By SEMA Editors

The SEMA Show’s No. 1 buyer and media destination, the New Products Showcase is the most valuable resource for exhibitors seeking additional product exposure and company outreach. SEMA Show management reports that more than half of buyers are influenced to visit an exhibitor after seeing their product in the New Products Showcase.

As one of the most cost-effective ways for companies to build on their Show investment and generate more publicity, the New Products Showcase pays dividends year-round. All of the products in the Showcase are photographed and featured in SEMA News and on www.SEMAphotos.com. Every product entered in the showcase features detailed product information, as well as traditional descriptive signs, adding a layer of convenience for buyers and media.

In addition to highlighting the industry’s newest releases, the New Products Showcase includes a Featured Products category for exhibitors to highlight their signature products or best sellers. Featured Products may be previously introduced products and do not need to qualify as new.

The first product entered in the New Products Showcase is free. All additional entries are $75 per product category if entered by Friday, October 6, after which, the fee is $150 per product. Note: Entries submitted on-site will be accepted based on space availability.

Enter your products here.

For more information about the SEMA Show New Products Showcase, visit the SEMA Show website.

To register for the SEMA Show, visit www.SEMAShow.com/register.

By SEMA Editors

The SEMA Show’s No. 1 buyer and media destination, the New Products Showcase is the most valuable resource for exhibitors seeking additional product exposure and company outreach. SEMA Show management reports that more than half of buyers are influenced to visit an exhibitor after seeing their product in the New Products Showcase.

As one of the most cost-effective ways for companies to build on their Show investment and generate more publicity, the New Products Showcase pays dividends year-round. All of the products in the Showcase are photographed and featured in SEMA News and on www.SEMAphotos.com. Every product entered in the showcase features detailed product information, as well as traditional descriptive signs, adding a layer of convenience for buyers and media.

In addition to highlighting the industry’s newest releases, the New Products Showcase includes a Featured Products category for exhibitors to highlight their signature products or best sellers. Featured Products may be previously introduced products and do not need to qualify as new.

The first product entered in the New Products Showcase is free. All additional entries are $75 per product category if entered by Friday, October 6, after which, the fee is $150 per product. Note: Entries submitted on-site will be accepted based on space availability.

Enter your products here.

For more information about the SEMA Show New Products Showcase, visit the SEMA Show website.

To register for the SEMA Show, visit www.SEMAShow.com/register.

The annual Pinewood Drag Races has quickly become a signature event by combining just the right elements of charitable giving, community participation, automotive passion and youthful spirit.

The annual Pinewood Drag Races has quickly become a signature event by combining just the right elements of charitable giving, community participation, automotive passion and youthful spirit.

By SEMA Editors

SEMA’s search for young vehicle builders moves to the Pacific Northwest, as the SEMA Young Guns Regional Program joins Formula DRIFT at Evergreen Speedway, July 20.

The stop marks the fifth in a nine-city tour where top young vehicle builders (age 27 and under) will win all-expenses-paid trips for two to the trade-only SEMA Show, including transportation of the winner’s vehicle, a designated feature vehicle spot at the Show and entry into the SEMA Battle of the Builders competition.

SEMA Battle of the Builders is the automotive industry’s premier vehicle competition, with participants featured at the SEMA Show, online, in magazines and on television. Open exclusively to builders with vehicles on display at the SEMA Show, the competition expanded in 2017 to provide exposure for a limited number of rising young builders. This year’s program includes partnerships with nine venues, with one winner from each venue awarded a Golden Ticket into the competition.

“We’ve already seen some amazing young builders on the SEMA Young Guns Regional Tour,” said Ira Gabriel, SEMA vice president of marketing, PR and communications. “The talent, creativity and craftsmanship from the younger generation has been phenomenal. We’re looking forward to seeing what Seattle brings.”

Since March, four competitors from across the country have won regional competitions and will compete in the SEMA Battle of the Builders in November.  

A fifth builder will be selected at Formula DRIFT’s event on July 20 in Monroe, Washington, about 30 miles north of Seattle. It marks the third Formula DRIFT event of the year in SEMA Young Guns Regional Competition.

“The SEMA Young Guns program has brought an exciting energy to the Formula DRIFT events,” said Jim Liaw, Formula DRIFT president. “We’re excited to see the regional winners compete at the SEMA Show and look forward to supporting them in the SEMA Battle of the Builders competition.”

Participants for the Seattle competition will be selected from qualified applicants who enter at www.semayoungguns.com. For additional details, visit the website or contact marketing@semaignited.com.

By SEMA Editors

SEMA’s search for young vehicle builders moves to the Pacific Northwest, as the SEMA Young Guns Regional Program joins Formula DRIFT at Evergreen Speedway, July 20.

The stop marks the fifth in a nine-city tour where top young vehicle builders (age 27 and under) will win all-expenses-paid trips for two to the trade-only SEMA Show, including transportation of the winner’s vehicle, a designated feature vehicle spot at the Show and entry into the SEMA Battle of the Builders competition.

