By Chad Simon

Last year, nearly 500 members of the automotive specialty-parts industry attended the SEMA Installation & Gala to pay tribute to the specialty-equipment industry’s pioneers and dedicated volunteers.
	Held in conjunction with the SEMA Installation & Gala, the SEMA Cares Pinewood Drag Races will take place Friday, July 20, 2018, at the Hilton Los Angeles/Universal City, in Universal City, California.

Join friends and colleagues for the SEMA Installation & Gala, Friday, July 20, from 6:00 p.m.–10:30 p.m., at the Hilton Los Angeles/Universal City, in Universal City, California. This special evening honors the specialty-equipment industry’s pioneers and dedicated volunteers, 2018 SEMA Hall of Fame inductees—Donnie Eatherly, Ed Pink and Chris Thomson—and the association’s incoming and outgoing Board members.

The 2018 SEMA Installation & Gala will feature up-and-coming industry leaders and esteemed icons from the automotive accessories world. The celebration will include a cocktail reception, where the SEMA Pinewood Drag Races will take place, and dinner will follow. Purchasing a pinewood car is one of the easiest ways to contribute to SEMA Cares.

All SEMA-member companies are invited to join the festivities, but seats are limited, so register now at www.SEMA.org/gala.

Once again held in conjunction with the SEMA Installation & Gala, the SEMA Cares 2018 Pinewood Drag Races will take place during the cocktail reception, shortly before the gala begins. Each year, hundreds of SEMA-member companies step up to generously sponsor pinewood cars, with 100% of the proceeds going to qualified SEMA Cares charities. To learn more and register, visit www.sema.org/semacares.

SEMA members can race either a car or a truck in three classes: Build It For Me (BIFM), Stock and Unlimited. Members can either sponsor child-built cars and trucks in the BIFM or Stock Class, or they can build and enter their own SEMA-supplied stock car or truck. Stock-Class racing usually garners the most entries with a typical speed of 3.2 seconds on a 50-ft. track. For hardcore speed enthusiasts, the Unlimited Class has only one rule—that one item from the stock kit be used. Cars in this class run sub-3 seconds, and many of the past top builders include some of the most recognized names in the industry.

SEMA Cares Pinewood Drag Races special features include the annual HRIA Builders Challenge and the Council Cup. Watch as some of the biggest names in hot rodding build state-of-the-art custom pinewoods that will be raced and then auctioned off, with all of the proceeds going to SEMA Cares. Council members are invited to come out and challenge their peers for the opportunity to win the coveted Council Cup. The more cars or trucks fielded by each council member, the greater their chances of winning.

Now in its second year, the Industry Cup Challenge features five divisions where sponsoring companies race child-built pinewood cars. Each division crowns a winning company, which then goes on to represent that division in an all-out industry race to No. 1. The industry challengers each have a limited number of entrants in the following divisions: Warehouse Distributors, Manufacturers, Media Groups, Rep Agencies and Service Providers. The champion can display the trophy for a year with its company name engraved among the winners. It must then be returned, in a Stanley Cup-style tradition, as it will be up for grabs again at the next Pinewood Drag Races, where the company will have a chance to defend their title. The donation cost is $1,000 per sponsoring company. The standard pinewood build rules apply to all competing vehicles. Vehicles are randomly assigned and the race is officiated by SEMA Cares volunteers.

Proceeds from the races will benefit SEMA Cares charities, including The Austin Hatcher Foundation, Childhelp and Victory Junction. Childhelp assists abused and neglected children by providing counseling and programs in a safe and secure living environment. Victory Junction provides a camp experience for children with chronic medical conditions or serious illnesses who otherwise would not be able to go. Sponsoring a SEMA Cares Pinewood Drag Races car or truck is easy and rewarding. Help a child in need today!

Register for the Installation & Gala at www.SEMA.org/gala.

2017 Pinewood Drag Race Winners:

By Chad Simon

Last year, nearly 500 members of the automotive specialty-parts industry attended the SEMA Installation & Gala to pay tribute to the specialty-equipment industry’s pioneers and dedicated volunteers.
	Held in conjunction with the SEMA Installation & Gala, the SEMA Cares Pinewood Drag Races will take place Friday, July 20, 2018, at the Hilton Los Angeles/Universal City, in Universal City, California.

