SEMA News—January 2019
NEW PRODUCTS
SEMA Showcases 2018 New Product Award Winners
Nearly 3,000 Products Were Displayed in the World’s Largest Collection of Automotive Innovation
The 2018 SEMA Show featured nearly 3,000 new products on display in the New Products Showcase—the No. 1 destination for attending buyers and media. All products entered were eligible for SEMA New Product Awards in 16 different categories, including street-performance, racing, off-roading and mobile-electronics, and each category had one winner and two runners-up. The annual competition recognizes the development of ground-breaking new products introduced to the automotive specialty-equipment market.
A panel of automotive professionals selected winners based on a variety of factors that included superiority of innovation, technical achievement, quality and workmanship, consumer appeal and marketability and more.
Here are the winners:
Collision Repair & Refinish Product Winner | Collision Repair & Refinish Product Runner-Up | Collision Repair & Refinish Product Runner-Up |
ITW Evercoat | Bonding Solutions | Scangrip |
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| OPTEX Color Changing Body Filler and Putty | Like90 Gun Cleaner | NOVANOVA-US V-UV S |
Rage OPTEX body filler changes colors from pink to green as it dries, giving the bodyshop tech a visual indication that the filler is properly catalyzed and ready to sand. The visual cue takes the guesswork out of the repair process, as the body tech doesn’t need to rely on time or feel to know the repair is dry—increasing shop productivity. 513-985-7802 | Low-VOC, high-power aerosol spray-gun cleaner. Comes with convenient two-way spray top that allows wide fan spray and super focus stream through a straw. Meets California VOC regulations. 775-358-0422 | Extremely powerful, rechargeable UV LED light designed for fast curing of paint repair work. UV LED technology allows you to work more efficiently as the curing can be done in only 1 minute, and sanding and polishing can be carried out immediately after. NOVA-UV S is handy and sturdy with a long operation time, and supplied with a built-in timer. +45-63-20-63-20 |
Engineered New Product Winner | Engineered New Product Runner-Up | Engineered New Product Runner-Up |
Flaming Industries Inc. | QA-1 | Holley/MSD |
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| VDOG Variable Angle Gear | MOD Series Shock | Racepak CL2 OBD2 and EFI Cloud/Mobile Based Data System |
New steering adjuster that allows a 90-degree angle from the steering column to the steering mechanism. Articulating output shaft for maximum adjustment. Mount horizontally or vertically. Aluminum housing with the ¾-36 output shaft to connect to universal joints. Gear-driven unit without any chains or sprockets. Designed and built in the U.S.A. 513-985-7802 | The first on-the-car revalvable shock. Designed specifically to meet the demands required by today’s high-performance drag race and handling/Pro-Touring cars, QA1’s new multi-patent-pending MOD Series shock can be completely revalved in minutes while remaining on the car, saving racers time and money. 952-985-5675 | Racepak’s Vantage CL2 for late-model track, circuit and drag vehicles. The most compact and cost-effective method of recording streaming and remotely viewing data from cars with ’08 and later OBD-II or aftermarket EFI systems. Vital data is displayed to the driver on a mobile device and is streamed for live or post-race viewing on any mobile device. +45-63-20-63-20 |
Exterior Accessory Product Winner | Exterior Accessory Product Runner-Up | Exterior Accessory Product Runner-Up |
Lund International | Steelcraft | ORACLE Lighting |
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| AVS Aeroskin LightShield Hood Protector | Stubby Jeep Bumper | Vector Series Grille for Jeep Wrangler JL |
Ahead of the curve as always, AVS proudly debuts its Aeroskin LightShield Hood Protector, the only hood protector that offers amber LED marker lights for the edge of your hood. 800-241-7219 | Steelcraft’s new Wrangler Stubby Bumper was designed the Steelcraft team for the Jeep enthusiast who wants minimal bumpers while keeping the rugged and functional look. This bumper winch has a 20-in. LED light bar and is shackle ready. Ability to keep factory fog lights. The bumper has a matte finish and is e-coated and powdercoated for maximum rust prevention. 951-738-9244 | The ORACLE Lighting Vector Series Grill is the first full-featured replacement grille with integrated LED light emitters for low beam, high beam and a dynamic LED DRL, in a plug-and-play package. This unique design is equipped with an array of LED features and has the real-world functionality and rugged durability that Jeep enthusiasts demand. 800-407-5776 |
Interior Accesssory Product Winner | Interior Accessory Product Runner-Up | Interior Accessory Product Runner-Up |
Speed Dawg Shift Knobs | Intellitronix | Lock’er Down Security Products |
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| Dodge Drag Pack 1320 Racing Stripe Shift Knob | ’67–’72 Chevy Truck Direct-Replacement Analog Gauge Cluster | EXxtreme Console Safe |
