavy-call-volume environment and excellent oral and written communication skills.
  • PerTronix, located in Irwindale, California, is hiring an exhaust R&D technician to assist with the development of headers and exhaust systems. The job duties include the removal and installation of exhaust manifolds and systems as well as prototyping exhaust headers and cat-back exhaust systems. The ideal applicant should be well versed in the mechanical aspects of working on both modern late-model and classic American cars and trucks and have welding experience.
  • Transamerican Wholesale, located in Denver, is hiring an inside sales representative with a minimum of three years' experience in aftermarket sales. The successful candidate will be responsible for generating new accounts, managing profit margins, building relationships with current jobbers and following up on post-sale customer service.
  • Classic Industries, located in Huntington Beach, California, is hiring a copywriter. The ideal candidate should be a knowledgeable automotive enthusiast responsible for content writing, press releases, product descriptions, marketing materials, blogs and social media. Strong proofing ability is required. SEO experience with WordPress and Sillverpop programs is a plus.

View more listings from SEMA's Automotive Classifieds listings.

Thu, 04/24/2014 - 08:46

By Carr Winn

SEMA News is looking to highlight top-tier talent in the automotive aftermarket industry who are under the age of 35 through its 35 Under 35 program. We need your input. If you know of a leader who is under 35—whether they are in manufacturing and design, marketing, retail, events and media or distribution—we would like to hear from you.

The following is a short profile on one of last year's 35 Under 35 winners—Lee McGuire. At 32, McGuire is director of marketing and operations at Skyjacker Suspensions.

Lee McGuire, 32
 Director of Marketing and Operations—Skyjacker Suspensions
Lee McGuire, 35 Under 35, Skyjacker

In the decade that she has worked with Skyjacker, Lee McGuire has racked up an impressive list of accomplishments and awards. Plus, as a former chairman of SEMA’s Young Executives Network and an active member of the SEMA Businesswomen’s Network, she has never been hesitant to volunteer to advance the aftermarket industry.

“I didn’t grow up in racing or the automotive world, but I love marketing,” she said. “The aftermarket has given me an avenue to do advertising and marketing on a national level.

“I think the important trends to look out for are certainly what’s new or up-and-coming in social media. Social media and all the new channels to reach consumers are changing the way people are searching and buying suspension products.”

On the other hand, McGuire believes that the industry’s greatest challenges lay in adapting to new vehicle technologies and marketing trends. “In the aftermarket, we are not always the first to embrace new trends, but that is becoming more important to reach the new consumers getting into the hobby.”

In her briefcase: An iPhone, a small stack of business cards, a pen and a yellow legal pad plus her favorite lipstick, which “a girl has to have wherever she goes.”


Do you have a friend or colleague who deserves to be recognized? If so, please contact the editorial team at SEMA News and submit a nomination for the 2014 SEMA News 35 Under 35. Nominations are due May 9, 2014. Winners will be chosen based on their business success, contribution to their organization, industry knowledge and community involvement. We'll honor the winners in the September issue of SEMA News and on www.sema.org.

For more details on the 35 Under 35 program and complete details on all of last year's winners, read through the following article taken from the September 2013 issue of SEMA News.

Thu, 04/24/2014 - 08:46

By Carr Winn

SEMA News is looking to highlight top-tier talent in the automotive aftermarket industry who are under the age of 35 through its 35 Under 35 program. We need your input. If you know of a leader who is under 35—whether they are in manufacturing and design, marketing, retail, events and media or distribution—we would like to hear from you.

The following is a short profile on one of last year's 35 Under 35 winners—Lee McGuire. At 32, McGuire is director of marketing and operations at Skyjacker Suspensions.

Lee McGuire, 32
 Director of Marketing and Operations—Skyjacker Suspensions
Lee McGuire, 35 Under 35, Skyjacker

In the decade that she has worked with Skyjacker, Lee McGuire has racked up an impressive list of accomplishments and awards. Plus, as a former chairman of SEMA’s Young Executives Network and an active member of the SEMA Businesswomen’s Network, she has never been hesitant to volunteer to advance the aftermarket industry.

“I didn’t grow up in racing or the automotive world, but I love marketing,” she said. “The aftermarket has given me an avenue to do advertising and marketing on a national level.

“I think the important trends to look out for are certainly what’s new or up-and-coming in social media. Social media and all the new channels to reach consumers are changing the way people are searching and buying suspension products.”

On the other hand, McGuire believes that the industry’s greatest challenges lay in adapting to new vehicle technologies and marketing trends. “In the aftermarket, we are not always the first to embrace new trends, but that is becoming more important to reach the new consumers getting into the hobby.”

In her briefcase: An iPhone, a small stack of business cards, a pen and a yellow legal pad plus her favorite lipstick, which “a girl has to have wherever she goes.”