Join friends and colleagues for the SEMA Installation & Gala, Friday, July 20, from 6:00 p.m.–10:30 p.m., at the Hilton Los Angeles/Universal City, in Universal City, California. This special evening honors the specialty-equipment industry’s pioneers and dedicated volunteers, 2018 SEMA Hall of Fame inductees—Donnie Eatherly, Ed Pink and Chris Thomson—and the association’s incoming and outgoing Board members.

The 2018 SEMA Installation & Gala will feature up-and-coming industry leaders and esteemed icons from the automotive accessories world. The celebration will include a cocktail reception, where the SEMA Pinewood Drag Races will take place, and dinner will follow. Purchasing a pinewood car is one of the easiest ways to contribute to SEMA Cares.

All SEMA-member companies are invited to join the festivities, but seats are limited, so register now at www.SEMA.org/gala.

Once again held in conjunction with the SEMA Installation & Gala, the SEMA Cares 2018 Pinewood Drag Races will take place during the cocktail reception, shortly before the gala begins. Each year, hundreds of SEMA-member companies step up to generously sponsor pinewood cars, with 100% of the proceeds going to qualified SEMA Cares charities. To learn more and register, visit www.sema.org/semacares.

SEMA members can race either a car or a truck in three classes: Build It For Me (BIFM), Stock and Unlimited. Members can either sponsor child-built cars and trucks in the BIFM or Stock Class, or they can build and enter their own SEMA-supplied stock car or truck. Stock-Class racing usually garners the most entries with a typical speed of 3.2 seconds on a 50-ft. track. For hardcore speed enthusiasts, the Unlimited Class has only one rule—that one item from the stock kit be used. Cars in this class run sub-3 seconds, and many of the past top builders include some of the most recognized names in the industry.

SEMA Cares Pinewood Drag Races special features include the annual HRIA Builders Challenge and the Council Cup. Watch as some of the biggest names in hot rodding build state-of-the-art custom pinewoods that will be raced and then auctioned off, with all of the proceeds going to SEMA Cares. Council members are invited to come out and challenge their peers for the opportunity to win the coveted Council Cup. The more cars or trucks fielded by each council member, the greater their chances of winning.

Now in its second year, the Industry Cup Challenge features five divisions where sponsoring companies race child-built pinewood cars. Each division crowns a winning company, which then goes on to represent that division in an all-out industry race to No. 1. The industry challengers each have a limited number of entrants in the following divisions: Warehouse Distributors, Manufacturers, Media Groups, Rep Agencies and Service Providers. The champion can display the trophy for a year with its company name engraved among the winners. It must then be returned, in a Stanley Cup-style tradition, as it will be up for grabs again at the next Pinewood Drag Races, where the company will have a chance to defend their title. The donation cost is $1,000 per sponsoring company. The standard pinewood build rules apply to all competing vehicles. Vehicles are randomly assigned and the race is officiated by SEMA Cares volunteers.

Proceeds from the races will benefit SEMA Cares charities, including The Austin Hatcher Foundation, Childhelp and Victory Junction. Childhelp assists abused and neglected children by providing counseling and programs in a safe and secure living environment. Victory Junction provides a camp experience for children with chronic medical conditions or serious illnesses who otherwise would not be able to go. Sponsoring a SEMA Cares Pinewood Drag Races car or truck is easy and rewarding. Help a child in need today!

Register for the Installation & Gala at www.SEMA.org/gala.

2017 Pinewood Drag Race Winners:

By Chad Simon

Last year, nearly 500 members of the automotive specialty-parts industry attended the SEMA Installation & Gala to pay tribute to the specialty-equipment industry’s pioneers and dedicated volunteers.
	Held in conjunction with the SEMA Installation & Gala, the SEMA Cares Pinewood Drag Races will take place Friday, July 20, 2018, at the Hilton Los Angeles/Universal City, in Universal City, California.

Join friends and colleagues for the SEMA Installation & Gala, Friday, July 20, from 6:00 p.m.–10:30 p.m., at the Hilton Los Angeles/Universal City, in Universal City, California. This special evening honors the specialty-equipment industry’s pioneers and dedicated volunteers, 2018 SEMA Hall of Fame inductees—Donnie Eatherly, Ed Pink and Chris Thomson—and the association’s incoming and outgoing Board members.