Available in a wide range of color combinations. Comprised of specially formulated, high-impact polymer resin with solid brass mounting threads and smooth-surface inlaid graphics that will never wear off. May be special ordered with a 12V line lock/nitrous button. Weight is 5 oz. MOPAR officially licensed product. Made in the U.S.A. 717-741-2665 | Intellitronix analog direct-replacement gauge panel for ’67–’72 Chevy trucks. Your classic piece of Bowtie history with an elegant yet mean new bite. Seven gauges all wrapped up in a black polycarbonate subsurface with a brush-stroke finish. Senders and mounting hardware included. American-made with a lifetime warranty. 440-359-7200 x206 | This is the new Lock’er Down EXxtreme Console Safe. The company went all out to provide the most secure vehicle safe on the market. Safes are made of 12-gauge cold-rolled steel, but with the EXxtreme model, an extra 10 plate is welded to the top of lid to strengthen the door and cover the possible pry points. Security you need, quality you deserve. 800-583-9820 |
Mobile Electronics Product Winner | Mobile Electronics Product Runner-Up | Mobile Electronics Product Runner-Up |
AAC | Daystar Products | Kicker |
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| Trigger 4 Plus | Daystar GMRS Radio Kit for JK Wrangler | KEY 180.4 |
Trigger 4 Plus is an electronic controller for accessories on vehicles. It replaces conventional wiring harnesses with a solid-state central computer that is controlled via RF, Bluetooth, and has a hardwired option. It saves time, saves money and dramatically simplifies installation of 12- to 24-volt accessories by making the switches wireless. 951-339-1460 | Complete two-way radio kit mounts between sun visors for unobstructed rear view. Features GMRS (General Mobile Radio Service) two-way radio, high-output dual antenna, patent-pending mount, coax cable, switches, 5-watt handheld. Sends and receives up to 13 mi. Water, dirt, mud and shock resistant. Fits ’07–’18 Jeep Wrangler JK/JKU. 800-595-7659 | The Kicker KEY180.4 Smart Amplifier uses DSP and proprietary AI to automatically correct phase, EQ and crossover issues in a base audio system—all with the press of the inline button on the amp’s origin microphone. The 180-watt smart amplifier is fully compatible with nearly any vehicle, including those equipped with start/stop technology. 405-624-8510 |
Off-Road/4-Wheel Drive Product Winner | Off-Road/4-Wheel Drive Product Runner-Up | Off-Road/4-Wheel Drive Product Runner-Up |
Rancho/DynoMax | Bodyguard | Rock-Slide Engineering |
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| Rancho JL Wrangler Sport Suspension System | ’18+ Jeep JL Full Width Front Bumper | Next Generation Step Slider |
Experience the versatile, purpose-built Rancho 2-in. Sport Suspension Systems for the Jeep JLU. This 100% bolt-on system allows for the use of up to 35-in. tires. Include a pair of front and rear corner-specific progressive-rate coil springs for superior on-road comfort and off-road performance. RS5000X shocks with (DRS) tech included. 734-243-8000 | The Bodyguard Jeep RX Series front bumper line offers a fully customized look with bolt-on components. This bumper features the full-width end caps with an optional bolt-on Baja Bar. Features also include mounts for small and mid-frame winches (up to 12K) and multiple LED light mounting options. 903-785-8939 | Completely redesigned with a new “no-drill” factory-hole installation. Provides rock-slider protection and automatic step entry for Jeep Wranglers. Steel construction with stainless-steel arms and internals. Fast, quiet and maintenance-free. Waterproof motor and wiring. Opens automatically when door is opened and retracts when door is closed. 435-752-4580 |
Packaging Design Winner | Packaging Design Runner-Up | Packaging Design Runner-Up |
Pedal Commander | Mishimoto | Surly Soap |
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| Pedal Commander Performance Throttle Response Controller | Carbon Fiber Baffled Catch Can Packaging | Soap Infused Hand Cleaner |
Pedal Commander Throttle Response Controllers deliver incredible acceleration control to auto enthusiasts and competitive drivers by removing the lag in the gas pedal created by drive-by-wire systems. Pedal Commander offers 38 pre-programmed vehicle specific settings ranging from Eco to Sport+ mode. Pedal Commander is now available with Bluetooth. 805-465-7677 | Innovative design features beautiful, white and orange ink-printed, satin-black-finished rigid board packaging, a roll-out hinge opening and cloth ribbon pull. A magnetic close fully secures the product, along with internal fitment made from fully molded plastic to securely seat all component parts. The envelope inside lid tells the product’s story. 302-762-4501 | Surly Soap comes in a convenient six-pack inner display. It was designed not only to be attractive for the end user but to also work in a configuration that makes sense for the retailer. The six-pack inner turns into a pop-up point-of-purchase. All six packs are designed to be color coded for easy understanding of products across the Surly line. 206-909-7618 |