SEMA Battle of the Builders is the automotive industry’s premier vehicle competition, with participants featured at the SEMA Show, online, in magazines and on television. Open exclusively to builders with vehicles on display at the SEMA Show, the competition expanded in 2017 to provide exposure for a limited number of rising young builders. This year’s program includes partnerships with nine venues, with one winner from each venue awarded a Golden Ticket into the competition.

“We’ve already seen some amazing young builders on the SEMA Young Guns Regional Tour,” said Ira Gabriel, SEMA vice president of marketing, PR and communications. “The talent, creativity and craftsmanship from the younger generation has been phenomenal. We’re looking forward to seeing what Seattle brings.”

Since March, four competitors from across the country have won regional competitions and will compete in the SEMA Battle of the Builders in November.  

A fifth builder will be selected at Formula DRIFT’s event on July 20 in Monroe, Washington, about 30 miles north of Seattle. It marks the third Formula DRIFT event of the year in SEMA Young Guns Regional Competition.

“The SEMA Young Guns program has brought an exciting energy to the Formula DRIFT events,” said Jim Liaw, Formula DRIFT president. “We’re excited to see the regional winners compete at the SEMA Show and look forward to supporting them in the SEMA Battle of the Builders competition.”

Participants for the Seattle competition will be selected from qualified applicants who enter at www.semayoungguns.com. For additional details, visit the website or contact marketing@semaignited.com.

By SEMA Editors

SEMA’s search for young vehicle builders moves to the Pacific Northwest, as the SEMA Young Guns Regional Program joins Formula DRIFT at Evergreen Speedway, July 20.

The stop marks the fifth in a nine-city tour where top young vehicle builders (age 27 and under) will win all-expenses-paid trips for two to the trade-only SEMA Show, including transportation of the winner’s vehicle, a designated feature vehicle spot at the Show and entry into the SEMA Battle of the Builders competition.

SEMA Battle of the Builders is the automotive industry’s premier vehicle competition, with participants featured at the SEMA Show, online, in magazines and on television. Open exclusively to builders with vehicles on display at the SEMA Show, the competition expanded in 2017 to provide exposure for a limited number of rising young builders. This year’s program includes partnerships with nine venues, with one winner from each venue awarded a Golden Ticket into the competition.

“We’ve already seen some amazing young builders on the SEMA Young Guns Regional Tour,” said Ira Gabriel, SEMA vice president of marketing, PR and communications. “The talent, creativity and craftsmanship from the younger generation has been phenomenal. We’re looking forward to seeing what Seattle brings.”

Since March, four competitors from across the country have won regional competitions and will compete in the SEMA Battle of the Builders in November.  

A fifth builder will be selected at Formula DRIFT’s event on July 20 in Monroe, Washington, about 30 miles north of Seattle. It marks the third Formula DRIFT event of the year in SEMA Young Guns Regional Competition.

“The SEMA Young Guns program has brought an exciting energy to the Formula DRIFT events,” said Jim Liaw, Formula DRIFT president. “We’re excited to see the regional winners compete at the SEMA Show and look forward to supporting them in the SEMA Battle of the Builders competition.”

Participants for the Seattle competition will be selected from qualified applicants who enter at www.semayoungguns.com. For additional details, visit the website or contact marketing@semaignited.com.

By Della Domingo

SEMA is seeking specific vehicles to use for short-term testing in exchange for free products and/or monetary compensation. The vehicles will be used for emissions testing at the SEMA Garage in Diamond Bar, California. While there are dozens of vehicles in need, immediate demand is for the following:

• ’17 Ford F-150 5.0L
• ’15 Ford F-150 3.5L EcoBoost
• ’10 Chevrolet Camaro 6.2L

For a complete list of vehicles needed, visit the SEMA Garage website. For information or details, contact Peter Treydte at petert@sema.org.

By Della Domingo

SEMA is seeking specific vehicles to use for short-term testing in exchange for free products and/or monetary compensation. The vehicles will be used for emissions testing at the SEMA Garage in Diamond Bar, California. While there are dozens of vehicles in need, immediate demand is for the following:

• ’17 Ford F-150 5.0L
• ’15 Ford F-150 3.5L EcoBoost
• ’10 Chevrolet Camaro 6.2L

For a complete list of vehicles needed, visit the SEMA Garage website. For information or details, contact Peter Treydte at petert@sema.org.

By Rachel Tatum

Press conferences are a good way for exhibitors to announce breaking news to the media.

Exhibitors interested in hosting an official press conference at the 2019 SEMA Show have until Friday, July 26, to submit their applications.

A press conference is one of many ways to garner the attention of the 3,000 editors and reporters who attend the Show each year. While press conferences can be effective in reaching a large number of media, they do require a great deal of preparation. Exhibitors interested in hosting a press conference at this year’s Show should note the following important information:

• What Exhibitors Need to Know About Press Conferences
• How to Host a Successful SEMA Show Press Conference (video)

Press conference applications and a list of all the PR opportunities for exhibitors are available in the Exhibitor Services Manual.

To learn more about SEMA Show press conferences and other media resources, contact Rachel Tatum at rachelt@sema.org or 909-978-6669.