The 2018 SEMA Installation & Gala will feature up-and-coming industry leaders and esteemed icons from the automotive accessories world. The celebration will include a cocktail reception, where the SEMA Pinewood Drag Races will take place, and dinner will follow. Purchasing a pinewood car is one of the easiest ways to contribute to SEMA Cares.

All SEMA-member companies are invited to join the festivities, but seats are limited, so register now at www.SEMA.org/gala.

Once again held in conjunction with the SEMA Installation & Gala, the SEMA Cares 2018 Pinewood Drag Races will take place during the cocktail reception, shortly before the gala begins. Each year, hundreds of SEMA-member companies step up to generously sponsor pinewood cars, with 100% of the proceeds going to qualified SEMA Cares charities. To learn more and register, visit www.sema.org/semacares.

SEMA members can race either a car or a truck in three classes: Build It For Me (BIFM), Stock and Unlimited. Members can either sponsor child-built cars and trucks in the BIFM or Stock Class, or they can build and enter their own SEMA-supplied stock car or truck. Stock-Class racing usually garners the most entries with a typical speed of 3.2 seconds on a 50-ft. track. For hardcore speed enthusiasts, the Unlimited Class has only one rule—that one item from the stock kit be used. Cars in this class run sub-3 seconds, and many of the past top builders include some of the most recognized names in the industry.

SEMA Cares Pinewood Drag Races special features include the annual HRIA Builders Challenge and the Council Cup. Watch as some of the biggest names in hot rodding build state-of-the-art custom pinewoods that will be raced and then auctioned off, with all of the proceeds going to SEMA Cares. Council members are invited to come out and challenge their peers for the opportunity to win the coveted Council Cup. The more cars or trucks fielded by each council member, the greater their chances of winning.

Now in its second year, the Industry Cup Challenge features five divisions where sponsoring companies race child-built pinewood cars. Each division crowns a winning company, which then goes on to represent that division in an all-out industry race to No. 1. The industry challengers each have a limited number of entrants in the following divisions: Warehouse Distributors, Manufacturers, Media Groups, Rep Agencies and Service Providers. The champion can display the trophy for a year with its company name engraved among the winners. It must then be returned, in a Stanley Cup-style tradition, as it will be up for grabs again at the next Pinewood Drag Races, where the company will have a chance to defend their title. The donation cost is $1,000 per sponsoring company. The standard pinewood build rules apply to all competing vehicles. Vehicles are randomly assigned and the race is officiated by SEMA Cares volunteers.

Proceeds from the races will benefit SEMA Cares charities, including The Austin Hatcher Foundation, Childhelp and Victory Junction. Childhelp assists abused and neglected children by providing counseling and programs in a safe and secure living environment. Victory Junction provides a camp experience for children with chronic medical conditions or serious illnesses who otherwise would not be able to go. Sponsoring a SEMA Cares Pinewood Drag Races car or truck is easy and rewarding. Help a child in need today!

Register for the Installation & Gala at www.SEMA.org/gala.

2017 Pinewood Drag Race Winners:

By SEMA Editors

Senator Jon Tester (D-MT) [second from right] with (L-R) SEMA’s Chris Kersting, Stuart Gosswein and Wade Kawasaki.

Rep. Richard Hudson (R-NC) helped to raise awareness at the SEMA Washington Rally for important issues facing the specialty-equipment industry, including the RPM Act.

More than 110 SEMA representatives descended on the nation’s capital to participate in SEMA’s 2018 Washington Rally, Wednesday, May 16. Industry leaders stormed the halls of Congress to remind lawmakers of the cultural and economic importance of the automotive specialty-equipment industry and motorsports.

During the event, SEMA members urged Congress to pass H.R. 350/S.203, the Recognizing the Protection of Motorsports (RPM) Act. The bipartisan bill would protect Americans’ right to modify street vehicles into dedicated racecars and the industry’s right to sell the parts that enable racers to compete. The RPM Act now has 148 co-sponsors in the House and 38 co-sponsors in the Senate, and the number continues to grow. Members also raised awareness for other issues facing the specialty-equipment industry, including harmful tariffs, preventing higher ethanol content in gasoline and saving the Bonneville Salt Flats.