Do you have a friend or colleague who deserves to be recognized? If so, please contact the editorial team at SEMA News and submit a nomination for the 2014 SEMA News 35 Under 35. Nominations are due May 9, 2014. Winners will be chosen based on their business success, contribution to their organization, industry knowledge and community involvement. We'll honor the winners in the September issue of SEMA News and on www.sema.org.

For more details on the 35 Under 35 program and complete details on all of last year's winners, read through the following article taken from the September 2013 issue of SEMA News.

Thu, 04/24/2014 - 08:46

By Carr Winn

SEMA News is looking to highlight top-tier talent in the automotive aftermarket industry who are under the age of 35 through its 35 Under 35 program. We need your input. If you know of a leader who is under 35—whether they are in manufacturing and design, marketing, retail, events and media or distribution—we would like to hear from you.

The following is a short profile on one of last year's 35 Under 35 winners—Lee McGuire. At 32, McGuire is director of marketing and operations at Skyjacker Suspensions.

Lee McGuire, 32
 Director of Marketing and Operations—Skyjacker Suspensions
Lee McGuire, 35 Under 35, Skyjacker

In the decade that she has worked with Skyjacker, Lee McGuire has racked up an impressive list of accomplishments and awards. Plus, as a former chairman of SEMA’s Young Executives Network and an active member of the SEMA Businesswomen’s Network, she has never been hesitant to volunteer to advance the aftermarket industry.

“I didn’t grow up in racing or the automotive world, but I love marketing,” she said. “The aftermarket has given me an avenue to do advertising and marketing on a national level.

“I think the important trends to look out for are certainly what’s new or up-and-coming in social media. Social media and all the new channels to reach consumers are changing the way people are searching and buying suspension products.”

On the other hand, McGuire believes that the industry’s greatest challenges lay in adapting to new vehicle technologies and marketing trends. “In the aftermarket, we are not always the first to embrace new trends, but that is becoming more important to reach the new consumers getting into the hobby.”

In her briefcase: An iPhone, a small stack of business cards, a pen and a yellow legal pad plus her favorite lipstick, which “a girl has to have wherever she goes.”


Do you have a friend or colleague who deserves to be recognized? If so, please contact the editorial team at SEMA News and submit a nomination for the 2014 SEMA News 35 Under 35. Nominations are due May 9, 2014. Winners will be chosen based on their business success, contribution to their organization, industry knowledge and community involvement. We'll honor the winners in the September issue of SEMA News and on www.sema.org.

For more details on the 35 Under 35 program and complete details on all of last year's winners, read through the following article taken from the September 2013 issue of SEMA News.

Thu, 04/24/2014 - 08:46

By Carr Winn

SEMA News is looking to highlight top-tier talent in the automotive aftermarket industry who are under the age of 35 through its 35 Under 35 program. We need your input. If you know of a leader who is under 35—whether they are in manufacturing and design, marketing, retail, events and media or distribution—we would like to hear from you.

The following is a short profile on one of last year's 35 Under 35 winners—Lee McGuire. At 32, McGuire is director of marketing and operations at Skyjacker Suspensions.

Lee McGuire, 32
 Director of Marketing and Operations—Skyjacker Suspensions
Lee McGuire, 35 Under 35, Skyjacker

In the decade that she has worked with Skyjacker, Lee McGuire has racked up an impressive list of accomplishments and awards. Plus, as a former chairman of SEMA’s Young Executives Network and an active member of the SEMA Businesswomen’s Network, she has never been hesitant to volunteer to advance the aftermarket industry.

“I didn’t grow up in racing or the automotive world, but I love marketing,” she said. “The aftermarket has given me an avenue to do advertising and marketing on a national level.

“I think the important trends to look out for are certainly what’s new or up-and-coming in social media. Social media and all the new channels to reach consumers are changing the way people are searching and buying suspension products.”

On the other hand, McGuire believes that the industry’s greatest challenges lay in adapting to new vehicle technologies and marketing trends. “In the aftermarket, we are not always the first to embrace new trends, but that is becoming more important to reach the new consumers getting into the hobby.”

In her briefcase: An iPhone, a small stack of business cards, a pen and a yellow legal pad plus her favorite lipstick, which “a girl has to have wherever she goes.”


Do you have a friend or colleague who deserves to be recognized? If so, please contact the editorial team at SEMA News and submit a nomination for the 2014 SEMA News 35 Under 35. Nominations are due May 9, 2014. Winners will be chosen based on their business success, contribution to their organization, industry knowledge and community involvement. We'll honor the winners in the September issue of SEMA News and on www.sema.org.

For more details on the 35 Under 35 program and complete details on all of last year's winners, read through the following article taken from the September 2013 issue of SEMA News.