Performance-Racing Product Winner | Performance-Racing Product Runner-Up | Performance-Racing Product Runner-Up |
ProCharger Supercharger Systems | QA1 | QA1 |
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| ProCharger CrankDrive Supercharger Gear Drive | Carbon Fiber Sway Bar | MOD Series Shock |
The ProCharger CrankDrive provides a complete package to mount the ProCharger to the front of race engines, directly driving ProCharger F-series Supercharger models off of the crankshaft via gears. Made out of billet aluminum for strength and weight savings and engineered to support racing engine power levels from 1,500 hp to in excess of 3,500-plus hp. 913-338-2886 | After redefining industry standards with carbon fiber driveshafts, QA1 is introducing an innovative line of carbon fiber sway bars that are designed, engineered and wound in-house. Initial offerings for GM A, F and X-bodies and Ford F-100s. 952-985-5675 | The first on-the-car revalvable shock! Designed specifically to meet the demands required by today’s high-performance drag race and handling/Pro-Touring cars, QA1’s new multi-patent-pending MOD Series shock can be completely revalved in minutes while remaining on the car, saving racers time and money. 952-985-5675 |
Performance-Street Product Winner | Performance-Street Product Runner-Up | Performance-Street Product Runner-Up |
Turbosmart | Livernois Motorsports & Engineering | Dakota Digital |
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| Kompact-EM Universal Blow Off Valve | DOD/AFM System Failure Prevention Kit for Gen4 GM LS Series Engines | HDX Universal Competition Analog Instruments |
The world's first universal aftermarket electro-mechanical blow-off valve. Introduces higher flow rates and allows those the user to relocate the valve, while maintaining the factory ECU control. All billet construction and high-temp seals allow for a leak-proof design. 909-476-2570 | These DOD/AFM failure prevention kits include all items to remove the DOD/system to prevent a common failure point on Gen4 GM LS engines, which can cause severe damage. This is the most complete and economical solution offered in the marketplace, and includes the MyCalibrator tuner to allow the vehicle to run properly after installing this system. 313-561-5500 | The HDX 2100/2200 race-oriented instrument systems feature a powdercoated billet aluminum faceplate with intricate machining to create a unique multi-layered look. Available in a black or silver face with 30 programmable lighting colors to match any theme. Indicators for blinkers, high beams, check engine, cruise control and many others included. 800-852-3228 |
Powersports Product Winner | Powersports Product Runner-Up | Powersports Product Runner-Up |
Warn Industries Inc. | Dynojet Research | Race Sport Lighting |
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| VRX 45-S | Power Vision | Race Sport Lighting Voltage Gauge Display |
A premium series winch at a standard-duty price, the Warn VRX 45-S winch is designed to work harder. Ideal for UTVs, it features a 4,500-lb. pulling capacity, all-metal construction, a clutch dial design based on the Warn 4WD hublock, a durable metal gear train, full IP68 waterproof sealing, and lightweight, easy-to-handle synthetic rope. 503-722-1200 | Dynojet’s latest Power Vision is the third incarnation of the company’s most powerful flash tuning system. Designed to cover more models than ever before, you can now unlock the secrets that are hiding in your ECU. The Power Vision has pre-configured tunes, extensive calibration access for custom tuning, industry exclusive features, and world-class support. 800-992-4993 | Race Sport Lighting Voltage Gauge Display that consists of the following parts: RS50786; RS50888; RS50798; RS50782; RS507971B; RS4010W; RS3HRP; RS2HRP; and RS1HHRP. 847-327-0073 |
Street Rod/Custom Car Product Winner | Street Rod/Custom Car Product Runner-Up | Street Rod/Custom Car Product Runner-Up |
Flaming River Industries Inc. | Wilwood Disc Brakes | Dakota Digital |
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| VDOG Variable Angle Gear | Compact Tandem Master Cylinder | RTX ’55–’57 Chevy Car Instruments |
All-new steering adjuster that allows a 90-degree angle from the steering column to the steering mechanism. Articulating output shaft for maximum adjustment. Mount horizontally or vertically. Aluminum housing with ¾–36 shaft to connect to universal joints. The unit is gear driven without any chains or sprockets. Designed and built in the U.S.A. 800-648-8022 | Compact Tandem Master Cylinders comes in bore sizes 7/8-in., 15/16-in., 1-in. and 1.12-in. and is suitable for manual or power brake applications. Available in ball burnished, polished and black e-coat with black anodized caps. 805-388-1188 | The RTX Series has the look of a stock ’55–’57 Chevy cluster but offers a full-color TFT message center and LED backlighting (user-adjustable colors). The casual observer will think this is vintage stuff–until you hit the key. Every effort has been put forth to incorporate OEM design elements regarding the layout, face styling and indicators. 800-852-3228 |