“I thank the SEMA members who took valuable time away from their businesses to fight for the issues that matter most to our industry, including the RPM Act,” said SEMA Chairman of the Board Wade Kawasaki. “This year’s turnout makes one thing certain—our industry is committed to getting the RPM Act across the finish line in 2018. Passage of this bipartisan bill is the only way to ensure it is legal to modify a street vehicle into a racecar used exclusively at the track, now and into the future. It’s time for Congress to act. We urge members of the House and Senate to pass the RPM Act and protect motorsports for generations to come.”

This year’s event, which was one of the largest SEMA rallies to date, marks the 15th time representatives from SEMA have held a fly-in on Capitol Hill in Washington, D.C. The event raises SEMA’s profile in the nation’s capital and plays a pivotal role in the association’s advocacy efforts.

SEMA members who couldn’t make it to the rally this year are urged to reach out to the SEMA D.C. office at san@sema.org and learn how to they can get in touch with their lawmakers in Congress. They can also see what happened at the rally on SEMA’s Facebook, Twitter and Instagram pages using #SaveOurRacecars and #SEMARally2018.

By SEMA Editors

Senator Jon Tester (D-MT) [second from right] with (L-R) SEMA’s Chris Kersting, Stuart Gosswein and Wade Kawasaki.

Rep. Richard Hudson (R-NC) helped to raise awareness at the SEMA Washington Rally for important issues facing the specialty-equipment industry, including the RPM Act.

More than 110 SEMA representatives descended on the nation’s capital to participate in SEMA’s 2018 Washington Rally, Wednesday, May 16. Industry leaders stormed the halls of Congress to remind lawmakers of the cultural and economic importance of the automotive specialty-equipment industry and motorsports.

During the event, SEMA members urged Congress to pass H.R. 350/S.203, the Recognizing the Protection of Motorsports (RPM) Act. The bipartisan bill would protect Americans’ right to modify street vehicles into dedicated racecars and the industry’s right to sell the parts that enable racers to compete. The RPM Act now has 148 co-sponsors in the House and 38 co-sponsors in the Senate, and the number continues to grow. Members also raised awareness for other issues facing the specialty-equipment industry, including harmful tariffs, preventing higher ethanol content in gasoline and saving the Bonneville Salt Flats.

“I thank the SEMA members who took valuable time away from their businesses to fight for the issues that matter most to our industry, including the RPM Act,” said SEMA Chairman of the Board Wade Kawasaki. “This year’s turnout makes one thing certain—our industry is committed to getting the RPM Act across the finish line in 2018. Passage of this bipartisan bill is the only way to ensure it is legal to modify a street vehicle into a racecar used exclusively at the track, now and into the future. It’s time for Congress to act. We urge members of the House and Senate to pass the RPM Act and protect motorsports for generations to come.”

This year’s event, which was one of the largest SEMA rallies to date, marks the 15th time representatives from SEMA have held a fly-in on Capitol Hill in Washington, D.C. The event raises SEMA’s profile in the nation’s capital and plays a pivotal role in the association’s advocacy efforts.

SEMA members who couldn’t make it to the rally this year are urged to reach out to the SEMA D.C. office at san@sema.org and learn how to they can get in touch with their lawmakers in Congress. They can also see what happened at the rally on SEMA’s Facebook, Twitter and Instagram pages using #SaveOurRacecars and #SEMARally2018.

By SEMA Editors

Senator Jon Tester (D-MT) [second from right] with (L-R) SEMA’s Chris Kersting, Stuart Gosswein and Wade Kawasaki.

Rep. Richard Hudson (R-NC) helped to raise awareness at the SEMA Washington Rally for important issues facing the specialty-equipment industry, including the RPM Act.

More than 110 SEMA representatives descended on the nation’s capital to participate in SEMA’s 2018 Washington Rally, Wednesday, May 16. Industry leaders stormed the halls of Congress to remind lawmakers of the cultural and economic importance of the automotive specialty-equipment industry and motorsports.

During the event, SEMA members urged Congress to pass H.R. 350/S.203, the Recognizing the Protection of Motorsports (RPM) Act. The bipartisan bill would protect Americans’ right to modify street vehicles into dedicated racecars and the industry’s right to sell the parts that enable racers to compete. The RPM Act now has 148 co-sponsors in the House and 38 co-sponsors in the Senate, and the number continues to grow. Members also raised awareness for other issues facing the specialty-equipment industry, including harmful tariffs, preventing higher ethanol content in gasoline and saving the Bonneville Salt Flats.

“I thank the SEMA members who took valuable time away from their businesses to fight for the issues that matter most to our industry, including the RPM Act,” said SEMA Chairman of the Board Wade Kawasaki. “This year’s turnout makes one thing certain—our industry is committed to getting the RPM Act across the finish line in 2018. Passage of this bipartisan bill is the only way to ensure it is legal to modify a street vehicle into a racecar used exclusively at the track, now and into the future. It’s time for Congress to act. We urge members of the House and Senate to pass the RPM Act and protect motorsports for generations to come.”

This year’s event, which was one of the largest SEMA rallies to date, marks the 15th time representatives from SEMA have held a fly-in on Capitol Hill in Washington, D.C. The event raises SEMA’s profile in the nation’s capital and plays a pivotal role in the association’s advocacy efforts.

SEMA members who couldn’t make it to the rally this year are urged to reach out to the SEMA D.C. office at san@sema.org and learn how to they can get in touch with their lawmakers in Congress. They can also see what happened at the rally on SEMA’s Facebook, Twitter and Instagram pages using #SaveOurRacecars and #SEMARally2018.

By SEMA Editors

Senator Jon Tester (D-MT) [second from right] with (L-R) SEMA’s Chris Kersting, Stuart Gosswein and Wade Kawasaki.

Rep. Richard Hudson (R-NC) helped to raise awareness at the SEMA Washington Rally for important issues facing the specialty-equipment industry, including the RPM Act.

More than 110 SEMA representatives descended on the nation’s capital to participate in SEMA’s 2018 Washington Rally, Wednesday, May 16. Industry leaders stormed the halls of Congress to remind lawmakers of the cultural and economic importance of the automotive specialty-equipment industry and motorsports.

During the event, SEMA members urged Congress to pass H.R. 350/S.203, the Recognizing the Protection of Motorsports (RPM) Act. The bipartisan bill would protect Americans’ right to modify street vehicles into dedicated racecars and the industry’s right to sell the parts that enable racers to compete. The RPM Act now has 148 co-sponsors in the House and 38 co-sponsors in the Senate, and the number continues to grow. Members also raised awareness for other issues facing the specialty-equipment industry, including harmful tariffs, preventing higher ethanol content in gasoline and saving the Bonneville Salt Flats.

“I thank the SEMA members who took valuable time away from their businesses to fight for the issues that matter most to our industry, including the RPM Act,” said SEMA Chairman of the Board Wade Kawasaki. “This year’s turnout makes one thing certain—our industry is committed to getting the RPM Act across the finish line in 2018. Passage of this bipartisan bill is the only way to ensure it is legal to modify a street vehicle into a racecar used exclusively at the track, now and into the future. It’s time for Congress to act. We urge members of the House and Senate to pass the RPM Act and protect motorsports for generations to come.”

This year’s event, which was one of the largest SEMA rallies to date, marks the 15th time representatives from SEMA have held a fly-in on Capitol Hill in Washington, D.C. The event raises SEMA’s profile in the nation’s capital and plays a pivotal role in the association’s advocacy efforts.

SEMA members who couldn’t make it to the rally this year are urged to reach out to the SEMA D.C. office at san@sema.org and learn how to they can get in touch with their lawmakers in Congress. They can also see what happened at the rally on SEMA’s Facebook, Twitter and Instagram pages using #SaveOurRacecars and #SEMARally2018.

By SEMA Editors

Senator Jon Tester (D-MT) [second from right] with (L-R) SEMA’s Chris Kersting, Stuart Gosswein and Wade Kawasaki.

Rep. Richard Hudson (R-NC) helped to raise awareness at the SEMA Washington Rally for important issues facing the specialty-equipment industry, including the RPM Act.

More than 110 SEMA representatives descended on the nation’s capital to participate in SEMA’s 2018 Washington Rally, Wednesday, May 16. Industry leaders stormed the halls of Congress to remind lawmakers of the cultural and economic importance of the automotive specialty-equipment industry and motorsports.

During the event, SEMA members urged Congress to pass H.R. 350/S.203, the Recognizing the Protection of Motorsports (RPM) Act. The bipartisan bill would protect Americans’ right to modify street vehicles into dedicated racecars and the industry’s right to sell the parts that enable racers to compete. The RPM Act now has 148 co-sponsors in the House and 38 co-sponsors in the Senate, and the number continues to grow. Members also raised awareness for other issues facing the specialty-equipment industry, including harmful tariffs, preventing higher ethanol content in gasoline and saving the Bonneville Salt Flats.