Tire and Related Product Winner | Tire and Related Product Runner-Up | Tire and Related Product Runner-Up |
Cooper Tires | Mickey Thompson Tires & Wheels | Continental Tire |
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| Cooper Discoverer AT3 4S | Baja Pro X | Continental VikingContact 7 |
The new Cooper Discoverer AT3 4S with Adaptive Traction Technology is an all-terrain tire designed to take you anywhere under any weather. Cooper says it stops 20 ft. shorter on snow and accelerates 15% faster on snow than the competition, offers a best-in-class mileage warranty of 65,000 miles, and has every size. Severe weather rated with 3PMSF stamp. 419-423-1321 | Extreme off-road tire. 800-222-9092 | The VikingContact 7 is a winter tire that features improved performance over Continental’s previous-generation winter tire, the WinterContact SI. The VikingContact 7 features three different technologies that combine for superb winter performance. 704-583-8400 |
Tools and Equipment Product Winner | Tools and Equipment Product Runner-Up | Tools and Equipment Product Runner-Up |
NewArc Tech LLC | Towtector/AaLadin | Rhino Metals Inc. |
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NewArc SRS-3 Portable Wheel Straightening System | Undercarriage Cleaner | IWTC6534D Tool Chest |
The NewArc Wheel Straightener, with dual-axis capability is the only device on the market that is proven effective in straightening automotive wheels to SAE safety standard as published in SAE Tech Paper 2016-01-1573. The SRS-3 model is targeted for use in the auto repair shop. It has a smaller aluminum frame and is portable for ease of use. 734-738-0420 | Prolong the life of your vehicle and keep it looking great with the bottom-feeder undercarriage cleaner. Effortlessly wash away damaging debris from the bottom of a vehicle! Great for cutting salt, grease and mud from under the vehicle, helping avoid costly repairs. It is 4,000-psi at 250-degree rated so you can tackle the toughest jobs. Made in the U.S.A. 605-356-2491 | Rhino Metals Ironworks IWTC6534D Tool Chest is American-made and handcrafted in Caldwell, Idaho. It is made of 16-gauge steel with 18-gauge steel drawers rated at 200 lbs. Each is 400 lbs.; 65-in. tall x 34-in. wide x 19-in. deep. Two fixed casters and two swivel casters are rated at 1,000 lbs. each. 208-454-5545 |
Van/Pickup/Sport-Utility Product Winner | Van/Pickup/Sport-Utility Product Runner-Up | Van/Pickup/Sport-Utility Product Runner-Up |
Brandmotion | Air Lift Co. | TITAN Fuel Tanks |
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Radar Blind Spot System With Cross Traffic Detection | Wireless One EZ Mount | XXL Direct Replacement Fuel Tank |
The Brandmotion Radar Blind Spot monitoring system works like an original-equipment-based solution. Based on components that meet OEM standards, the company claims it works closer to the systems found on new vehicles than any other system available. Brandmotion’s RDBS-1500 eliminates 95% of false triggers common in other systems. 734-619-1250 | The Wireless One EZ Mount features an integrated air suspension control system with heavy-duty compressor mounted on a single bracket designed for EZ mounting. The system also features a two-wire connection, which connects directly to the battery. No ignition or accessory wire is needed. 800-248-0892 | A 65-gal., direct-replacement fuel tank that is 20 gal. larger than the stock tank for the ’17–current Ford F-250 and F-350 Super Duty diesel-powered pickups. A direct fit, this tank does not require any cutting or fabrication for installation. The tank, like all TITAN tanks, is backed by a lifetime warranty and made in the U.S.A. 208-522-1325 |
Wheel and Related Product Winner | Wheel and Related Product Runner-Up | Wheel and Related Product Runner-Up |
Wheel Pros | The Wheel Group/Wheel-1 | APR, B&M Racing, Dinan, Flowmaster & Hurst Performance |
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Asanti Wheels AB-816 | TR75 (Style No. 3275) 20x9 Brushed/Dark Tint | APR S01 Forged Wheels (20x9-Silver/Machined) |
Asanti Off Road Series from Asanti Wheels. Deep Lip 6 Spoke design with swept outer face detail feature. Features aluminum billet center cap. Forged Technology and styling applied to affordable cast wheels. 855-327-2684 | The TR-75 combines the timeless design of a mesh wheel with the contours of a modern passenger car design. It is available in 18-in., 19-in. and 20-in. with two concave profiles and staggered options. The wheel is offered in a rich, matte black finish or an elegant brushed finish with a dark tinted clearcoat. 626-363-1660 | APR’s Forged Wheels are manufactured using the latest strengthening and weight savings techniques to provide an attractive solution ready for the street and track. Available in multiple finishes and sizes. 19x8.5-19.6 lbs. and 20x9-22 lbs. 800-680-7921 |