“I thank the SEMA members who took valuable time away from their businesses to fight for the issues that matter most to our industry, including the RPM Act,” said SEMA Chairman of the Board Wade Kawasaki. “This year’s turnout makes one thing certain—our industry is committed to getting the RPM Act across the finish line in 2018. Passage of this bipartisan bill is the only way to ensure it is legal to modify a street vehicle into a racecar used exclusively at the track, now and into the future. It’s time for Congress to act. We urge members of the House and Senate to pass the RPM Act and protect motorsports for generations to come.”

This year’s event, which was one of the largest SEMA rallies to date, marks the 15th time representatives from SEMA have held a fly-in on Capitol Hill in Washington, D.C. The event raises SEMA’s profile in the nation’s capital and plays a pivotal role in the association’s advocacy efforts.

SEMA members who couldn’t make it to the rally this year are urged to reach out to the SEMA D.C. office at san@sema.org and learn how to they can get in touch with their lawmakers in Congress. They can also see what happened at the rally on SEMA’s Facebook, Twitter and Instagram pages using #SaveOurRacecars and #SEMARally2018.

By Jason Catullo

Circus Circus is among several Las Vegas hotels that are available for less than $150 per night.

Showgoers who have not yet secured rooms for the 2018 SEMA Show are encouraged to check out the hotel deals and options available on www.SEMAShow.com/travel. All hotel reservations made through the SEMA Show’s official housing partner, OnPeak, come with guaranteed low rates, no hidden fees and exclusive room blocks. 

The Travel & Lodging page on www.SEMAShow.com features a real-time listing of the hotel deals and discounts available. Hotels can be searched and sorted by alphabetical order, rating, distance from the Las Vegas Convention Center or price. The following are hotels available for less than $150 per night.

• Circus Circus
• Downtown Grand Las Vegas
• Excalibur
• Golden Nugget
• Luxor
• Plaza Hotel and Casino
• Stratosphere

For an extra level of service and assurance, guests are identified as SEMA Showgoers, and the hotel staff is prepared to deliver a higher level of service and direct guests to Show-related programs, such as free shuttles. Booking early allows attendees and exhibitors to take advantage of the hotel and travel discounts negotiated by SEMA Show management.

For assistance with your reservations, call OnPeak, the official housing provider of the SEMA Show, at 866-611-8831 (for international callers, dial +1-312-527-7300), Monday–Friday, between 8:00 a.m.–5:00 p.m. (CST). If you have an existing reservation, have your OnPeak Attendance/Group ID number handy.

Read more about the benefits of booking through the Show’s official housing provider.

By Jason Catullo

Circus Circus is among several Las Vegas hotels that are available for less than $150 per night.

Showgoers who have not yet secured rooms for the 2018 SEMA Show are encouraged to check out the hotel deals and options available on www.SEMAShow.com/travel. All hotel reservations made through the SEMA Show’s official housing partner, OnPeak, come with guaranteed low rates, no hidden fees and exclusive room blocks. 

The Travel & Lodging page on www.SEMAShow.com features a real-time listing of the hotel deals and discounts available. Hotels can be searched and sorted by alphabetical order, rating, distance from the Las Vegas Convention Center or price. The following are hotels available for less than $150 per night.

• Circus Circus
• Downtown Grand Las Vegas
• Excalibur
• Golden Nugget
• Luxor
• Plaza Hotel and Casino
• Stratosphere

For an extra level of service and assurance, guests are identified as SEMA Showgoers, and the hotel staff is prepared to deliver a higher level of service and direct guests to Show-related programs, such as free shuttles. Booking early allows attendees and exhibitors to take advantage of the hotel and travel discounts negotiated by SEMA Show management.

For assistance with your reservations, call OnPeak, the official housing provider of the SEMA Show, at 866-611-8831 (for international callers, dial +1-312-527-7300), Monday–Friday, between 8:00 a.m.–5:00 p.m. (CST). If you have an existing reservation, have your OnPeak Attendance/Group ID number handy.

Read more about the benefits of booking through the Show’s official housing provider.